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Design Thinking Process Steps

The document outlines the Design Thinking process, which consists of five stages: Empathize, Define, Ideate, Prototype, and Test. Each stage emphasizes understanding user experiences, synthesizing findings, generating creative solutions, building prototypes, and gathering feedback. The goal is to create user-centered designs through observation, collaboration, and iterative testing.

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Dea Nurma Ruditya
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5 views14 pages

Design Thinking Process Steps

The document outlines the Design Thinking process, which consists of five stages: Empathize, Define, Ideate, Prototype, and Test. Each stage emphasizes understanding user experiences, synthesizing findings, generating creative solutions, building prototypes, and gathering feedback. The goal is to create user-centered designs through observation, collaboration, and iterative testing.

Uploaded by

Dea Nurma Ruditya
Copyright
© All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd

Design

Thinking
Process
MaS BiG Smiley
Em pa thise
1

Understand the experience, situation and emotion of


the person who you are working for
•

Observe users and their behaviour in the context of


•

their lives. Engage with people in conversations and


interviews. Ask why. Watch and listen: ask someone
to complete a task and tell you what they are doing
Define
2

Process and synthesise the findings in order to


form a user point of view that you will address
•
User: develop an understanding of the type of person you are
designing for
•

Needs: synthesise• and select a limited set of needs that you think are
important to fulfil
Insights: express insights you developed and define principles
Idea te
3

Focus on idea generation. You translate problems into


solutions. Explore a wide variety and large quantity of ideas to
go beyond the obvious solutions to a problem.
•
Creativity: combine the un/conscious with rational thoughts and imagination
Group synergy: leverage• the group to reach out new ideas an build upon
other’s ideas
•
Separate the generation and evaluation of ideas to give imagination a voice
P rototype
4

Build to think. A simple, cheap and fast way to


shape ideas so you can experience and interact
with them. •

•
Start building: Create an artefact in low resolution. This can be a physical object
or a digital clickable sketch. Do it quick and dirty.
Storyboard: create a scenario you can role play in a physical environment and let
people experience your solution
Test
5

Ask for feedback on your prototypes. Learn about your


user, reframe your view and refine your prototype.
•

Show: let people use •your prototype. Give it in their hands and let them use
it. Listen to what they say.
Create experiences: let people talk about how they experience it and how
they feel

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