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PPA Cold Call Script

The document outlines a cold call script for PPA Buys Homes, emphasizing a friendly and engaging tone while collecting property details and seller motivations. It includes specific rebuttals for common objections and provides guidance on how to navigate conversations with potential sellers. The goal is to secure property information and interest in selling, ultimately leading to a follow-up with a manager for a tailored offer.

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0% found this document useful (0 votes)
10 views7 pages

PPA Cold Call Script

The document outlines a cold call script for PPA Buys Homes, emphasizing a friendly and engaging tone while collecting property details and seller motivations. It includes specific rebuttals for common objections and provides guidance on how to navigate conversations with potential sellers. The goal is to secure property information and interest in selling, ultimately leading to a follow-up with a manager for a tailored offer.

Uploaded by

gagemacalinao
Copyright
© All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd

Cold Call Script and Rebuttals – PPA Buys Homes

Note for Callers


Speak slowly, smile, and sound friendly—your tone matters! Pause after ques-
tions to let the seller respond. Use the seller’s name often to build rapport. Fill in
(parentheses) with details (e.g., property address). If stuck, use the rebuttals below
or confirm contact info and promise a manager follow-up.

Introduction

Hi, (seller’s name), …(pause and let them answer) …This is (your name) with PPA
Buys Homes. I’m reaching out because we noticed your property at (property ad-
dress). Can you confirm you’re the owner? (Pause for response.)
Great, thanks for picking up! We buy all types of properties in your area and we’re
wondering if you’d be open to hearing an offer?

• If YES: Awesome, (seller’s name)! My manager would love to put together a fair offer
for you.
• If NO: I totally understand. Just out of curiosity, is there any offer that might change
your mind, or are you set on keeping the property for now?
• If STILL NO: Got it, no problem at all. Do you have any other properties you might
consider selling? (If yes, note details and move to the condition section. If no, skip to
closing.)
• If YES, but later (e.g., a few months): That’s great to hear! We offer flexible closing
timelines, up to 6 months, so you can pick what works best. Let’s get into some details
to see if we can make this work.

Confirm Property Details

To make sure we’re on the same page, (seller’s name), online records show your
property as a (single-family/two-family) with (number) bedrooms and (number)
bathrooms. Does that sound right, or have there been any updates? (Pause for
response.)

Assess Property Condition

Got it, thanks! On a scale of 1 to 10—1 being completely unlivable and 10 being
move-in ready or recently updated—how would you rate the property’s condition?
(Pause for response.)

• If 8–10: Wow, sounds like it’s in great shape! For properties like yours, we can offer a
fast, hassle-free sale—no showings or staging needed. Is there anything minor it could
use, like a touch-up or small updates? (Pause for response.)
• If 1–7: Okay, that’s perfect for us. We specialize in properties that need a little love, so
you wouldn’t have to worry about repairs.

1
• If 1: No problem at all—we work with properties in any condition, even those needing
major work.

Note for Callers


Write down their rating and any details they share about the condition. This helps
your manager tailor the offer.

Explore Motivation

(Seller’s name), your property sounds (mention a positive feature, e.g., “spacious,”
“well-located,” “full of potential”). I’m curious—what’s got you thinking about sell-
ing? Are you looking to downsize, relocate, or maybe simplify things? (Pause for
response.)

• If they say, “Because you called”: That’s fair! A lot of folks we talk to are considering
a sale for reasons like moving closer to family, avoiding maintenance, or exploring
new investments. Is there anything specific on your mind? (Pause for response.)
• If they repeat, “Because you called”: Okay, no worries at all! Just to understand your
timeline, if we came up with an offer that works, when might you want to close—say,
30 days, 60 days, or longer?
• If 6 months+: That’s a bit far out, but we can work with that. Would you like us to
check back in a few months, or should my manager reach out now to discuss options?
• If 30–60 days: Perfect! We can typically close in 15–45 days, so that’s right in our
wheelhouse.

Note for Callers


Listen carefully to their motivation. If they share personal details (e.g., moving,
financial needs), note them for your manager—they’re key to crafting an appealing
offer.

Discuss Price Expectations

Note for Callers


Before the call, check the property’s Zillow estimate (visit [Link], enter the
address, and note the “Zestimate”). Calculate 70% of this number (multiply by 0.7)
and write it down. If the seller’s asking price is $40,000 to $100,000 above the
Zestimate, it’s likely above market value. Don’t argue—just ask questions and note
their price for your manager.

(Seller’s name), we don’t want to waste your time with an offer that doesn’t make
sense. Do you have an asking price in mind, or what do you think the property is
worth? (Pause for response.)

• If they give a price $40,000 to $100,000 above the Zillow Zestimate: Thanks for
sharing, (seller’s name). That’s a bit higher than what we’ve seen for similar properties
in the area. Can you tell me how you came up with that number? (Pause for response.)
Would you be open to negotiating if we can get closer to your target?

