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Types of Research Methods Explained

The document discusses various types of research methods, including qualitative, quantitative, and mixed-methods research. Qualitative research focuses on non-numerical data to explore perceptions and feelings, while quantitative research analyzes numerical data for statistical insights. Mixed-methods research combines both approaches for a comprehensive understanding of a phenomenon.

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Peterine Giselle Marcos
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8 views14 pages

Types of Research Methods Explained

The document discusses various types of research methods, including qualitative, quantitative, and mixed-methods research. Qualitative research focuses on non-numerical data to explore perceptions and feelings, while quantitative research analyzes numerical data for statistical insights. Mixed-methods research combines both approaches for a comprehensive understanding of a phenomenon.

Uploaded by

Peterine Giselle Marcos
Copyright
© All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd

TYPES

of

R E S E A RC H
RESEARCH METHODS
Peterine Giselle F. Marcos
MAED-EM
WORLD CLOUD

Please go to [Link] and enter the


code _______________.
Then please answer the given question:
What comes to your mind when you think
about research?
VIDEO PRESENTATION
Processing Question:

What is the video all about?

What have you learned


about the video?
Processing Question:

Why do we need to study the TYPE OF RESEARCH?


According to the Type of Data Used

Qualitative Research
Quantitative Research
Mixed-Methods
Research
Qualitative Research

Non-numerical data
This type of research involves
collecting -and analyzing non-
numerical data, such as text,
images, and observations.

Examples include interviews, focus


groups, and content analysis.

[Link]
Quantitative Research

Numerical data
This type of research involves
collecting -and analyzing
numerical data, often using
statistical methods.

Examples include surveys,


experiments, and observational
studies.
Mixed-Methods Research

Mixed-methods research combines both qualitative and quantitative data.


This type of research aims to provide a more comprehensive
understanding of a phenomenon or concept.
QUALITATIVE QUANTITATIVE

• Used to investigate the • Used to investigate the hard


“softer side” of things numbers and statistics
• Explore people’s • Measure differences and
perceptions, ideas or relationships
feelings • More objective
• More subjective • Can be used to test
• Can be used to develop hypotheses or theories
hypotheses or theories • Deductive approach
• Inductive approach
QUALITATIVE QUANTITATIVE

TO EXPLORE AND TO TEST AND MEASURE


UNDERSTAND SITUATIONS

MIXED METHOD

TO DO BOTH
VIDEO PRESENTATION
S H U K RA N !

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