Frequencies

Statistics
Gender Age education Occupation Family incom Platform do online shoping Purchase through check review Staisfied retrun item
online
Valid 119 119 119 119 119 119 119 119 119 119 119
N
Missing 0 0 0 0 0 0 0 0 0 0 0

Regression

Variables Entered/Removeda
Model Variables Variables Method
Entered Removed
D4, D2, P1, P3,
1 S3, P2, D3, S2, . Enter
b
S1, D1
a. Dependent Variable: Gender
b. All requested variables entered.

Model Summary
Model R R Square Adjusted R Std. Error of the
Square Estimate
a
1 .355 .126 .045 .400
a. Predictors: (Constant), D4, D2, P1, P3, S3, P2, D3, S2, S1, D1

ANOVAa
Model Sum of Squares df Mean Square F Sig.
Regression 2.490 10 .249 1.558 .129b
1 Residual 17.258 108 .160
Total 19.748 118
a. Dependent Variable: Gender
b. Predictors: (Constant), D4, D2, P1, P3, S3, P2, D3, S2, S1, D1
 Coefficientsa
Model Unstandardized Coefficients Standardized t Sig.
Coefficients
B Std. Error Beta
(Constant) 2.029 .287 7.060 .000
S1 .007 .047 .017 .146 .884
S2 -.069 .041 -.192 -1.663 .099
S3 -.078 .040 -.195 -1.950 .054
P1 -.012 .043 -.029 -.280 .780
1 P2 -.059 .036 -.169 -1.643 .103
P3 .090 .039 .237 2.278 .025
D1 -.040 .061 -.083 -.659 .511
D2 .000 .039 .001 .010 .992
D3 .002 .039 .005 .051 .960
D4 .089 .055 .212 1.615 .109
a. Dependent Variable: Gender

Regression

Variables Entered/Removeda
Model Variables Variables Method
Entered Removed
D4, D2, P1, P3,
1 S3, P2, D3, S2, . Enter
b
S1, D1
a. Dependent Variable: Age
b. All requested variables entered.

Model Summary
Model R R Square Adjusted R Std. Error of the
Square Estimate
a
1 .414 .172 .095 .604
a. Predictors: (Constant), D4, D2, P1, P3, S3, P2, D3, S2, S1, D1
 ANOVAa
Model Sum of Squares df Mean Square F Sig.
Regression 8.149 10 .815 2.237 .021b
1 Residual 39.347 108 .364
Total 47.496 118
a. Dependent Variable: Age
b. Predictors: (Constant), D4, D2, P1, P3, S3, P2, D3, S2, S1, D1

Coefficientsa
Model Unstandardized Coefficients Standardized t Sig.
Coefficients
B Std. Error Beta
(Constant) .403 .434 .929 .355
S1 .068 .071 .111 .964 .337
S2 .123 .062 .222 1.981 .050
S3 -.195 .061 -.312 -3.201 .002
P1 .086 .065 .133 1.323 .189
1 P2 .018 .054 .034 .339 .735
P3 .034 .060 .058 .575 .567
D1 .046 .091 .061 .498 .620
D2 .074 .058 .134 1.264 .209
D3 -.001 .059 -.001 -.009 .993
D4 .049 .084 .074 .583 .561
a. Dependent Variable: Age

Regression

Variables Entered/Removeda
Model Variables Variables Method
Entered Removed
D4, D2, P1, P3,
1 S3, P2, D3, S2, . Enter
b
S1, D1
a. Dependent Variable: education
b. All requested variables entered.

Model Summary
Model R R Square Adjusted R Std. Error of the
Square Estimate
a
1 .394 .155 .077 .641
a. Predictors: (Constant), D4, D2, P1, P3, S3, P2, D3, S2, S1, D1

ANOVAa
Model Sum of Squares df Mean Square F Sig.
Regression 8.169 10 .817 1.988 .041b
1 Residual 44.385 108 .411
Total 52.555 118
a. Dependent Variable: education
b. Predictors: (Constant), D4, D2, P1, P3, S3, P2, D3, S2, S1, D1

Coefficientsa
Model Unstandardized Coefficients Standardized t Sig.
Coefficients
B Std. Error Beta
(Constant) 2.432 .461 5.276 .000
S1 .084 .075 .130 1.125 .263
S2 .166 .066 .285 2.514 .013
S3 .013 .065 .020 .199 .843
P1 -.065 .069 -.096 -.943 .348
1 P2 -.107 .057 -.190 -1.875 .064
P3 .099 .063 .160 1.570 .119
D1 -.002 .097 -.002 -.019 .985
D2 -.081 .062 -.139 -1.304 .195
D3 .040 .062 .068 .648 .519
D4 -.147 .089 -.213 -1.653 .101
a. Dependent Variable: education

Regression
 Variables Entered/Removeda
Model Variables Variables Method
Entered Removed
D4, D2, P1, P3,
1 S3, P2, D3, S2, . Enter
b
S1, D1
a. Dependent Variable: Occupation
b. All requested variables entered.