2
• If no price given: No problem! Based on the market, we’ve seen properties in the
area sell for around (70% of Zillow Zestimate). Is that in the ballpark of what you’re
expecting, or were you thinking higher?
• If they strongly disagree (e.g., “No way!”): My apologies, I didn’t mean to suggest
that’s our offer. I was just referencing what we’ve seen for properties in different con-
ditions. To make sure we’re aligned, could you share a price range that would work
for you? That way, we’re not throwing out numbers that don’t make sense.
• If they still won’t share: Okay, I hear you. Let me pass this along to my team, and
we’ll work on a number that’s fair for your property.

Note for Callers


Don’t debate the price or mention Zillow to the seller. If they’re upset or vague,
stay polite and move to the closing. Your job is to collect their price expectations,
not set the offer.

Closing

Before I let you go, (seller’s name), is this the best number to reach you at? (Repeat
the number.) Also, do you have an email where we can send a formal offer? We
like to provide a written copy so you know it’s legit. (Pause for response.)

Thank you so much for your time, (seller’s name). My manager will follow up soon to go
over everything and answer any questions. We’re excited to work with you, and we’ll
make this as smooth as possible with PPA Buys Homes. Have a great day!

Note for Callers


Always end on a positive note. Confirm all contact info and pass it to your manager
promptly. If the seller was hesitant, note their objections so your manager can
address them.

Why This Works

• No repairs needed: We buy properties as-is, saving you time and money.
• Flexible timeline: Close in 15 days or up to 6 months—your choice.
• Hassle-free process: No showings, staging, or commissions.
• Fair offers: We tailor offers based on the property’s condition and market.

Rebuttals for Common Objections

Note for Callers


Use these rebuttals to address seller concerns confidently. Stay calm, use the
seller’s name, and don’t argue. Return to the main script after responding, or move
to closing if they’re not interested. Practice these to sound natural!

3
Urgency and Offer Demands

Objection: Angry owner wants an offer NOW.


Rebuttal: I understand you’re eager for an offer, (seller’s name). To provide a fair
and accurate offer, I’ll need to confirm a few details about the property. Can you
verify if it’s a (single-family/two-family) with (number) bedrooms and (number)
bathrooms? (Transition to property details section.)

Objection: Depends on the offer / What’s the offer?


Rebuttal: I hear you, (seller’s name). I’m not authorized to make offers myself, but
my acquisitions manager can put together a cash offer tailored to your property.
Do you have a price range in mind? (Follow the price section; if no price, use 70%
of Zillow Zestimate.)

Objection: Seller not interested now but later in the year.


Rebuttal: That’s great to know, (seller’s name)! We’re flexible and can close on
your timeline, up to 6 months. Would you like us to prepare an offer now for you to
consider, or should we check back closer to your preferred time? (Note preference
and move to closing or property details.)

Process and Follow-Up Questions

Objection: Who’s going to call me? / What’s the name of the person calling?
Rebuttal: One of our acquisitions team members will reach out with the offer,
(seller’s name). We have a large team, so I can’t say exactly who it’ll be, but they’re
experienced and will go over everything with you. Is this the best number to reach
you at? (Confirm contact info and move to closing.)

Objection: What’s your callback number?


Rebuttal: You can reach us at the number I’m calling from, (seller’s name). If it’s
not showing up, it’s because we use an outbound line. When’s a good time for our
team to follow up with you? (Note preferred time and move to closing.)

Objection: Owner says come look at the property first.


Rebuttal: Absolutely, (seller’s name), we’ll arrange for one of our local home buy-
ers to visit the property. To ensure it’s a good fit, can you confirm a few details, like
the number of bedrooms and bathrooms? (Transition to property details section.)

Company and Contact Information

Objection: What company do you work for?


Rebuttal: I’m with PPA Buys Homes, a group of investors buying properties across
the U.S., including in (city name). We specialize in hassle-free purchases for all
types of homes, (seller’s name). Are you considering selling your property at (ad-
dress)? (Return to the main script.)

4
Objection: Where are you located? / Are you local?
Rebuttal: Our main office is in Lansing, but we work with investors in (city name)
to buy properties like yours, (seller’s name). I’m calling on behalf of our team to
see if you’re open to an offer. Can I confirm some details about your property?
(Return to property details section.)

Objection: Where are YOU from?


Rebuttal: I’m based in the Philippines, (seller’s name), working with our U.S. team
to connect with homeowners like you. Have you lived at (property address) for
long? (Build rapport and return to the main script.)

Objection: How did you get my number/name/information?


Rebuttal: We research property owners in areas where we’re looking to buy,
(seller’s name), using public records like county assessor websites. Are you the
owner of (property address)? (Return to the main script.)

Objection: What do you mean by public records?


