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Project Management Stakeholder Engagement Guide

The document outlines the key processes involved in project management, focusing on stakeholder engagement from initiation to monitoring. It details the steps for developing a project charter, identifying stakeholders, planning and managing their engagement, and monitoring the effectiveness of these strategies. Key tools and classifications for stakeholder analysis are also provided to enhance communication and project success.

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alddins71
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0% found this document useful (0 votes)
4 views16 pages

Project Management Stakeholder Engagement Guide

The document outlines the key processes involved in project management, focusing on stakeholder engagement from initiation to monitoring. It details the steps for developing a project charter, identifying stakeholders, planning and managing their engagement, and monitoring the effectiveness of these strategies. Key tools and classifications for stakeholder analysis are also provided to enhance communication and project success.

Uploaded by

alddins71
Copyright
© All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd

Project Management

Processes

2-1
Chapter Outline
• Project Management Processes:
1. Developing the Project Charter
2. Identify Stakeholders
3. Plan Stakeholder Engagement
4. Manage Stakeholder Engagement
5. Monitor Stakeholder Engagement
6. Plan communications management
7. Manage communications
8. Monitor communications

2-2
Developing Project Charter
Developing Project Charter: the process of
developing a document that formally authorizes the
existence of a project and provides the project
manager with the authority to apply organizational
resources to project activities.
o Input: Business Case - The justification that presents the
economic, technical, operational, schedule, legal and contractual,
and political factors influencing a proposed project.
o Output: Project charter - A short document that serves as the
foundation for the project, describes what the project will deliver,
and authorizes the use of resources to complete the project.
1-3
Initiation Process Group
o Components of project charter includes:
• Project title and date of authorization
• Project manager name and contact information
• Customer name and contact information
• Project purpose
• Project objectives and description, as well as major deliverables
• Projected start and completion dates and major milestones
• Approved financial resources
• Key stakeholders, project role, and responsibilities
• Key assumptions or approach
• Signature section for key stakeholders

1-4
Project Charter Example

1-5
A Project’s Key Stakeholders
• Project manager
• Customer
• Performing organization–those doing the work of the
project
• Project team members
• Influencers–those who may not buy or use the project’s
product but who can have a positive or negative influence
on the project
• Project management office
• Sponsor
4-6
Four Key Stakeholders
Processes
1. Identify stakeholders
2. Plan stakeholder engagement
3. Manage stakeholder engagement
4. Monitor stakeholder engagement

4-7
1. Identify Stakeholders
• Critical to successful stakeholder engagement
because
o it helps managers understand the nature of the
stakeholders, their interests, and potential influence
they may have on project success
o Helps guide the communication efforts throughout the
project
• Tools: to classify stakeholders
o Power/Influence Grid, Power/Interest Grid

4-8
Power/Influence Grid
Keep Manage
satisfied closely

Power
Monitor
Keep
(minimu
informed
m effort)

Influence
Figure 4.3: Power/influence grid
4-9
Initiation Process

1-10
Stakeholders register – An
example

1-11
2. Plan Stakeholder
Engagement
• After stakeholders are identified, we plan how to
effectively manage relationships
• Classify stakeholders based on level of support,
and awareness of the project and its impacts
• Classifications:
Supportiv
Unaware Resistant Neutral Leading
e

Figure 4.5: Project stakeholders can range from being unaware of the project and its impact to being
actively engaged in ensuring the success of a project.
4-12
Example
Supportiv
Unaware Resistant Neutral Leading
e

Stakeholder Unaware Resistant Neutral Supportive Leading


Janice Leek C D
Jim Dunn C D
Mary Fine C D
Jason Smith C D
Karen Lee C D

Figure 4.6: A stakeholder engagement assessment matrix is used to indicate the current (“C”) and
desired (“D”) level of each stakeholder’s engagement.
4-13
3. Manage Stakeholder
Engagement
• Executes the stakeholder engagement plan
• Communication activities are conducted to engage
stakeholders, manage their expectations, and address
concerns and resolve issues
• Outputs include:
o communications (e.g., presentations and reports),
o change requests arising from stakeholder interactions
o updates to project documents (e.g., stakeholder register), and
o lessons learned for future projects

4-14
4. Monitor Stakeholder
Engagement
• Entails assessing the effectiveness of the
strategies for engaging stakeholders and
managing their relationships
• Some plans and strategies may need to be
adjusted to achieve the desired stakeholder
engagement

4-15
Process Meaning Inputs Steps Outputs

- 1. Identify Stakeholders
Plan Developing Project charter
- 2. Analyze Stakeholders
Stakehold strategies to engage Stakeholder
3. Develop Engagement - Stakeholder
er stakeholders register
- Strategies engagement plan
Engageme throughout the Project
4. Document
nt project lifecycle. management plan
Engagement Plan
Working with
stakeholders to meet - Issue log
Manage -
their needs, address Change requests
Stakehold - 1. Engage Stakeholders -
issues as they occur, Stakeholder Project management
er 2. Address Concerns
and foster engagement plan plan updates
Engageme 3. Manage conflicts -
appropriate Project documents
nt
stakeholder updates
involvement.

- Work performance
- Issue log
Tracking stakeholder - information
Change requests -
engagement and - Change requests
Monitor Project -
adjusting 1. Collect Feedback Project management
Stakehold management plan
engagement - 2. Analyze Engagement plan updates
er Project -
strategies as needed 3. Update Plans Project documents
Engageme documents
to maintain or - 4. Report Performance updates
nt Work -
improve Organizational
performance data
effectiveness. process assets
updates 1-16

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