The headline NME is written in red which

The use of a puff makes

Other artists within the magazine are also
is commonly associated with blood,
important information stand
displayed to increase the attraction as
danger and violence however can also
out to the audience the
people who are also interested in them
connote love. This may imply both as
magazine have also used this
other big artists are also attracted to the
to tease the audience by
Dizzee loves his producing music and
magazine. There is also a sense of surprise
his fan base also love him. Furthermore
using a pun but not explaining
and suspense as at the end it says more
the negative connotations of the red are
the story but instead keeping
which makes the audience a lot more
clearly overpowered by the white colour
it a secret which may
curious and intrigued to see what else the
which is the prominent colour on
encourage people to buy the
magazine may contain. However there
magazine due to curiosity.
magazine cover. The white over
arent any secondary images as the
shadowing the red suggests Dizzee is
magazine company wanted to keep all the
trying to use his music to overcome the
attention on Dizzee himself making him the
dangerous lives within the streets. The
main attraction for the audience. Other
colours also used are very bright and
rappers are also listed at the bottom of the
explosive representing Dizzee's vibrant
magazine article which are also a lot more
and exciting music, it almost increases
well known further increasing the range of
the main
hype of
the magazine.
audience that is attracted.
The
image
of the magazine cover
is of Dizzee Rascal himself. This straight
Dizzee represents the urban population. His
away attracts the target as he is a huge
outfit, his dialect, name all contribute and
celebrity and at the time his music was
relate to the urban lifestyle. furthermore in
also huge. His surprised and excited
his music he speaks about the live he lived
expression makes the magazine look a
and the struggle growing up in such
lot more welcoming and fun. The shot
conditions which allows his audience to
used is a full body shot as this shot
connect on a personal level with him. This
shows the whole subject and allows his
further allows other social classes and
costume, expression, style etc. to be
groups can appreciate the tuff up bringing
revealed. His costumes is very urban,
gives them an insight of the urban lifestyle.
the use of white is used again as he is
wearing a white tank top again
connoting peace, purity and goodness.
The overall image is very in your face
and almost explosive as which makes it
One of the main cover lines is a quote from Dizzee Rascal himself. It reads Im
stand out a from the rest this then
spreading joy around the world, man! this reveals the target audience straight away
attracts more people to buy the
to be teenagers due to his dialect . By using the word man, which is informal,
magazine.
implies he's speaking to a younger audience. Even though he says the word man
The magazine is clearly a
which I more of a UK dialect he also says joy around the world this further implies
music magazine which is
that Dizzee is trying to connect with youths all around the world. The white font also
given away quickly by the use
connotes goodness and happiness which reinforces Dizzee's point of spreading joy.
of an R&B artist, Dizzee
The size of the font is a lot larger than the other cover line present on the cover. The

the language used isn't to advanced

however isnt too basic due to it being
aimed at a teenage audience. Further
more the language doesnt have much
of a deep meaning as it is more
information and instructions. The title is
also very straight forward NME Content
this is also because it is a contents page
so there isnt much content as
entertainment. The subheadings split up
the contents page into different
sections: news, radar, reviews, live,
feature. This is for ease of navigation.
There is also a column on the left side of
the page with an index containing a list
which is a lot larger possibly displaying
every page or topic within the magazine
itself.
This contents page increases the target
audience as it is less about the urban
lifestyle which was displayed on the
cover and instead incorporates a lot
more than allowing different groups to
find what they are interested in and
view stories, evets, gossip, releases
etc. by their favourite artists and genre
of music. The target audience Is still
teenagers however it focuses on a lot
more than just on group and social
class for example touring special
reveals that the social class is working
class as concert tickets are reasonable
prices even for top artists.
The style of writing is informative and
instructional as it is a contents page
and it is for the purpose to show the
audience where each section of the
magazine is and what is contains.

The font used isnt too fancy or

advanced, it is more of a basic
font allowing the text to be
easier to read and navigate
furthermore it also makes it
more attractive by fitting in
with the theme of the page
itself. The colour white carries
on the positive and pure theme.

There is a main image denotes a female next

to a coach. As the article below talks about
the tour it becomes apparent that the female
is a artist on some sort of tour and the coach
further reinforces the fact of a tour. A Dutch
angle is used in the picture which makes the
bus looks un even and tipsy which may imply
that the tour may not be going to well how
ever the females facial expression says
differently as her smile shows she is enjoying
it and there isnt any problems so far.
The issue date of the article is displayed to
avoid confusion and let the audience know
when certain events took or will take place.

The layout is quite

different to the traditional
magazine contents page
as instead of a list running
from the top to bottom it
has a list within a
paragraph including page
numbers and what the
page will contain.

