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Research Process in Management Studies

The document outlines the typical steps in a research process, including problem definition, literature review, hypothesis formulation, research design, data collection and analysis, and report preparation. It then provides more details on clarifying the research question, developing a research proposal and design, collecting and analyzing data, and making management decisions based on research findings. The goal is to guide researchers through all aspects of conducting and reporting on a research study in a clear, organized manner.

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meghanair
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23 views10 pages

Research Process in Management Studies

The document outlines the typical steps in a research process, including problem definition, literature review, hypothesis formulation, research design, data collection and analysis, and report preparation. It then provides more details on clarifying the research question, developing a research proposal and design, collecting and analyzing data, and making management decisions based on research findings. The goal is to guide researchers through all aspects of conducting and reporting on a research study in a clear, organized manner.

Uploaded by

meghanair
Copyright
© Attribution Non-Commercial (BY-NC)
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPT, PDF, TXT or read online on Scribd

Research Process

Dr. Sabita Kumari Acharya

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1-2

Research Process

Step 1: Problem Definition


Step 2: Literature Review (Review
concepts & theories, previous research
findings)
Step 3: Formulate hypothesis
Step 4: Research Design Formulation
Step 4: Fieldwork or Data Collection
Step 5: Data Preparation and Analysis
Step 6: Report Preparation and
Presentation
1-3

Research Process in Management


 Clarifying the Research Question
 Discover the Management Dilemma
 Define the Management Question
 Define the Research Question
 Refine the Research Question
 Research Proposal
 Research Design Strategy ( type, purpose, time
frame, environment)
 Data Collection Design
 Sampling Design
 Instrument Development & Pilot testing
 Data Collection & Preparation
 Data Analysis & Interpretation
 Research Reporting
 Management Decision
1-4

Management – Research Question


Hierarchy
1. Management Dilemma: What symptoms cause
management concern? What environment
stimuli raise management interest?
2. Management Question: How can management
eliminate the negative symptoms? How can
management fully capitalize on an opportunity?
3. Research Question: What plausible courses of
action are available to management to correct
the problem or take advantage of the
opportunity, and which should be considered?
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Cont.

4. Investigative Questions: What does the


management need to know to choose the
best alternative from the available courses
of action?
5. Measurement Questions: What should be
asked or observed to obtain the information
the manager needs?
6. Management Decision: What is the
recommended course of action, given the
research findings?
1-6

Research Proposal
 Research Proposal is an activity that incorporates
decisions made during early project planning phases
of the study, including the management-research
question hierarchy.
 It’s a written proposal that ensures the parties concur
on the project’s purpose and on the methods of
investigation. Time and budgets are spelled out along
with other responsibilities and obligations.
 Length and complexity vary; business research
proposals normally range from 1 to 10 pages.
1-7

 Every proposal should include


two basic sections:
 Statement of the research
question
 Brief description of research
methodology
1-8

Structuring the Research Proposal


 Executive Summary
 Problem Statement
 Research Objectives
 Literature Review
 Importance/Benefits of the study
 Research Design
 Data Analysis
 Budget
 Bibliography
 Appendices
1-9

Evaluating the Research Proposal


 Formal Review:
 Development of review criteria, using
Request for Proposal (RFP) guidelines
 Assignment of points to each
criterion, using a universal scale
 Assignment of a weight for each
criterion, based on importance of
each criterion
 Generation of a score for each
proposal, representing the sum of all
weighted criterion scores
1-10

 Other important Factors:


 Neatness
 Organization, in terms of both logical
and easily understood
 Completeness in fulfilling the RFP’s
specifications, including budget and
schedule
 Appropriateness of writing style
 Submission within the RFP’s timeline

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