Rebuttal: Public records are available through county assessor websites or regis-
ter of deeds, which list property ownership details. We use these to find homeown-
ers who might be interested in selling, (seller’s name). Are you open to discussing
your property? (Return to the main script.)

Objection: What’s your office address?


Rebuttal: I’m happy to share more about our company, (seller’s name). Can I have
your email to send you our company details and have my manager follow up di-
rectly? I’m calling from our outbound call center for PPA Buys Homes. (If they
insist, use the next rebuttal.)

Objection: No, give me your office address now.


Rebuttal: I apologize, (seller’s name), but I’m not authorized to share our office
address directly. I work from an outbound call center for PPA Buys Homes, con-
necting homeowners with our investors. Would you like me to send you company
info via email or have my manager call you? (Move to closing if no further ques-
tions.)

Objection: Your number appears as a scam.


Rebuttal: I’m sorry for any confusion, (seller’s name). We’re a reputable invest-
ment company, PPA Buys Homes, buying properties nationwide. Our outbound
number might show as unfamiliar. Can I send you our company info and offer
details via email? (Note email and return to the main script or closing.)

5
Property and Purchase Concerns

Objection: What do you do with the property after you buy it?
Rebuttal: It depends on the property and area, (seller’s name). We may fix it up
for resale, hold it as a rental, or work with our investors to find the best fit. Our ac-
quisitions manager can discuss this further. Can I confirm some property details?
(Return to property details section.)

Objection: What will happen to the renter?


Rebuttal: We prefer properties without tenants or with leases expiring within 6
months, (seller’s name), but we often keep tenants in place if it makes sense. Can
you share details about the current lease? (Note details and return to the main
script.)

Objection: You cannot afford my asking price.


Rebuttal: We might surprise you, (seller’s name)! We work with investors who
pay competitive prices for all types of homes. If you have a price in mind, I can
share it with my manager to see what we can do. (Note price; if none given, use
70% of Zillow Zestimate per the price section.)

Objection: You don’t buy fully remodeled properties?


Rebuttal: Great question, (seller’s name)! We buy all types of properties, including
fully remodeled ones. For a home in great shape like yours, we can offer a fast, no-
hassle sale. Is there anything minor it could use, like a touch-up? (Note response
and return to condition section.)

Objection: Do you buy commercial property?


Rebuttal: Yes, we do, (seller’s name)! We buy commercial properties, single-
family, multi-family, and more. How soon are you looking to sell, and do you have
a price in mind? (Note details and transition to price or closing section.)

Objection: Property is listed/for sale on Zillow.


Rebuttal: Thanks for letting me know, (seller’s name). We focus on off-market
properties, so we may not be able to make an offer if it’s listed. Are you open to
discussing other properties you own, or would you like us to follow up if the listing
changes? (Note response and move to closing.)

Objection: Sold on Zillow (2021–2023).


Rebuttal: I see you recently purchased the property, (seller’s name). May I ask
what’s prompting you to consider selling now? (Note motivation and return to
motivation section.)

Objection: What type of properties do you purchase?


Rebuttal: We buy all types, (seller’s name)—single-family, multi-family, commer-
cial, even vacant lots. Are you thinking about selling your property at (address),
or do you have others in mind? (Return to the main script.)

6
Objection: Send me your proof of funds.
Rebuttal: I’d be happy to have my manager send that over, (seller’s name). First,
can I confirm a few property details to ensure we’re preparing the right offer?
(Transition to property details section.)

Other Objections

Objection: Why are you calling me?


Rebuttal: We’re reaching out to homeowners in (city name) to find properties
for our investors at PPA Buys Homes, (seller’s name). Your property at (address)
caught our attention. Are you open to discussing a potential sale? (Return to the
main script.)

Objection: Why are you looking for the owner?


Rebuttal: I’m with PPA Buys Homes, and we’re interested in buying properties in
your area, (seller’s name). Are you the owner of (address)? (Return to the intro-
duction.)

Objection: Tell me what you already know about the property.


Rebuttal: I have some basic details from public records, (seller’s name), like it
being a (single-family/two-family) with (number) bedrooms. I’d love to confirm
those with you and see if you’re interested in selling. (Transition to property details
section.)

Objection: Are you a realtor?


Rebuttal: No, (seller’s name), I’m with PPA Buys Homes. We buy properties di-
rectly from owners, with no fees or commissions, for a hassle-free sale. Are you
considering selling your property? (Return to the main script.)

Training Tips

Note for Callers


To master this script and rebuttals:
• Practice Role-Playing: Simulate calls with a trainer acting as an angry, hesitant,
or curious seller. Practice transitioning back to the script smoothly.
• Stay Calm: If the seller is upset, respond politely (e.g., “I understand, let’s see
how we can make this work.”).
• Review Weekly: Listen to call recordings with your manager to improve deliv-
ery and objection handling.

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