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Innovative Skincare Trio Launch

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0% found this document useful (0 votes)
24 views17 pages

Innovative Skincare Trio Launch

Uploaded by

sarah ahmed
Copyright
© All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd

Revolutionizing Skincare: The

Presenting our innovative skincare line: Moisturizer, Foaming


Ultimate Trio and Sunscreen
Cleanser,
Presented by

PHEONIX
Introduction

Dryness, breakouts, and sun damage affect millions.

80% of skin aging is due to sun exposure.

Consumers seek safe, effective, and eco-friendly


skincare solutions.
Solution: Our brand

Our trio provides hydration, cleansing, and sun protection.


Dermatologist-approved, eco-friendly, and effective.
Designed for all skin types.
Product-line

Product 1 Product 2 Product 3

Moisturizer – Hydration Foaming cleanser- Sunscreen- the


Redefined Gentle and Effective ultimate protection
Strategy

Key ingredient Essential ceramides, niacinamide, and


hyaluronic acid

Deeply hydrates without feeling


Key Action greasy.
“Moisturizer –Ultra
Light” Hydration
Redefined

Long lasting moisturization.


Key Action
Strategy

L
Essential ceramides, amino acids, and
Key ingredients
hyaluronic acid.

Perfect for daily use.


Key Action
Foaming Cleanser –
Gentle & Effective

Removes dirt, oil, makeup


Key Action without over drying.
Strategy

Involves SPF 50 with UVA/UVB


protection.

Titanium dioxide and zinc


Key ingredients oxide
Sunscreen

Key Action Non-greasy, lightweight


formula. Prevents premature
aging & sunburns.
NEW LAUNCH

Key ingredients 10% Pure Vitamin C (L-Ascorbic


Acid, Ceramides NP, AP,
EOP,Hyaluronic Acid,
Panthenol & Vitamin E

Titanium dioxide and zinc


Skin Key Action oxide
Renewing
Vitamin C
Serum
Key Action Visibly brightens dull skin,
Enhances radiance and
texture, Supports a healthier
skin barrier, Fades dark spots
over time.
NEW LAUNCH

Key ingredients Jojoba Seed Oil,Ceramides NP,


AP, EOP,Cholesterol &
Phytosphingosine, Vitamin E
(Tocopherol

Melts longwear makeup


Key Action effortlessly, Leaves no greasy
Makeup
residue
Removing
Cleansing
Balm Preps skin for deeper
Key Action
cleansing, Suitable for all skin
types
Packaging & Sales:

* Emphasizes a premium image with eco friendly packaging. Packaging Cost


range is 5%-10% of selling price.

* Digital and influencer marketing: around 15%-20% of annual revenue goes


into online ads.

* Retail and Distribution: Retailers generally take 30%-40% of the selling price

* Products are sold through website and social media 70% and retail store
30%
Sales and Profit

• Revenue Growth: ~50% from FY 2022-23 to FY 2023-24, and ~25%


from FY 2023-24 to FY 2024-25.

• Gross Margin: Consistent at 70% for all products.

• Net Profit Margins: Approximately 50% to 55% for most [Link]


financials offer a good starting point for approaching investors and
demonstrating the scalabilityof your business.
Consumer
• Women aged 18 to 30, particularly university students and working professionals who travel
frequently.

• For women who are doing jobs, skincare needs extend beyond sun protection. Whether
they are
professionals in corporate offices, teachers, or healthcare workers, their skin is getting
affected by both
outdoor and indoor conditions, such as sunlight, pollution, and air-conditioned environments,
leading to issues like dryness, oil buildup, and premature aging.

• By offering multi-functional, easy-to-use, and reasonably priced products, our brand can
effectively offer to the daily needs of young Bangladeshi women who prioritize protection,
hydration, and convenience in their skincare choices.
Advantages

*High demand
*Scalable market
*Strong brand loyalty
*Niche customization
*Effective online marketing
*Innovation opportunities
*Multiple revenue streams
*Positive brand image
*High-profit margins
*Sustainability appeal
Challenges

* Market Competition
* Consumer Awareness & Trust
* Regulatory & Legal Issues
* Price Sensitivity
* Sales Channels
* Counterfeit & Fake Products
* Cultural Preferences
* Sustainability Costs
* Supply Chain Issues
* Changing Customer Needs
Closing & Call to Action

• Our skincare line is a game-changer.


• Join us in revolutionizing the beauty industry.
• Invest today and be part of the future of skincare!
Thank You!
.

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