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Digital Marketing Course at Learnmize

Learnmize is a digital marketing institute focused on helping individuals earn and succeed in the industry, offering both online and offline courses. Founded by Aryan Tripathi, it has trained over 100,000 students in practical digital marketing skills, emphasizing hands-on learning and job placement assistance. The curriculum includes comprehensive modules on SEO, social media management, Google Ads, and more, preparing students for various career paths in digital marketing.

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arxan8055
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© © All Rights Reserved
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0% found this document useful (0 votes)
30 views73 pages

Digital Marketing Course at Learnmize

Learnmize is a digital marketing institute focused on helping individuals earn and succeed in the industry, offering both online and offline courses. Founded by Aryan Tripathi, it has trained over 100,000 students in practical digital marketing skills, emphasizing hands-on learning and job placement assistance. The curriculum includes comprehensive modules on SEO, social media management, Google Ads, and more, preparing students for various career paths in digital marketing.

Uploaded by

arxan8055
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd

Get Certificate

Digital Marketing
Course at
Learnmize

The only Digital Marketing


Institute that focuses on
helping you earn and
become the top 1%.

Job Recognized Interview 100% Practical


Placement Certified Preparation Learning

[Link] Contact@[Link] +91 6264292956


Central India’s largest
Ai Powered Digital marketing
practical Learning center

Placement Partner
“India’s Most trusted &
Growing AI Digital Marketing
Institute”
Learnmize is an innovative initiative by
Adymize, one of India's leading
advertising agencies, aimed at
promoting entrepreneurship and digital
marketing among people of all ages.
The platform offers a wide range of
skillful courses that can be taken online
or offline, providing learners with the
necessary skills and knowledge to start
earning directly.

With a focus on learning and earning,


Learnmize has successfully trained over

A BRIEF ABOUT 1,00,000 students in the past three years


through courses and live mentorships

LEARNMIZE
conducted by Aryan Tripathi, the CEO of
Adymize and Learnmize, and his team.
Many of the students who have learned
from Aryan Tripathi and his team are
now earning lakhs per month, proving
the effectiveness of the platform.

Whether you are a student, a working professional, or an aspiring entrepreneur,


Learnmize offers courses that can help you learn and implement digital marketing
strategies to achieve your goals. With Learnmize, you can acquire new skills, explore
new opportunities, and pave the way for a successful career in digital marketing.
The innovation zone
that makes you AI Future Ready
1,00,000+
STUDENTS

Our learners comes from

ALL OVER INDIA


Behind Learnmize & it’s Success

Aryan
Tripathi
Discover the remarkable story of Central India's youngest
entrepreneur ARYAN TRIPATHI, who ignited his
entrepreneurial spirit at a tender age, pioneering a digital
marketing agency that now stands as a shining beacon of
success. With unwavering determination and a knack for
innovation, he has propelled his business to soaring heights,
reshaping the landscape of the industry and inspiring aspiring
entrepreneurs across the nation.

He is a founder of India’s first skilled


based learning centre LEARNMIZE &
India’s best advertising agency —
ADYMIZE PVT LTD. He is also a founder
of MYZER - An AI based landing page
developing software that works on an
international level.

Today, he stands as a testament to the


power of ambition and perseverance,
inspiring others to reach for the stars.

Aryan Tripathi, the youngest entrepreneur in central India, is also a


Joshtalk and TEDx speaker with a wealth of experience in the digital
marketing industry. With Learnmize, Aryan Tripathi aims to make
quality education accessible to everyone across the country, and the
platform is now expanding to multiple cities in India, with plans to
open more offline centers to spread knowledge and expertise to
learners.
DR. MOHAN YADAV
Chief Minister of Madhya Pradesh
Some Podcast with Aryan Tripathi
OUR PEDAGOGY
Experience transformative
pedagogy at LEARNMIZE

“Our immersive approach integrates real-world


projects, expert-led workshops, and
personalized mentorship to cultivate
industry-ready professionals. Stay ahead with
cutting-edge curriculum and hands-on training
in the latest tools and techniques. Join us and
embark on a journey of innovation and success
in the dynamic field of digital marketing.”
Listed Digital Marketing as one of
the Top Hottest Jobs in the world

