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Understanding Behavior and Learning in Organizations

Chapter Two discusses the foundation of individual behavior and learning in organizations, focusing on perception, attitude, personality, and learning. It defines perception as the process of detecting and interpreting stimuli, outlines the components and factors influencing it, and describes attitudes as evaluative statements shaped by various sources. Additionally, it covers personality types and the concept of proactive personality, concluding with a definition of learning as a permanent change resulting from experience.

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4 views14 pages

Understanding Behavior and Learning in Organizations

Chapter Two discusses the foundation of individual behavior and learning in organizations, focusing on perception, attitude, personality, and learning. It defines perception as the process of detecting and interpreting stimuli, outlines the components and factors influencing it, and describes attitudes as evaluative statements shaped by various sources. Additionally, it covers personality types and the concept of proactive personality, concluding with a definition of learning as a permanent change resulting from experience.

Uploaded by

habib sano
Copyright
© All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd

Chapter Two:

2. FOUNDATION OF INDIVIDUAL
BEHAVIOR AND LEARNING IN AN
ORGANIZATION
• 2.1. Perception
• 2.1.1. What Is Perception Mean?
• Perception may be defined as the process with
which individuals detect and interpret
environmental stimuli.
• Components of perception
• There are three components are involved in
perception as listed below:
– Perceiver : is who receive the stimuli
– Target: refers to the thing to be perceived
– Situation: refers to context (e.g. timing) the
perceiver and the target meet
• 2.1.2. Perceptual Process
• The perceptual process is composed of the
process of:
 receiving,
selecting,
organizing,
interpreting,
Responding.
• 2.1.3. Factors Influence Perception
• A number of factors operate to shape and sometimes
distort perception. These factors can reside :
perceiver
target
situation
• 2.2. Attitude
• 2.2.1. Definition of Attitude
• Attitudes are evaluative statements either
favorable or unfavorable about objects,
people, or events.

• Attitudes are positive or negative feelings


about objects, people, or events.
• 2.2.5. Source of attitude
• Attitudes have many sources:
family,
peer groups,
coaches,
society,
 previous job experiences.
• 2.2.5. Types of attitude
• Most of the research in OB has looked at three job related
attitudes:
job satisfaction,
job involvement, and
Organizational commitment.
• Job satisfaction: refers to the feelings people have toward their
job.
• Job Involvement: refers to the degree to which a person
identifies himself (psychologically) with his job, actively
participates and considers his perceived performance level
important to self-worth.
• Organizational Commitment: Organizational commitment is
the emotional attachment people have toward the company they
work for.
• 2.3. Personality
• 2.3.1. Definition of Personality
• Personality is defined as the sum total of
ways in which an individual reacts to and
interacts with others.

• Personality is an individual’s consistent


patterns of feeling, thinking, and behaving.
• Proactive Personality
• Proactive personality refers to People who identify
opportunities, show initiative, take action, and
persevere until meaningful change occurs.
• People with a proactive personality create positive
change in their environment, regardless or even in
spite of constraints or obstacles.
2.3.4. Matching personality and job

Personality
PersonalityTypes
Types
• •Realistic
Realistic
• •Investigative
Investigative
• •Social
Social
• •Conventional
Conventional
• •Enterprising
Enterprising
• •Artistic
Artistic

© 2003 Prentice Hall Inc. All rights


4–11
reserved.
© 2003 Prentice Hall Inc. All rights
4–12
reserved.
• 2.4. Learning
• Learning is a relatively
permanent change in
knowledge or observable
behavior that results from
practice or experience.
THANK YOU

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