COLD CALLING SCRIPT
Summit Core Development | DFY & DWU Services
1 Opening / Permission-Based Intro
1️⃣
Agent:
Hi, is this [Prospect’s Name]?
Hi [Name], this is [Your Name] from Summit Core Development.
I know this is a cold call — can I take 30 seconds, and if it’s not relevant, we can hang up right
away?
If NO:
No problem — when would be a better time?
2️⃣Quick Value Statement
Agent:
Thanks.
We help growing businesses scale without hiring headaches by providing remote sales and
business support, either Done-For-You or Done-With-You, depending on how hands-on you
want to be.
3️⃣Qualification Question
Agent:
Quick check — are you currently handling lead generation, outreach, or admin work in-
house, or outsourcing some of it?
(Pause. Listen.)
4️⃣Problem Awareness
Agent:
That makes sense.
Most teams we speak with struggle with time, consistency, or cost when it comes to outreach
and follow-ups.
Which one’s the biggest challenge for you right now?
5️⃣DFY vs DWU (Simple Explanation)
Agent:
At Summit Core Development, we offer two flexible options:
Done-For-You (DFY):
We handle execution end-to-end —
• cold calling & appointment setting
• email outreach & follow-ups
• social media prospecting
• CRM updates & reporting
Done-With-You (DWU):
We work alongside your team —
• trained agents using your scripts
• support for outreach and admin
• full visibility and control on your side
You can start hourly, part-time, or dedicated, depending on your needs.
6️⃣Relevance Check
Agent:
Based on what you shared, does DFY or DWU sound closer to what you’d want?
⚠️Built-In Objection Handling (Use as Needed)
❌ “We’re not interested.”
Agent:
Totally understand — I won’t push.
Just so I can note this properly, is it more about timing, or are you just not looking at DFY or
DWU support right now?
❌ “We already have a team.”
Agent:
That’s great. Most of our clients do.
They usually use us for overflow work or repetitive tasks like follow-ups, so their internal team
can focus on closing.
Does your team ever get stretched with outreach or admin?
❌ “Just send me an email.”
Agent:
Of course.
To make sure I send something relevant — would you prefer details on DFY, DWU, or a
general overview?
❌ “We don’t have the budget.”
Agent:
I hear that a lot.
That’s actually why many teams talk to us — our DFY and DWU setups are often more cost-
effective than hiring locally.
Would you say budget is the concern because ROI isn’t clear yet?
❌ “Now’s not a good time.”
Agent:
No problem at all.
Would it be better to reconnect next week or next month, or should I send a quick overview
instead?
❌ “We tried outsourcing before and it failed.”
Agent:
That’s completely fair — a lot of teams have been there.
Most failures happen due to poor onboarding or lack of KPIs.
At Summit Core Development, we focus heavily on training, structure, and reporting from
day one.
What didn’t work last time?
❌ “Is this a sales call?”
Agent:
Fair question — not a hard sales call.
My goal is just to see if a short conversation makes sense. If not, we stop here.
7️⃣Soft Close / Call-to-Action
Agent:
I’m not looking to sell you on the spot.
Would you be open to a 15-minute discovery call to see if DFY or DWU could actually help
your business?
8️⃣Close
Agent:
Perfect. I’ll send the details over and we’ll take it from there.
Thanks for your time, [Name] — appreciate it.