Scribd
Upload
32 views8 pages

Cover Letter Strategies for Job Seekers

The document provides an overview of Chapter 10 on cover letters for resumes/CVs, outlining the general structure including gaining attention in the opening, highlighting qualifications in the body to match the reader's needs, and requesting an opportunity to discuss potential in the conclusion rather than directly asking for a job. It also includes links to interview preparation videos and discusses positive and negative impressions based on attire in interviews according to research from Kent University.

Uploaded by

Fahim Ashab Chowdhury
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
32 views8 pages

Cover Letter Strategies for Job Seekers

The document provides an overview of Chapter 10 on cover letters for resumes/CVs, outlining the general structure including gaining attention in the opening, highlighting qualifications in the body to match the reader's needs, and requesting an opportunity to discuss potential in the conclusion rather than directly asking for a job. It also includes links to interview preparation videos and discusses positive and negative impressions based on attire in interviews according to research from Kent University.

Uploaded by

Fahim Ashab Chowdhury
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd

BUS 251(Lecture 13)

Business Communication
Course Instructor: LkK
E-mail: [Link]@[Link]
Chapter 10 (cont’d)

 Cover Letter for Resume/CV


Solicited /Unsolicited (??)
◦ General Plan

Gaining Attention in the opening

A body that matches your qualification to the reader’s need

A conclusion that requests action


Step 1:Gaining Attention in the opening
 In case of solicited, start with the job opening description or a
question-
“Because of my specialized training in accounting……, I believe
that I have the qualification that you described in your journal
advertisement.”
“Will an honors graduate in accounting, with experience…,qualify
for the position you listed on New York Times?”

 In case of unsolicited, show that you know about the company well
and throw a question-
“Now that Asiatic Digital has expanded operations to Chittagong,
can you use a well-trained and highly experienced advertiser who
knows the culture of the region?”
“How would you like to hire a NSU marketing major to fill in…?”
“At the suggestion of Mr. J, I am sending you….”
Step 2:The Body of the letter

 Education/Experience/Skills summary.
 Make your self marketable.
 Highlight on the biggest achievements so far.
 Answer questions if asked on the advertisements.

Step 3: Call to action

 Don’t ask for the Job immediately or directly


 Ask for an opportunity to discuss your potential and career
plan
 Keep a suggestion for negotiation

Pages: 324 (examples)


Exercises: Pg. 335 (1,2); 336 (1,2,3); 337 (c, h, j); 339 (8)
Let’s face the Interview

 [Link]

 [Link]

 [Link]

 [Link]
RaBKoa1kaqr4iCP5w5BTOM22KZO-
gQ3&index=5&pbjreload=10
Let’s face the Interview
Let’s face the Interview
Senior executives
conducting Male candidates Female candidates
interviews.
Positive •black socks 77% •tights 94%
Impression •black leather shoes 56% •high heels 69%
•tailored navy single breasted •mid-length black skirt or
suit 51% dress 64%
•white or blue long sleeved •pearls 56%
shirt 48% •long sleeved and collared
•cufflinks 37% shirt or blouse 42%
•low key tie 35%
•no handkerchief showing 35%
Negative •no tie 52% no jacket 50% •dangling jewellery 99%
Impression •chinos 50% •big shoulder pads 97%
•polo shirts 66% •low necklines 95%
•jeans 82% •bare legs 94%
•T shirts 88% •sports shoes 91%
•leather jackets 70% •short skirt 60%

[Link]
MID 2 Syllabus

“You-view point” from MID 1


Chapters: 7, 8, 10, 11
Lectures: 08-13

You might also like