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Edible Utensils Made from Sorghum Flour

The document summarizes a design challenge to create edible utensils that can help address the issue of plastic waste. It proposes a solution using edible utensils made from natural ingredients like sorghum flour that can decompose within 30 days. The utensils are designed to last about 20 minutes in hot liquids and have a shelf life of 24 months. They aim to create more awareness about reducing plastic while complementing food and not interfering with taste. The document outlines potential partners, costs, revenue sources, marketing channels and target markets for this solution.

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Xiiao Wen
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0% found this document useful (0 votes)
115 views9 pages

Edible Utensils Made from Sorghum Flour

The document summarizes a design challenge to create edible utensils that can help address the issue of plastic waste. It proposes a solution using edible utensils made from natural ingredients like sorghum flour that can decompose within 30 days. The utensils are designed to last about 20 minutes in hot liquids and have a shelf life of 24 months. They aim to create more awareness about reducing plastic while complementing food and not interfering with taste. The document outlines potential partners, costs, revenue sources, marketing channels and target markets for this solution.

Uploaded by

Xiiao Wen
Copyright
© All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd

MPU 3253

DESIGN
THINKING
Edible
Utensils
G R O U P Lim Pei Meng I17012858 8C

4 Hu Wen Jun I18015796 8C


M E M B E R
Wang Yu I18014442 8C

Handy Surya Halim I18015888 8C

Clement Yong I17013007 8C


PROBLEM
What is the problem?
• Design Challenge (Problem): Plastic Decomposing Issue
• Plastic products are very common in our modern life
• Every year we use approximately 1.6 million barrels of oil just to produce
plastic water bottles.
• Plastic items can take up to 1000 years to decompose in landfills.

What are the gaps?


• Needs more awareness
• Edible cutleries such as fork is hard to stab food and spoons melt in soup
SOLUTION
EDIBLE UTENSILS
HOW DOES IT WORK
• The products are vegetarian, and are manufactured using with all-
natural ingredients, sorghum (type of flowering plant)
• Different types of flours to bake utensils which can be consumed after
their intended use
• The utensils have a shelf-life of 24 months and are so made that they
will naturally decompose within 30 days if not consumed.
• Can last 20 minutes in hot liquid.
• It complements every food well.
• Taste of the utensils does not get in the way of the taste of your meal.
MARKET POTENTIAL
KEY PARTNERS COST AND REVENUE (10 sets)
Supermarket Cost : RM 28
Eateries (flour, butter, sugar, egg, sorghum)
Revenue : RM 38

MARKETING / DELIVERY CHANNEL TARGET MARKET / USERS


Advertisement Takeaway Restaurants
Social Media Fast Food Chain
Free Samples Environmentalist
Collaborating with Vendors
Collaborating with Environmental Groups
Natural

Thank You

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