7000+
VA C A N C I E S
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Average Salary
(1-3) Years of experience

11,60,000
(Per Annum)
Our Ai Digital
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are for you if you are:

College/School
Student
Freelancer
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Whether you are an existing from college/school time by
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one, Digital Marketing is the marketing skills.
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Promising Career and Job Roles

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Digital marketing Digital marketing offers a


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Why learn digital marketing
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Most Comprehensive Online & Offline


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Completely Industry-Recognized
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Personality Development & Internship &


Communication Classes Capstone Projects

Guaranteed Career Expert Live


Assistance Trainers Projects

Advanve AI Tools
AGENCY LIFE
Join our vibrant digital marketing agency life, where
creativity meets strategy, innovation flourishes, and every
challenge is an opportunity for growth and success.
Key partner fueling institute's growth,
innovation, and success.
Now
what’s inside the
Modules?
DIGITAL MARKETING
COURSE
AT LEARNMIZE

1 MONTH PROGRAM

Digital Customer Build Website on


Marketing 101 Journey Mapping WordPress

Basic SEO Create Buyer Marketing


Setup Personas with AI Channels Overview
2 MONTH PROGRAM

Digital Customer Build Website on


Marketing 101 Journey Mapping WordPress

Basic SEO Create Buyer Marketing


Setup Personas with AI Channels Overview

Create
Advanced SEO Meta Ads Setup
High-Converting
Techniques (FB & Insta)
Ads

Audience
Social Media Google Ads
Targeting & Pixel
Strategy & Posting Campaigns
Setup
3 MONTH PROGRAM

Digital Customer Build Website on


Marketing 101 Journey Mapping WordPress

Basic SEO Create Buyer Marketing


Setup Personas with AI Channels Overview

Create
Advanced SEO Meta Ads Setup
High-Converting
Techniques (FB & Insta)
Ads

Audience
Social Media Google Ads
Targeting & Pixel
Strategy & Posting Campaigns
Setup

Landing Page Boost Content Planning


Optimization Conversions (CRO) & Writing

WhatsApp
Shopify Store Email Automation
Campaigns with
Setup Flows
WATI
4 MONTH PROGRAM

Digital Customer Build Website on


Marketing 101 Journey Mapping WordPress

Basic SEO Create Buyer Marketing


Setup Personas with AI Channels Overview

Create
Advanced SEO Meta Ads Setup
High-Converting
Techniques (FB & Insta)
Ads

Audience
Social Media Google Ads
Targeting & Pixel
Strategy & Posting Campaigns
Setup

Landing Page Boost Content Planning


Optimization Conversions (CRO) & Writing

WhatsApp
Shopify Store Email Automation
Campaigns with
Setup Flows
WATI

Setup GTM & Master GA4 Launch Your


Tracking Events Reports Agency

Use AI for Copy & Create & Sell Final Project &
Research Digital Products Portfolio
1
Month 1

Introduction to
Digital Marketing
This module lays the foundation of digital
marketing, helping students understand how
businesses engage audiences online. It covers
the shift from traditional to digital, customer
journeys, and the essential building blocks of a
marketing strategy. Students will also learn how
AI is transforming digital marketing practices,
making campaigns more data-driven,
predictive, and personalized.
Topics Covered
Digital Marketing Overview and Potential

Traditional vs. Digital Marketing vs. AI Digital Marketing

Mapping the Customer Journey

Digital Marketing Channels: SEO, Social Media, Content, Paid Ads

Media Types: Paid, Earned, and Owned

Marketing Trends: AI, Voice Search, AR/VR

The Marketing Funnel: Stages and Customer Flow

Developing Buyer Personas with AI Tools Marketing Mix (4Ps and 7Ps)

Consumer Psychology and Marketing Tactics

Data-Driven Marketing Basics Measuring Success with KPIs and ROI

Digital Compliance Essentials (GDPR, Data Privacy)

Integrating Multi-Channel Campaigns

Case Studies: Success Stories in Digital Marketing

How AI is Changing the Digital Marketing


2
Website Development
(WordPress)
A website is the digital identity of every
business. In this module, students will learn
how to design, build, and manage professional
websites using WordPress. The focus will be on
creating user-friendly, SEO-ready, and
mobile-responsive sites that convert visitors
into customers. Learners will also explore how
AI tools accelerate website content creation,
design layouts, and customer engagement
through chatbots and automation.
Topics Covered
Domain & Hosting Setup WordPress Installation & Dashboard Overview

Theme Selection & Customization (Elementor, Astra, etc.)

