Questionnaire
Section A: General Platform Preferences
1. What is your role?
o Regular Customer
o Restaurant Staff
o Delivery Rider
Other: _________
2. How often do you order food using the California Pizza app?
o Daily
o Weekly
o Occasionally
o Rarely
3. What device do you usually use to order?
o Smartphone
o Tablet
o Laptop/Desktop
Other: __________
4. What type of order do you usually prefer?
o Dine-in
o Takeaway
o Delivery
5. How long have you been using the California Pizza app?
o Less than a month
o 1–6 months
o More than 6 months
6. What makes you prefer ordering through an app instead of visiting the
restaurant? (Explain)
_____________________________________________________________________
_____________________________________________________________________
7. How easy is it to find items or deals on the menu?
o Very Easy
o Easy
o Neutral
o Difficult
Section B: User Experience & Interface Design
8. What layout do you prefer for browsing restaurants or food items?
o Grid View
o List View
o Category Tabs
9. Which colour scheme do you find most appealing in a food app?
o Red/Yellow
o Orange/White
o Green/White
o Dark Mode
10. Where should the main navigation bar be located for easy access?
o Bottom
o Top
o Side Menu
11. What app feature attracts you most when ordering food?
o Discounts
o Speed of Delivery
o Food Variety
o User Interface
12. How important are visuals (food images, icons, graphics) to your ordering decision?
o Very Important
o Important
o Neutral
o Not Important
13. How clear are the icons and buttons (e.g., Add to Cart, Checkout, Deals)?
o Very clear
o Somewhat clear
o Confusing
14. How do you prefer promotions and offers to be displayed?
o Pop-up banners
o Home screen cards
o Separate offers section
15. What overall design style would make you more likely to use a food app regularly?
(Explain)
_____________________________________________________________________
_____________________________________________________________________
16. What colour combinations or design elements make an app more attractive to you?
(Explain)
_____________________________________________________________________
_____________________________________________________________________
Section C: Platform Functionality and Integration
17. How do you usually pay for your food orders?
o Cash on Delivery
o Debit/Credit Card
o Easypaisa/JazzCash
Other: ___________
18. How satisfied are you with the app’s loading speed and response time?
o Very satisfied
o Satisfied
o Neutral
o Unsatisfied
19. Does the app give clear feedback after placing an order?
o Always
o Sometimes
o Rarely
o Never
20. How useful would in-app chat with delivery riders or restaurants be?
o Very Useful
o Somewhat Useful
o Not Useful
21. How do you feel about push notifications for order status and discounts?
o Very Helpful
o Helpful
o Neutral
o Annoying
22. Describe one situation where you found the app slow or unresponsive. (Explain)
______________________________________________________________________
______________________________________________________________________
23. What kind of integrations or features (payment, social media, map, etc.) would make
your food app experience smoother? (Explain)
______________________________________________________________________
______________________________________________________________________
24. What additional features would make the app more convenient or enjoyable to use?
(Explain)
______________________________________________________________________
______________________________________________________________________
Section D: Technical Aspects and Advanced Platform Features
25. How important is fast loading speed when using a food app?
o Very Important
o Important
o Neutral
o Not Important
26. Would you like the app to work offline (e.g., saving last viewed menus)?
o Yes
o No
27. Describe your ideal food ordering experience from opening the app to receiving your
order. (Explain)
______________________________________________________________________
______________________________________________________________________
28. How much do you value data security and privacy in food ordering apps?
o Very High
o High
o Moderate
o Low
29. How likely are you to use a chatbot for quick help or order assistance?
o Likely
o Neutral
o Unlikely
o Never
30. What technical features would make the app faster and more reliable for you?
(Explain)
______________________________________________________________________
______________________________________________________________________