SCOPE AND GOALS OF
COMMUNICATION
PRESENTED BY
GROUP 3
What is
Communic
ation?
(Pearson,
J., &
Nelson, P.
(2000)
Communication is
defined as the
process of
understanding and
sharing meaning.
Scope of
Communication
Communication
• In personal life
• In the State affairs
• In International
affairs
• In Religion
• In Social Life
COMMUNICATION
IN PERSONAL LIFE
Communication is closely
related with every sphere
of human life. From dawn
to sleep at night, a person
communicates with
others. This reveals that
communication is the part
and parcel of human life.
COMMUNICATION
IN SOCIAL LIFE
Now we are on the verge
of human civilization and
living in an integrated
society. People need to
develop social bondage.
Communication helps us
in creating and
strengthening this social
bondage.
COMMUNICATION IN
THE STATE AFFAIRS
SHARE YOUR IDEAS. DISCUSS ALL POSSIBLE PROBLEM-SOLVING
IDEAS AND SOLUTIONS. AND WRITE THEM ALL DOWN.
COMMUNICATION IN
THE STATE AFFAIRS
• Communication is also pervaded in all areas
of state affairs.
• Without communication, state neither can
administer it’s various wings nor can
maintain relationships with the other part of
the world.
• Due to revolutionary change in
communication technologies, the whole
world has turned into a global village.
COMMUNICATION IN
INTERNATIONAL AFFAIRS
SHARE YOUR IDEAS. DISCUSS ALL POSSIBLE PROBLEM-SOLVING
IDEAS AND SOLUTIONS. AND WRITE THEM ALL DOWN.
COMMUNICATION IN THE
INTERNATIONAL AFFAIRS
• In order to facilitate cooperation and
communication among countries, various
regional and international bodies namely the
United Nations, World bank, NAFTA, SAFTA,
ASEAN, SAAARC, EU etc.
• have been formed.
• Through these bodies, countries
communicate various bilateral and
multilateral issues among them.
COMMUNICATION
IN RELIGION
Prophets and saints have
preached the verses of
almighty to their followers
and even now, many
religious thinkers are
performing the duty of
preaching and circulating
religious verses.
Goals of
Communicatio
n
10 Goals of
Communication
1. To inform
2. To request
3. To influence and/or persuade
4. To inspire
5. To motivate and energize
6. To build relationships
7. To learn from others
8. To gain inspiration
9. To promote yourself or your cause
[Link] socialize and have fun
THAT'S A
THANK YOU FOR THE
WRAP!
PARTICIPATION!