Designing Professional Pages: Home, About, Services, Contact

Blogging Setup & Content Structuring

WooCommerce Setup for E-Commerce Websites

Mobile Responsiveness & Cross-Browser Compatibility

Image Optimization & Website Performance Speed

Website Security Essentials (SSL, Firewalls, Backups)

Content Strategy for Websites & Blogs AI Copywriting for Website Content

AI Website Building Tools (Create Website with Prompts)

Basics of UX/UI for Conversion-Optimized Design

Integrating Contact Forms, Live Chat & Payment Gateways

Case Studies: Successful Business Websites & Portfolios


3
SEO Fundamentals
Search Engine Optimization (SEO) is the
backbone of organic visibility. In this module,
students will learn how to optimize websites
and content to rank higher on Google and
attract the right audience. The training covers
on-page, off-page, and technical SEO, along
with modern trends like voice search and
AI-powered content optimization. By
mastering SEO, learners will understand how to
drive long-term, sustainable traffic without
heavy ad spend.
Topics Covered
Introduction to SEO & Its Importance in Digital Marketing

Search Engine Algorithms & Ranking Factors

Keyword Research: Short-tail, Long-tail & LSI Keywords

Create a Blogging Plan with AI

On-Page SEO Basics: Technical SEO Essentials:


Title Tags, Meta Descriptions & Headers XML Sitemaps & [Link]
Image Optimization & Alt Tags Page Speed Optimization &
Internal Linking & URL Structuring Core Web Vitals

Off-Page SEO Basics:


Link Building & Backlink Strategies
Guest Blogging & Outreach
Internal Linking & URL Structuring

Local SEO & Google Business Profile Optimization

SEO content optimization with AI

Voice Search Optimization & Featured Snippets

SEO Compliance: White Hat vs. Black Hat Practices

Case Studies: Websites That Grew with SEO


4
Month 2

Advanced SEO
Once the fundamentals are mastered,
students dive into advanced SEO strategies
that help businesses compete in highly
competitive markets. This module explores
technical, eCommerce, and international SEO,
along with strategies to optimize for voice
search, featured snippets, and AI-driven
search engines. Learners will also practice
how to conduct comprehensive SEO audits
and use automation to scale optimization.
Topics Covered
Advanced Keyword Research (Topic Clusters, Search Intent Mapping)

Featured Snippets, People Also Ask (PAA), and Zero-Click Results

Schema Markup & Structured Data for Rich Results

Advanced On-Page SEO (Content Depth, Semantic SEO, TF-IDF Analysis)

Off-Page Authority Building (Digital PR, Influencer Outreach, HARO)

Mobile Responsiveness & Cross-Browser Compatibility

Technical SEO Deep Dive:


Advanced Crawl Management
Canonical Tags & Duplicate Content Handling
Core Web Vitals Optimization
Site Architecture & Internal Link Sculpting

E-Commerce SEO (Product Pages, Category Pages, User Reviews)

International SEO (Hreflang, Multilingual & Multi-Regional Strategies)

SEO Automation & Workflow Scaling Creating SEO Reports & Dashboards

Using AI to identify content gap you vs. competitors


5
Meta Ads (Facebook &
Instagram)
Meta Ads (Facebook & Instagram) are among
the most powerful tools for businesses to
reach highly targeted audiences and drive
conversions. In this module, students will learn
how to set up campaigns, define objectives,
create high-performing ad creatives, and
optimize budgets. With the help of AI tools, ad
creation becomes faster, targeting becomes
smarter, and performance analysis more
accurate, making campaigns more effective.
Topics Covered
Introduction to Meta Advertising Ecosystem

