Values
TYPES OF VALUES – ROKEACH VALUE SURVEY
VALUES ACROSS
CULTURE
Hofstede’s Framework
for Assessing Cultures
Power
Collectivisms Individualism
Distance
Masculinity
Quality Quantity
vs.
Of life Of life
Femininity
Uncertainty Long-term Short-term
avoidance orientation oriented
Masculinity vs. Femininity
These dimensions reflect the degree
to which the culture favors
traditional masculine roles vs. a
culture that views men and women as
equals
The GLOBE
Framework ••Assertiveness
Assertiveness
for ••Future
Assessing FutureOrientation
Orientation
Cultures ••Gender
Genderdifferentiation
differentiation
••Uncertainty
Uncertaintyavoidance
avoidance
••Power
Powerdistance
distance
••Individual/collectivism
Individual/collectivism
••In-group
In-groupcollectivism
collectivism
••Power
Powerorientation
orientation
••Humane
Humaneorientation
orientation