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Cold Calling Script

The document is a cold calling script for a sales representative named Nick Kozmin from Salesprocess.io, aimed at potential clients familiar with notable startup accelerators. It outlines the types of customers they target, the questions to assess fit, and the process for scheduling a follow-up call with a senior team member. The script emphasizes the company's ability to help clients scale their revenue through effective sales teams and marketing strategies.

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yomewar971
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14 views2 pages

Cold Calling Script

The document is a cold calling script for a sales representative named Nick Kozmin from Salesprocess.io, aimed at potential clients familiar with notable startup accelerators. It outlines the types of customers they target, the questions to assess fit, and the process for scheduling a follow-up call with a senior team member. The script emphasizes the company's ability to help clients scale their revenue through effective sales teams and marketing strategies.

Uploaded by

yomewar971
Copyright
© All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd

Cold Calling Script

Hi John?

This is Nick Kozmin? calling from [Link]?

Are you familiar with 500 startups, Techstars?

Y-combinator?

Index ventures?

Social Capital?

Greylock?

Sequoia?

Great...Well we help some of their portfolio companies.

The reason for the call today, John is that I came across your company and I wanted to see if
we can help you scale up. If you recall...I sent you some material over a few days ago…

So we have two types of customers.

The first type is someone who is pre- $1m but has at least 1 case study and is looking to scale
to their first million without raising capital, without much dilution, and without a ton of waste.

The second type is someone who is hovering around $1M and wants to scale up to their next
$10m, but who hasn’t installed a highly-functioning and profitable sales team.

Do you fall into any of those buckets?

Got it.

Now, our typical customer archetype is someone who either went to Harvard, Wharton,
Stanford, IIT, or who has raised at least $2M from an experienced investor.

But...We recently started opening up to the broader market and helping other types too.

Now John, I’d love to see if you are a good fit. Do you mind if I ask a few quick questions?

How long have you guys been around?


How big is the team?

What is the ticket price of your offer? $10k-$100k-$500k?

How much new revenue is each salesperson bringing in per month on average?

What’s the goal in the next 6months? 1 million? 2 million?

How are you doing marketing, John? Ads? Outbound? What’s going on over there?

Are you guys bootstrapped or vc backed?

Are you willing and able to invest $9k-$100k to get this problem solved?

Got it.

Well based on what you told me, what we do is a perfect fit.

What we can do is get you booked in for a call with one of my senior team members who will
talk to you through the process and show you some industry-specific case studies that are
relevant to you.

I’m looking at my calendar and I have Wensday at 3 pm available and Thursday at 2 pm. Do
either of those slots work for you?

(what do you guys actually do)


We help our customers bank at least $10m after tax using wildly-effective inside sales teams
and hilariously profitable marketing engines.

(don’t have my calendar on me).

Not a problem, what we can do is book you in for a tentative time and if there is a conflict we
can reschedule. Does that work?

(Agree)
Awesome.

So I’m going to send you an invite and I’m going to send you some content before calling. Are
you able to go through the material beforehand and ask that your co-founders join you?

Thank you john. I’m just going to confirm your email.

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