Business Manager & Ad Account Setup

Understanding Campaign Objectives (Awareness, Consideration, Conversion)

Meta Pixel Setup & Event Tracking

Audience Creation:
Custom Audiences Lookalike Audiences

Ad Formats: Carousel, Video, Stories, Collection, Reels Ads

Ad Creative Strategy: Script, Copywriting, Visuals & CTAs

Ad Placement: Manual vs. Automatic

Budgeting & Bidding Models (CPC, CPM, ROAS)

Retargeting & Remarketing Strategies A/B Testing & Experimentation

Scaling Campaigns for Maximum ROI Ad Compliance & Policy Guidelines

Analytics & Reporting on Meta Ads Manager Creating Image Ads With AI

Create Video Ads With AI Writing Video Scripts with AI


6
Social Media
Management
Social media is no longer just about posting
content — it’s about building a strong digital
presence, managing communities, and
creating strategies that drive engagement
and business growth. In this module, students
will learn how to design social media
strategies, create engaging content, analyze
performance, and manage multiple platforms
effectively. With the help of AI tools, content
creation, scheduling, and trend analysis
become smarter and faster, enabling
marketers to stay ahead.
Topics Covered
Introduction to Social Media Marketing & Importance for Businesses

Setting Up Professional Profiles (Instagram, LinkedIn, Facebook, Youtube)

Understanding Platform Algorithms & Content Distribution

Building a Social Media Strategy for Different Business Goals

Social Media Content Types:


Image Posts, Stories, Reels, Carousels
Video Content & Shorts
Infographics & Memes

Creating a 30-Day Social Media Calendar

Competitor Benchmarking & Market Research

Hashtag Strategy & Trend Utilization

Building Personal Branding on Social Media

Engagement Tactics: Comments, Polls, Q&A, Lives

Handling Online Reputation & Crisis Management

Social Media Analytics: Reach, Impressions, Engagement Rate, CTR

Multi-Platform Management & Cross-Posting Strategies

Paid Social vs. Organic Growth Approaches

Case Studies: Successful Social Media Growth Campaigns

Editing Videos With AI Social Media Automation Tools (Manychat, Hootsuite)

Using AI to create social media content calendar


7
Google Ads
Google Ads is one of the most effective ways
to reach customers at the exact moment they
are searching for products or services. In this
module, students will learn how to set up and
manage campaigns across Search, Display,
YouTube, and Shopping ads. They will explore
keyword targeting, bidding strategies,
conversion tracking, and optimization
techniques. With AI-powered ad creation,
keyword clustering, and performance
predictions, learners will master running
campaigns that deliver measurable ROI.
Topics Covered
Introduction to Google Ads Ecosystem Account & Campaign Structure

Understanding Campaign Objectives (Search, Display, Video, Shopping)

Keyword Research & Match Types (Broad, Phrase, Exact, Negative)

Ad Creation:
Responsive Search Ads (RSA) YouTube Video Ads
Display Banner Ads Performance Max Campaigns

Quality Score & Ad Rank Optimization

Ad Extensions: Sitelinks, Callouts, Structured Snippets

Bidding Strategies (Manual CPC, Maximize Conversions, Target ROAS, CPA)

Conversion Tracking & Google Tag Manager (GTM) Integration

Remarketing Campaigns for Abandoned Visitors

Budget Allocation & Bid Adjustments (Device, Location, Time)

Campaign Optimization & A/B Testing Google Ads Policies & Compliance

Campaign Reporting & Performance Analysis with GA4 & Data Studio

AI ad copywriting for high-CTR ads


8
Month 3

Conversion Rate
Optimization (CRO)
Getting traffic is only half the job — converting
visitors into customers is where real growth
happens. This module teaches students how
to analyze user behavior, design persuasive
landing pages, and implement optimization
strategies that increase sales and leads. By
leveraging AI-powered heatmaps, predictive
analytics, and automated A/B testing,
learners will master data-driven methods to
boost conversions and revenue.
Topics Covered
Introduction to CRO & Its Importance in Digital Marketing

