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Social Media Usage Research Insights

This research investigates social media usage across different age groups to understand motivations and impacts on life. Utilizing surveys via Microsoft Forms, it collects data on frequency of use, activities, and time spent on platforms. The findings aim to inform businesses, schools, and families about social media's effects and promote healthier online experiences.

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10 views3 pages

Social Media Usage Research Insights

This research investigates social media usage across different age groups to understand motivations and impacts on life. Utilizing surveys via Microsoft Forms, it collects data on frequency of use, activities, and time spent on platforms. The findings aim to inform businesses, schools, and families about social media's effects and promote healthier online experiences.

Uploaded by

gemyuen0821
Copyright
© All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd

Title: Research on Social Media Usage

Background Information

Social media has changed the way we talk and share things with each other.
Websites and apps like Facebook, Instagram, and TikTok let us connect with
friends, share pictures, and find out what’s happening in the world. Since
almost everyone uses social media today, it’s important to understand how
and why we use it. This helps businesses, schools, and families learn more
about its effects on our lives.

Purpose of the Research

The purpose of this research is to study how different people use social
media. By looking at what motivates them to use these platforms and how it
affects their lives, we hope to provide useful information for everyone,
including students and parents.

Target Respondents

We want to hear from a variety of people, including:

Different Age Groups, including Young teens (13-19), young adults (20-35),
and adults (36+).

Method of Investigation

To gather our information, we are using Microsoft Forms, which is an easy


online tool for creating surveys. The survey includes multiple choice
questions that allow us to find out how often people use social media and
which platforms they like best, open-ended questions: To let people share
their own thoughts and experiences, rating scales: To gauge how satisfied
people feel about their social media use. We will share the survey link
through emails and social media to reach many people.
Result

1. How often do you use the social


media platforms?
3%
5%

21%

72%

Daily Weekly
Less often I don't use social media platforms

2. What do you do the most often


on social media platforms?
12
8
4
0

Series1
3. In the past week, on average,
approximately how many minutes
per day did you spend on social
media platforms?
20
10
0
s s s s s s e
u te ute our our our our ov
in in h h h h a b
m m -2 -3 -4 -5 or
0 0 1 2 3 4 s
3 6 r
an 31- ou
h
th 5
ss
Le Male Female

Conclusion

This research gives us important insights into how we interact on social


media. Understanding these patterns can help us create healthier online
experiences for everyone. Future studies can look at how these trends
change over time and explore new social media platforms.

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