R3 sponsorship presentation 2016

R3 sponsorship presentation 2016

• 1.
  Unique road-safety relatedpartnership
• 3.
  Driving is the riskiestthing many of us do on a regular basis
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  “You can’t just tella driver to drive better!” Steve Lewis MD R3 Road Risk Reduction Ltd.
• 5.
  Steve Lewis MD R3Road Risk Reduction Ltd.
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  R3 educate to…
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  raise awareness
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  revise attitudes
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  change behaviour
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  save money and lives!
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  real, measured training provento work!
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  Energy Saving Trustofficial ECO driver trainers
• 13.
  5%better save in less than9 months £300 driving
• 14.
  Leics & NorthantsPolice support of training
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  MP Andy Sawfordofficially approved course
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  R3 deliver NorthantsCarKraft live broadcast for BBC TV
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  Corporate and publicclients
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  Young Driver programmesfrom 14yrs
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  Car Club action
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  High quality & professionalenvironment
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  Clear and consistentbrand placing on vehicles, uniforms briefing collateral, online, signage and print Brand Consistency
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  Agency sales
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  Social Media
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  Social media &print
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  Glossy high qualitypublication to 26,000 CEOs/MDs/FDs R3Rockingham in print
• 27.
  R3Rockingham in print
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  BBC & Local radio interviews
• 29.
  Former STIG drivesR3 Golfs for Daily Telegraph
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  R3 vehicles andbranding on display for all major Rockingham races and some corporate events
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  Promotional use R3of cars
• 33.
  Introducing R3 Formed inJanuary 2014, R3Rockingham delivers unique driver training for all. To raise awareness and revise attitude. Ultimately saving money and lives! Qualifications R3 have recently been given Energy Saving Trust official Eco-Drive trainer status. We are constantly developing more certificated, formal recognition Links & Partnerships CarKraft, Leics. and Northants Police and Council have approved our training and are working closely with us to develop stronger links Promotion & Visibility Websites: Linked to Rockingham home page, IntoTheBlue agency and other banners Social Media: Strong and regular social media input, helped by Planet9 to Kumho pages Media: Strong and regular broadcast and print advertorial, competitions and offers BBC TV broadcast to 3m viewers and BBC Northampton to circa 114k listeners Brand Consistency: Professionally consistent branding on uniforms, vehicles and print Promotional use of R3 cars: Vehicles seen on the road and at most Rockingham events Parliamentary Lobbing Existing support from Local MP and Speaker John Bercow now in contact Events R3 Courses, Young Driver training, Fleet Driver training and Corporate events Over 20,000 visitors would have seen R3 branding at Rockingham during 14/15
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  Promotion & Visibility High profile on all literature, signage, uniforms and vehicles  Based at Rockingham the R3 cars are on show almost daily  Specific displays and leaflets have been designed for high profile events (e.g. British GTs with 4,000 + visitors and BTCC over 10,000 on site)  Link to R3 from the main Rockingham website
• 35.
  Contact: Steve Lewis steve@r3rockingham.co.uk http://www.r3rockingham.co.uk Mob: +44(0)7785 773341