Understanding User Behavior & Customer Psychology

Landing Page Design Principles for Higher Conversions

Call-to-Action (CTA) Design & Placement A/B Testing & Multivariate Testing

Heatmaps, Session Recordings & Funnel Analysis

Mobile Optimization & Responsive Design for Conversions

Copywriting for Conversions: Headlines, Offers & Social Proof

The Role of Trust Signals (Testimonials, Reviews, Security Badges)

Reducing Bounce Rates & Cart Abandonment

Personalization Strategies to Improve Engagement

Tools & Processes for Continuous Testing & Optimization

Using AI to Audit your landing pages


9
Content Marketing
Content is the fuel of every digital campaign —
it builds trust, engages audiences, and drives
conversions. This module trains students to
design content strategies, create different
content formats, and distribute them across
multiple channels for maximum impact. With
AI tools for ideation, copywriting, video
creation, and content repurposing, students
will learn how to scale content marketing
faster and smarter while maintaining quality.
Topics Covered
Introduction to Content Marketing & Its Role in Digital Strategy

Content Strategy Development: Goals, Audience & Channels

Creating Buyer Personas & Customer Journey Content Maps

Types of Content:
Blog Posts & Articles
Videos & Shorts
Infographics & Visual Storytelling
Podcasts & Webinars
Case Studies, Whitepapers & E-Books

Storytelling Frameworks for Content Creation

Copywriting Techniques for Blogs, Ads & Landing Pages

SEO-Optimized Content Writing & Keyword Integration

Multi-Channel Content Distribution Strategies

Content Repurposing for Social Media & Ads

Building Authority through Thought Leadership & Guest Posting

Measuring Content Performance (Engagement, CTR, Conversion, ROI)

Personal Branding through Consistent Content Using AI for Research


10
E-Commerce,
Dropshipping & Shopify
E-commerce is one of the fastest-growing
industries worldwide. In this module, students
will learn how to set up and manage an online
store using Shopify, explore dropshipping and
private label models, and master strategies to
increase sales. The focus is on building a
seamless shopping experience, integrating
payment gateways, and optimizing product
pages for conversions. With AI-powered
product descriptions, pricing optimization,
and abandoned cart recovery, learners will
discover how to scale e-commerce
businesses efficiently.
Topics Covered
Introduction to E-Commerce Business Models

Shopify Store Setup: Domain, Hosting & Themes

Store Customization with Shopify Apps & Plugins

Product Page Optimization: Titles, Descriptions & Images

Generating Product Titles and Descriptions with AI

Inventory Management & Product Variants

Dropshipping vs. Private Label: Pros & Cons

Payment Gateway Integration & Security

Optimizing Store Speed & User Experience

Checkout Flow Optimization & Upselling Techniques

Creating Offers, Discounts & Bundling Strategies

Customer Retention: Loyalty Programs & Subscriptions

E-Commerce Analytics & Sales Reporting Tracking Setup (Pixel, Analytics)

Influencer & UGC (User-Generated Content) Marketing for Stores

Cart Abandonment Strategies & Recovery Workflows


11
Email Marketing
Email marketing remains one of the most
cost-effective ways to nurture leads, build
customer relationships, and drive sales. In this
module, students will learn how to design
high-converting campaigns, segment
audiences, and automate email flows for
maximum engagement. With AI-powered
subject line testing, personalization, learners
will master how to make email campaigns
smarter and more impactful.
Topics Covered
Introduction to Email Marketing & Its Importance

Building an Email List (Lead Magnets, Landing Pages, Opt-in Forms)

Understanding Audience Segmentation

Writing Effective Subject Lines, Preheaders & Email Copy

Designing Email Templates (Responsive & Mobile-Optimized)

Types of Email Campaigns:


Welcome Sequences Newsletters & Updates Abandoned Cart
Recovery
Promotional Emails Transactional Emails

Personalization & Dynamic Content

Email Deliverability Best Practices (SPF, DKIM, DMARC)