Model Summary
Model R R Square Adjusted R Std. Error of the
Square Estimate
1 .370a .137 .057 1.235
a. Predictors: (Constant), D4, D2, P1, P3, S3, P2, D3, S2, S1, D1

ANOVAa
Model Sum of Squares df Mean Square F Sig.
Regression 26.103 10 2.610 1.712 .087b
1 Residual 164.687 108 1.525
Total 190.790 118
a. Dependent Variable: Occupation
b. Predictors: (Constant), D4, D2, P1, P3, S3, P2, D3, S2, S1, D1
 Coefficientsa
Model Unstandardized Coefficients Standardized t Sig.
Coefficients
B Std. Error Beta
(Constant) 4.069 .888 4.583 .000
S1 .052 .144 .042 .362 .718
S2 .038 .128 .034 .297 .767
S3 -.053 .124 -.042 -.427 .670
P1 -.065 .133 -.051 -.493 .623
1 P2 -.039 .110 -.036 -.352 .725
P3 .194 .122 .164 1.590 .115
D1 -.435 .187 -.290 -2.329 .022
D2 .194 .119 .175 1.627 .107
D3 -.197 .120 -.174 -1.635 .105
D4 .050 .171 .038 .290 .772
a. Dependent Variable: Occupation

Regression

Variables Entered/Removeda
Model Variables Variables Method
Entered Removed
D4, D2, P1, P3,
1 S3, P2, D3, S2, . Enter
b
S1, D1
a. Dependent Variable: Family incom
b. All requested variables entered.

Model Summary
Model R R Square Adjusted R Std. Error of the
Square Estimate
a
1 .389 .151 .073 1.509
a. Predictors: (Constant), D4, D2, P1, P3, S3, P2, D3, S2, S1, D1
 ANOVAa
Model Sum of Squares df Mean Square F Sig.
Regression 43.856 10 4.386 1.926 .049b
1 Residual 245.892 108 2.277
Total 289.748 118
a. Dependent Variable: Family income
b. Predictors: (Constant), D4, D2, P1, P3, S3, P2, D3, S2, S1, D1

Coefficientsa
Model Unstandardized Coefficients Standardized t Sig.
Coefficients
B Std. Error Beta
(Constant) 1.918 1.085 1.768 .080
S1 -.510 .176 -.335 -2.891 .005
S2 -.082 .156 -.060 -.524 .601
S3 .335 .152 .218 2.205 .030
P1 .236 .162 .148 1.454 .149
1 P2 .015 .135 .012 .114 .909
P3 -.096 .149 -.066 -.643 .522
D1 .114 .228 .062 .500 .618
D2 -.265 .146 -.194 -1.818 .072
D3 .134 .147 .096 .908 .366
D4 .219 .209 .135 1.048 .297
a. Dependent Variable: Family income

Regression

Variables Entered/Removeda
Model Variables Variables Method
Entered Removed
D4, D2, P1, P3,
1 S3, P2, D3, S2, . Enter
b
S1, D1
a. Dependent Variable: Platform
b. All requested variables entered.

Model Summary
Model R R Square Adjusted R Std. Error of the
Square Estimate
1 .314a .098 .015 1.409
a. Predictors: (Constant), D4, D2, P1, P3, S3, P2, D3, S2, S1, D1

ANOVAa
Model Sum of Squares df Mean Square F Sig.
Regression 23.378 10 2.338 1.178 .313b
1 Residual 214.269 108 1.984
Total 237.647 118
a. Dependent Variable: Platform
b. Predictors: (Constant), D4, D2, P1, P3, S3, P2, D3, S2, S1, D1
 Coefficientsa
Model Unstandardized Coefficients Standardized t Sig.
Coefficients
B Std. Error Beta
(Constant) 3.695 1.013 3.648 .000
S1 -.096 .165 -.070 -.584 .561
S2 -.165 .145 -.132 -1.131 .261
S3 -.018 .142 -.013 -.127 .899
P1 -.266 .151 -.185 -1.756 .082
1 P2 -.238 .126 -.198 -1.890 .061
P3 .180 .139 .137 1.297 .197
D1 .042 .213 .025 .195 .845
D2 .077 .136 .063 .569 .570
D3 .135 .137 .107 .980 .329
D4 -.034 .195 -.023 -.175 .861
a. Dependent Variable: Platform

Regression

Variables Entered/Removeda
Model Variables Variables Method
Entered Removed
D4, D2, P1, P3,
1 S3, P2, D3, S2, . Enter
b
S1, D1
a. Dependent Variable: do online shoping
b. All requested variables entered.

