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Strategic Business Planning for Abhishek

Mr. Abhishek is facing failure in his printing stationery business due to lack of planning. He started the business without interest and knowledge of the market or competitors. As a consultant, recommendations are made to restart the business through proper planning including setting goals, analyzing strengths/weaknesses/opportunities/threats, forecasting, and choosing the best alternative. Specifically, Mr. Abhishek should restart near schools and colleges, provide good quality printing at low cost, and properly plan to succeed in the competitive market long-term. Proper planning of the business is expected to result in profitable long-run success.

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Prgya Singh
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17 views7 pages

Strategic Business Planning for Abhishek

Mr. Abhishek is facing failure in his printing stationery business due to lack of planning. He started the business without interest and knowledge of the market or competitors. As a consultant, recommendations are made to restart the business through proper planning including setting goals, analyzing strengths/weaknesses/opportunities/threats, forecasting, and choosing the best alternative. Specifically, Mr. Abhishek should restart near schools and colleges, provide good quality printing at low cost, and properly plan to succeed in the competitive market long-term. Proper planning of the business is expected to result in profitable long-run success.

Uploaded by

Prgya Singh
Copyright
© All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd

CASE STUDY ON PLANNING

PROCESS

Submitted To:
Atul Hermit Sir
Prepared By:
Ariba Shahab
Mariya Fatima
Mariyam Fatima
Naweer Anjum
MBA-1
Problem At Hand
• [Link] is facing the problem of failing
the business of printing stationery.

• The main problem is that he had started an


unplanned business.
Main Reasons For The
Problem
• Mr. Abhishek had not any interest in that
business as his father forced him to do so.

• Mr. Abhishek had no idea about the present


market of printing stationery.

• Mr. Abhishek had not analysed the cost and


printing quality of the competitors.

• Previously, had not any idea about the SWOT


anaylsis of that particular business.
Approaches To The Problem
As a business consultant, we are giving some
advise to Mr. Abhishek so that he may restart
or relaunch his business in a proper manner.

• Setting the goal & objectives


• Developing planning premises
• forecasting alternative course of action
• Evaluating alternative and choosing the best
one
• Formulating derivative plans
• Follow-up action
Actual Solutions
• Restart the business in a planned way.

• Analyse his strength, weakness, opportunity and threats.

• Get knowledge about the present market.

• Forecast the business of the printing stationery in a


particular area.

• Establish his firm near the schools, colleges & coachings.

• For existing in a competitive market, he must provide a


good printing quality at sound cost.
Benefits From Solution
• Planned business may result in profitable in long
run business.

• By knowing the SWOT analyses & present market it


will be easy to establish his business.

• Forecasting will help in solving the business


problem.

• Establishing business near the schools & colleges


will give him more profit rather than any other areas.
THANK YOU

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