The colour scheme isnt as important as the

attention is more on the content. The most
prominent colour isnt white like the magazine
cover instead it is grey. The colour grey is a
neutral colour. It can also be used to represent
dull and boring which is what teenagers
associate with a lot of writing and text which
the have to read. On the other hand the
colour grey also connotes sophistication and
formality . As this is more an informative and
instructional part of the magazine it makes
sense why vibrant and explosive colours
arent used as they want the attention of the
audience to be on the text. Further more there
arent many pictures as well to keep the
audience focused on the content of the text
as appose to the anything else.
There is also a little promotion at the end of
the page allowing the audience to save
money buy subscribing this encourages the
audience to buy more issues released by NME.

As it is a double page it is harder to

incorporate the grid. However if the
grid is used in the first image Dizzee
is clearly in the 2nd, 5th, 8th boxes
which all are important this reveals he
is the centre of attention. Furthermore
he isnt looking directly at the
audience instead he looking over his
shoulder. Due to no direct address
with the audience which almost
creates a barrier between the artist
and the audience. As he is looking
over his shoulder and not the
audience it implies he is being
cautious almost as if he is being
watched or approached by someone
else who isn't within the frame.

The use of vibrant colours make the

article a lot more eye catching and
visually pleasing to the audience. The
colour of red is re introduce and
enlightens the theme of love and
even through the artist looks
suspicious the red connotes the love
his fan have for him and his music
that inspires millions. The other
colours are also very bright and
remove any kind of dull atmosphere
making the article seem a lot more
uplifiting and positive which is what
the intention of the article is. The
page containing the text has a lot less
colour allowing the audience to focus
and not get distracted.

The font of the heading

from tags to riches looks
very bold and bubbly as if it
been spray painted or
tagged onto the page. This
font style links direct at the
image of Dizzee as behind
there is a wall full of graffiti
and he looks like hes adding
to it himself. This may give
the audience the impression
that he himself wrote the
article or may even just the
heading.

The by line is also

included showing the
writer and the person who
took the pictures however
the text is really small
compared to everything
else to combat this and
allow recognition the by
line is put into a separate
place by itself almost
allowing it to stand out.

The background behind Dizzee denotes a wall

covered in graffiti. This may connotes the
artists rough upbringing in an urban
environment, this may entice the audience due
to the heading which almost anchors the image
not just by the font style but the text itself
which shows the article is going to about
Dizzees rise to fame from the streets to the red
carpet. This may cause audience to share the
uplifiting story with other which further
increases the popularity of the magazine and
also NME themselves which then allows more
sales leading to increase profits.
This text represents Dizzee Rascal as a role
model and someone who should be looked up
to by the audience but this isn't forced instead
is proved to audience. His rags to riches story is
there to inspire the younger audience to keep
trying at what they love and eventually the
hard work will pay off. It also teaches the
audience to be themselves as even though
Dizzee has money and fame he still represents
the urban society through hid dialect, his
idiolect, his outfits and through his lyrics.

The article is written in columns almost as in

the style of a newspaper however there isn't
as much text and it is belittled by the larger
bolder heading and also the image of Dizzee
on the other page. The text also seems very
cramped together into a small space further
adding to belittling look. The actual text is the
at the far bottom right of the page, this shows
how the audience need to look at the visual
presentation and then focus on the text later.
The last thing you see or read on a page is
usually what the audience are likely to
remember which may contribute to the fact

Each part of the magazine has

one main image, the main
image also contain a person 2 of
them containing Dizzee rascal
and one o them containing what
looks to another artist on tour.
The image stand out and is
clearly the centre of attraction
however the images are also
altered depending on the
content the section contained.
The main cover had a big in
your face image which burst out
for the purpose of catching a
customers eyes and also looking
visually pleasing therefore
increasing the overall
attractiveness of the magazine.
The contents page used a main
image to anchor to the topic of
a bus tour, this is why the image
is quite basic containing a tour
bus and an artist. The image
uses a Dutch angle to show a
sense of displacement which
may show the nervous feel a
artist may feel before
performing live. The final image
is on a 2 page article a depicts
artist Dizzee Rascal tagging a
graffiti wall and looking back
over his shoulder. This image is
only one without any direct
address which makes the
audience curious to know who
Dizzee is looking at.

The colour red and white are

continuously used throughout. The red
connotes danger, blood, violence etc.
The colour white connotes purity,
safety, goodness etc. The colour white
is the predominant colour and clearly
overpowers the red. This implies how
music can help people escape from
reality and come together to
overshadow all the negatives within
their lives. Further more the colour red
also connotes love. this red and white
combination creates the colour scheme,
the mix of the 2 colours show how
music can create love, purity, goodness
even in the worse situations it can help
people get through tough times.

The font is also kept for the content and is

only changed in puffs and headings. The
continuous use of the font stops any
confusion. The use of the same font
through different genres and topic implies
that even though music maybe different in
the way it presented the love and
meaning is always there to connect with
the audience of the specific genre
furthermore it help people appreciate
different genres of music which they may
not usually listen to enjoy.