A/B Testing Email Subject Lines, Content & CTAs

Email Automation Workflows (Drip Campaigns, Behavioral Triggers)

Email Analytics: Open Rate, CTR, Bounce Rate, Unsubscribe Rate

Using AI to Write Engaging Emails


12
WhatsApp Marketing
(WATI & Automation)
WhatsApp has become the most powerful
direct communication channel for businesses,
with unmatched open rates and real-time
engagement. In this module, students will
learn how to set up and manage WhatsApp
marketing using WATI (WhatsApp Business
API) and automation workflows. The focus will
be on building personalized campaigns, lead
nurturing flows, and automated customer
journeys, powered by AI to increase
conversions and retention.
Topics Covered
Introduction to WhatsApp Marketing & Its Advantages

WhatsApp Business App vs. WhatsApp Business API (WATI)

Setting Up WhatsApp Business API via WATI

Creating Professional WhatsApp Templates (Marketing, Utility, OTP, Support)

Building WhatsApp Broadcast Campaigns & Personalization

Segmentation & Targeting with WhatsApp Lists & Tags

WhatsApp Analytics: Message Delivery, Read Rates, CTR, Conversion Rates

Retargeting and Follow-up Sequences

Best Practices in WhatsApp Marketing

Using AI to write perfect WhatsApp messages


13
Month 4

Google Tag Manager


(GTM)
Google Tag Manager (GTM) is an essential tool
for marketers to manage and deploy tracking
codes without depending on developers. This
module teaches students how to implement
tags, triggers, and variables to track user
actions, conversions, and remarketing
campaigns. Learners will also explore
advanced GTM features, e-commerce
tracking, and privacy compliance. With
AI-powered automation and debugging tools,
GTM becomes faster, more efficient, and
future-ready for complex digital campaigns.
Topics Covered
Introduction to Google Tag Manager

Setting Up GTM & Understanding the Interface

Implementing Tags, Triggers & Variables

Tracking Events & User Interactions (Clicks, Forms, Scrolls, Video Views)

Conversion Tracking Setup with GTM Using GTM for Remarketing Campaigns

Integrating GTM with Google Analytics (GA4)

Debugging & Testing Tags (Preview & Debug Mode)

Data Layer Fundamentals & Event Parameters

Custom Tags for Specific Campaigns (Custom HTML/JS Tags)

Best Practices for Efficient Tag Management

Implementing Cross-Domain Tracking

Privacy & Compliance in Tag Management (GDPR, Cookie Consent)

Enhancing User Privacy with GTM Features

Advanced GTM Functions: Lookup Tables, Regex, Custom Events

AI dashboards for advanced GTM reporting


14
Advanced Analytics
(GA4)
Data is the backbone of digital marketing
success. This module focuses on Google
Analytics 4 (GA4) — Google’s advanced
analytics platform — to help students
measure, analyze, and optimize digital
performance. Learners will explore
event-based tracking, user journey mapping,
attribution models, and predictive analytics,
while mastering custom dashboards and
reports. With AI-driven insights and
automation, GA4 becomes a powerful tool for
decision-making and ROI optimization.
Topics Covered
Introduction to GA4 vs. Universal Analytics

Setting Up GA4 Properties & Data Streams

Understanding Event-Based Tracking Setting Up Conversion Events & Goals

Configuring Enhanced Measurement (Page Views, Scrolls, File Downloads)

Custom Events & Parameters Setup User Journey Mapping & Funnel Analysis

Understanding Audience Reports & Segmentation

Attribution Models in GA4 (Data-Driven Attribution)

Analyzing Acquisition, Engagement, Monetization & Retention Reports

Integrating GA4 with Google Ads & GTM

Building Custom Dashboards & Reports in GA4

Exploring BigQuery Integration for Deeper Data Analysis

Using GA4 for E-Commerce Tracking (Products, Transactions, Revenue)

Debugging & Validating Analytics Data

Advanced User Privacy & Consent Mode in GA4

Predictive Metrics (Churn Probability, Purchase Probability, Revenue Forecasting)


