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Film Opening Planning Insights

Based on a survey of 31 people about where they watch movies, 21 people preferred watching movies in movie theaters compared to 8 on Netflix and 2 using other online streaming services. In response, the document's author plans to focus on sound quality when making their movie opening to capture the full theater experience that viewers prefer. They will also target teenagers aged 16-17 with an action-oriented opening that appeals to the most popular movie genre indicated by the survey results.

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5 views5 pages

Film Opening Planning Insights

Based on a survey of 31 people about where they watch movies, 21 people preferred watching movies in movie theaters compared to 8 on Netflix and 2 using other online streaming services. In response, the document's author plans to focus on sound quality when making their movie opening to capture the full theater experience that viewers prefer. They will also target teenagers aged 16-17 with an action-oriented opening that appeals to the most popular movie genre indicated by the survey results.

Uploaded by

Anonymous qbF8eGZVl
Copyright
© All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd

Questionnaire

Pia Saurbier

Where do they watch the


movie?

Amount of people
(Female / male )

Movie Theater

21

Netflix

Other.. (Example online streaming


)

Conclusion Questions:
1. How do these results effect how you will plan your own film opening?
This data shows me how important it is to get the whole experience when watching a
movie. People want to be comfortable and get the full vibe of a movie which is why people
prefer going to the movie theater. The sound in a theater is much fuller and creates a
sense of significance. I plan to focus on sounds while making my movie opening.

2. What will you include based on your conclusions?


I plan to include a lot of detail in my film. People seam to like the action category the most
when viewing a film so I plan to create an action film opening. Very little people chose the
romance category, so therefor I plan to leave that aspect out of my short film opening.

3. Who will your main target market based on these results?


Teenagers between the ages of 16 and 17, that aspire to watch action movies.

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