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Successful Supply Chain Strategies Explained

The document discusses strategies for 21st century supply chains. It presents 4 figures covering an integrated supply chain framework, anticipatory and responsive business models, and the "6 F's" of going digital. It also provides a supplemental slide about a study that identified 6 successful supply chain strategies, such as being market saturation driven, operationally agile, or focusing on logistics optimization.

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Amaresh B Charantimath
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3 views7 pages

Successful Supply Chain Strategies Explained

The document discusses strategies for 21st century supply chains. It presents 4 figures covering an integrated supply chain framework, anticipatory and responsive business models, and the "6 F's" of going digital. It also provides a supplemental slide about a study that identified 6 successful supply chain strategies, such as being market saturation driven, operationally agile, or focusing on logistics optimization.

Uploaded by

Amaresh B Charantimath
Copyright
© All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPT, PDF, TXT or read online on Scribd

Chapter 1

21st Century Supply Chains


Figure 1-1 The Integrated Supply Chain Framework

1-2
Figure 1-2 Anticipatory Business Model

1-3
Figure 1-3 Responsive Business Model

1-4
Figure 1-4 “6 F’s” of going digital

1-5
CHAPTER 1 SUPPLEMENTAL

The following slide presents supplementary material.

1-6
Successful Supply Chain Strategies
A recent Andersen Consulting study revealed six different, but equally successful,
supply chain strategies.

 Market Saturation Driven: Focusing on generating high profit margins, through


strong brands and ubiquitous marketing and distribution.

 Operationally Agile: Configuring assets and operations to react nimbly to


emerging consumer trends along lines of product category or geographic region.

 Freshness Oriented: Concentrating on earning a premium by providing the


consumer with product that is fresher than competitive offerings.

 Consumer Customizer: Using mass customization to build and maintain close


relationships with end-consumers through direct sales.

 Logistics Optimizer: Emphasizing a balance of supply chain efficiency and


effectiveness.

 Trade Focused: Prioritizing "low price, best value" for the consumer (as with
the logistics optimizer strategy but focusing less on brand than on dedicated
service to trade customers).

Source: Supply Chain Management Review, March/ April 2000, p. 29. 1-7

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