Introduction to
communication
Prepared by:
Ms. Hannah E. Salazar,LPT
Lesson Objectives
At the end of the discussion, the
students should be able to:
• describe the nature, components,
and ethics of communication in
various multicultural context; and
• understand the importance of
communication in society.
What is a
COMMUNICATION?
COMMUNICATION
• it comes from latin word
"communico" means I share.
• It is defined as a complex
process often involving
reading, writing, speaking, and
listening. (Bouing, 2006)
COMMUNICATION
• In addition, communication is
defined as a systematic
process in which people
interact with and through
symbols to create and
interpret meaning. (Wood,
2003)
Context
Physical Psychological
Context Context
Social Cultural
Context Context
Historical
Context
Context
Physical Context
• refers to where the communication take place.
Social Context
• refers to relationship exist between and among participants.
Historical Context
• It is the background provided by the previous communication
that
Psychological Context
influence the understanding of the current encounter.
• includes moods and feeling each person bring to the
Cultural Context communication.
• includes beliefs, values, and norms that are shared by a large
group of people.
Types of
COMMUNICATIO
according to MODE
N
• Verbal Communication - involves
words, spoken written, and signed.
eg. face-to-face communication, the
sound of the voice (tone&pitch)
Types of
COMMUNICATIO
according to MODE
N
2. Non-verbal Communication
- includes body language such as
gestures, facial expressions, eye
contact, and posture.
Types of COMMUNICATIO
N according to CONTEXT
• Intrapersonal communication
• It is occurs within the person. This refers to cognitive and
personal communication.
ex. self-talk, decision making
2. Interpersonal communication
• This communication happen between two persons who
established
a communicative relationship
ex. phone/video call
3. Group communication
• Is a dynamic process where small number of people engage
in a conversation. The group communication is generally
defined as involving three to eight people.
4. In public communication
• One person speaks to a group of people; the same with public
written communication where one person write a message to
be
read by a small or
5. Mass communicationlarge group.
• Involves sending a single message to a group which allow
to communicate our message to a large number of people,
but we are limited to tailor our messages to specific
audiences, groups or individuals.
Types of COMMUNICATIO
according
N to Purpose and Style
• Formal communication
• It has certain rules, conventions, and principles are
followed while communicating a message. It is usually in
professional settings, corporate meetings, and
conferences undergo in formal pattern.
2. Informal communication
• It is in contrast with formal communication channels. It
is established for societal affiliations of members in an
organization and face-to-face discussions. Use of slang
words and foul languages is not restricted.
[Link]
Elements of Communication
• Sender is the one who initiates the communication process.
• Encoding is the process of turning thoughts into communication.
• Message is the most important part of the communication
process.
• Channel is the medium or method through which a message is
sent to its intended receiver.
• Receiver is the one who interprets the message of the sender;
makes feedback out of the information taken from the source.
• Decoding is a process of interpretation and translation of coded
information.
• Feedback is the response that is sent back by the receiver to
sender.
Types of Noise
External Noise
• is the sights, sounds, and stimuli that draw
people’s attention to what is being said.
Example: loud sound, dark room, unclear
caption Noise
Internal
• refers to thoughts and feelings that intervene in
the communication process. Example:
daydreaming,
Semantic Noisestress
• These are unintended meaning that is aroused
by certain symbols.
Communication MODEL
• Aristotle's Communication
model
2. Lasswell's Communication
model
3. Shannon-Weaver's
Communication model
4. Berlo's Communication
model
Functions of Communications
Communication serves signifiant functions in our daily life.
1. We communicate to meet needs. All humans have a
need to communicate; we need other people to
accomplish our need to talk.
2. We communicate to enhance or maintain our sense of
self. We communicate to learn who we are and what we
can do.
3. We communicate to fulfill social obligations. We meet
our social obligation by greeting people.
Functions of Communications
4. We communicate to develop relationships. We develop,
maintain, and deepen our relationships with others through
communication.
5. We communicate to exchange information. Through
reading, writing, observation, and media we are
communicating and exchanging information.
6. We communicate to influence others. When we
encourage, motivate, and persuade, we are influencing
others to be the better version of themselves.
ACTIVITY 1
Create a communication process
Analogy/Illustration
Criteria:
Content - 25%
Overall presentation -
10%
Creativity - 5%
Punctuality 5%
Originality 5%
Thank
You!
God Bless
you ALL!!!