15
Starting a Digital
Marketing Agency
This module prepares students to go beyond
learning and turn their skills into a profitable
digital marketing business. From structuring
services and pricing to client acquisition and
team building, learners will understand the
step-by-step process of launching and
scaling a digital marketing agency. With AI
tools for proposals, lead generation, client
onboarding, and service automation,
students will be equipped to run a lean and
highly efficient agency.
Topics Covered
Introduction to Agency Business Models

Defining Core Services (SEO, Ads, Social Media, Funnels, AI Solutions)

Pricing Models: Retainer, Project-Based, Performance-Based

Positioning & Niche Selection for Agencies

Building a Personal & Agency Brand Online

Creating High-Converting Sales Funnels for Agency Services

Lead Generation Strategies Crafting Winning Proposals & Contracts

Client Onboarding Processes & Setting Expectations

Agency Tools for Project Management & Reporting

Outsourcing vs. In-House Teams

Building a Scalable Agency Operations Framework

Managing Client Retention & Upselling Services

Handling Objections & Difficult Clients

Agency Financial Management & Profitability

Using AI to create Proposals Generating Leads with AI


16
AI & Prompt
Engineering
AI has become the backbone of modern
digital marketing — from content creation to
campaign automation. This module introduces
students to AI-powered tools and the art of
prompt engineering, enabling them to
communicate effectively with AI systems like
ChatGPT, MidJourney, and Jasper. By
mastering prompts, learners can generate
high-quality content, ads, strategies, and
designs in seconds, making them future-ready
digital marketers.
Topics Covered
Introduction to AI in Digital Marketing

Understanding Prompt Engineering & Why It Matters

Types of Prompts: Instructional, Conversational, Creative, Analytical

Writing Effective Prompts for:


Blog Writing & SEO Ad Copy & Hooks
Social Media Captions & Hashtags Email Marketing Campaigns
Video Scripts & Reels

AI for Visual Content:


Prompting for MidJourney & Sora

Personalization with AI (Dynamic Content & Offers)

AI for Research & Data Analysis (Keyword Clustering, Competitor Analysis)

Prompt Templates for Agencies & Freelancers

Fine-Tuning Prompts for Desired Output (Role-based, Step-by-Step, Iterative)

AI Ethics, Bias & Responsible Usage


17
Digital Products
Digital products are one of the fastest ways to
build passive income and authority online.
This module teaches students how to ideate,
create, market, and sell digital products such
as eBooks, templates, online courses, and
toolkits. Learners will also explore AI-powered
product creation and automation to scale
sales globally.
Topics Covered
Introduction to Digital Products & Their Advantages

Types of Digital Products

Validating Digital Product Ideas (Market Research & Demand Testing)

Designing & Packaging Digital Products for Professional Appeal

Funnels to Sell Digital Products

Pricing Strategies for High Sales & Profitability

Building Sales Funnels for Digital Products

Using Email & WhatsApp Automation for Sales

Upselling & Cross-Selling Digital Products

AI-powered landing page copy & sales page optimization


18
Final Projects &
Presentations
The final module is designed to help students
apply everything they’ve learned across SEO,
ads, social media, automation, analytics, and
AI to create a complete digital marketing
strategy. This capstone project will prepare
learners for real-world execution by simulating
client work, agency projects, and
entrepreneurial campaigns. Students will also
present their strategies and results, building
confidence and portfolio-ready proof of their
skills.
Topics Covered
Project Guidelines and Objectives

Group Work and Collaboration Techniques

Applying Learning to Real-World Scenarios

Presenting Projects to the Class

Peer Reviews and Feedback Sessions

Revising Projects Based on Feedback

Creating a Digital Marketing Portfolio

Planning for Future Learning and Development

Networking Strategies for Digital Marketers

Course Wrap-Up and Final Thoughts


DIGITAL MARKETING TOOLS
A.I TOOLS
Digital Marketing is
already in demand
CERTIFICATE

CE RTIF ICAT E
OF APPRECIATION

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Your Name
in honor of Ɠ��ẵ���Ḁ�ȁ��� in B���ẵ���Ɠ����ẵ��� of 3 Months
completion with success. You have reached this milestone as a result of your
diligence, effort, and desire to study, and we are pleased to acknowledge your
achievement.

Business Partner

Knowledge Partner LEARNMIZE

Le a r ize
Aryan Tripathi nm
Founder & CEO
LEARNMIZE
TESTIMONIALS

Abhishek Yadav
Learnmize completely changed my career
path. I came in knowing almost nothing about
marketing, and within a few months, I was
confidently running Meta Ads and client
campaigns.

The best part — the placement support


actually works! I’m now working with Tayana
Solutions as a Performance Marketer.

Placed Student - Tayana Solutions Pvt. Ltd

Anushree Sharma
Learnmize gave me clarity and confidence.
From ad strategy to copywriting to analytics —
every module felt like an internship in itself.

Today, I’m part of Adymize’s creative


marketing team and proud to represent
Learnmize!

Placed Student - Adymize Pvt. Ltd.


Jatin Panjwani
The trainers at Learnmize make you think like a
marketer. Every class was filled with real-world
examples and fun group activities.

Getting placed at Tayana Solutions just after


completing the course was the cherry on top!

Placed Student - Tayana Solutions Pvt. Ltd

Neha Bansal
The classroom sessions, one-on-one
mentorship, and real client projects made the
learning experience amazing.

Learnmize helped me build a strong


portfolio — that’s how I got placed at Tayana
Solutions

Placed Student - Tayana Solutions Pvt. Ltd.

Akhil Namdev
Enrolling in the Learnmize Digital Marketing Course was
one of the best decisions I made for my business. The
course content is well-structured, covering a wide range of
topics essential for digital marketing success.
The instructors are highly knowledgeable and provide
practical tips that can be implemented right away.
Thanks to Aryan, I’ve been able to implement new
strategies at Brelex Media, resulting in improved brand
visibility and engagement.

Founder of Brelex Media


Sejal Maheswari
Learnmize gave me confidence and clarity. I joined
with zero background, and today, I manage client
accounts at Tayana Solutions.

The hands-on approach made all the difference.

Placed Student - Tayana Solutions Pvt. Ltd

Bombkey
Learnmize Digital Marketing Course is a game-changer for
anyone looking to excel in the digital space. The course
provided me with actionable insights and techniques to
take my digital presence to the next level. From social
media marketing to SEO strategies, Learnmize covers it all in
a comprehensive and engaging manner.

I highly recommend this course to fellow digital creators


looking to amplify their reach and engagement.

Digital Creator — 1.2 Millions+ Instagram Followers

Yashika Katariya
Before Learnmize, I was confused about my career. After
joining, I found my path and purpose.

The mentorship and live campaign experience made me


job-ready — and now I’m working with Tayana Solutions!

Placed Student - Tayana Solutions Pvt. Ltd


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Dear Students,
Welcome to Learnmize, where learning knows no bounds and possibil-
ities are limitless!

It brings me immense joy to extend a warm welcome to both current


and future members of our esteemed community. At Learnmize, we
believe in the transformative power of education to shape minds, ignite
passions, and change lives. Whether you've already taken the leap and
joined us or are considering embarking on this journey, know that
you're entering a place where innovation, excellence, and growth are
celebrated.

Our institute is not just a collection of buildings....it's a vibrant ecosys-


tem of ideas, talents, and aspirations. Here, you'll find mentors who will
inspire you, peers who will challenge you, and opportunities that will
push you beyond your comfort zone. Our commitment to academic
excellence, coupled with a supportive learning environment, ensures
that every student has the tools and resources they need to succeed.

As you step into this new chapter of your academic journey, I encour-
age you to embrace every opportunity, seize every moment, and dare
to dream big. Your time at Learnmize will be a transformative experi-
ence that will not only prepare you for a successful career but also em-
power you to make a meaningful impact on the world.

Welcome to Learnmize, where your future begins today!

Warm regards,
Aryan Tripathi

Director-
Trans for ming Tomorrow's Leader

3rd Floor,Near Pragati Petrol Pump,


MP Nagar,Zone-II Bhopal(MP)

[Link] Contact@[Link] +91 6264292956

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