Model Summary
Model R R Square Adjusted R Std. Error of the
Square Estimate
1 .653a .427 .374 .576
a. Predictors: (Constant), D4, D2, P1, P3, S3, P2, D3, S2, S1, D1
 ANOVAa
Model Sum of Squares df Mean Square F Sig.
Regression 26.689 10 2.669 8.037 .000b
1 Residual 35.865 108 .332
Total 62.555 118
a. Dependent Variable: do online shoping
b. Predictors: (Constant), D4, D2, P1, P3, S3, P2, D3, S2, S1, D1

Coefficientsa
Model Unstandardized Coefficients Standardized t Sig.
Coefficients
B Std. Error Beta
(Constant) 1.177 .414 2.841 .005
S1 .243 .067 .344 3.606 .000
S2 -.063 .060 -.099 -1.062 .291
S3 -.060 .058 -.084 -1.031 .305
P1 .123 .062 .166 1.980 .050
1 P2 .023 .051 .038 .457 .649
P3 -.088 .057 -.130 -1.542 .126
D1 .031 .087 .036 .358 .721
D2 -.050 .056 -.079 -.895 .373
D3 .140 .056 .216 2.492 .014
D4 .162 .080 .216 2.034 .044
a. Dependent Variable: do online shoping

Regression

Variables Entered/Removeda
Model Variables Variables Method
Entered Removed
D4, D2, P1, P3,
1 S3, P2, D3, S2, . Enter
b
S1, D1
a. Dependent Variable: Purchase through online
b. All requested variables entered.

Model Summary
Model R R Square Adjusted R Std. Error of the
Square Estimate
1 .446a .199 .124 .815
a. Predictors: (Constant), D4, D2, P1, P3, S3, P2, D3, S2, S1, D1

ANOVAa
Model Sum of Squares df Mean Square F Sig.
Regression 17.773 10 1.777 2.676 .006b
1 Residual 71.722 108 .664
Total 89.496 118
a. Dependent Variable: Purchase through online
b. Predictors: (Constant), D4, D2, P1, P3, S3, P2, D3, S2, S1, D1

Coefficientsa
Model Unstandardized Coefficients Standardized t Sig.
Coefficients
B Std. Error Beta
(Constant) 3.260 .586 5.564 .000
S1 .027 .095 .032 .286 .776
S2 -.117 .084 -.153 -1.391 .167
S3 .083 .082 .097 1.012 .314
P1 .091 .088 .103 1.043 .299
1 P2 -.240 .073 -.325 -3.297 .001
P3 .126 .080 .156 1.571 .119
D1 -.248 .123 -.241 -2.006 .047
D2 .032 .079 .042 .408 .684
D3 -.076 .079 -.099 -.962 .338
D4 .262 .113 .291 2.317 .022
a. Dependent Variable: Purchase through online

Regression
 Variables Entered/Removeda
Model Variables Variables Method
Entered Removed
D4, D2, P1, P3,
1 S3, P2, D3, S2, . Enter
b
S1, D1
a. Dependent Variable: check review
b. All requested variables entered.

Model Summary
Model R R Square Adjusted R Std. Error of the
Square Estimate
1 .568a .322 .260 .805
a. Predictors: (Constant), D4, D2, P1, P3, S3, P2, D3, S2, S1, D1

ANOVAa
Model Sum of Squares df Mean Square F Sig.
Regression 33.259 10 3.326 5.137 .000b
1 Residual 69.917 108 .647
Total 103.176 118
a. Dependent Variable: check review
b. Predictors: (Constant), D4, D2, P1, P3, S3, P2, D3, S2, S1, D1

Coefficientsa
Model Unstandardized Coefficients Standardized t Sig.
Coefficients
B Std. Error Beta
1 (Constant) 2.677 .579 4.627 .000
S1 .098 .094 .108 1.041 .300
S2 -.157 .083 -.192 -1.890 .061
S3 .026 .081 .028 .317 .752
P1 .354 .086 .373 4.093 .000
P2 -.010 .072 -.013 -.144 .886
P3 -.002 .079 -.002 -.023 .982
 D1 .320 .122 .291 2.630 .010
D2 -.180 .078 -.221 -2.311 .023
D3 -.056 .078 -.068 -.720 .473
D4 -.039 .111 -.041 -.353 .725
a. Dependent Variable: check review

Regression

Variables Entered/Removeda
Model Variables Variables Method
Entered Removed
D4, D2, P1, P3,
1 S3, P2, D3, S2, . Enter
b
S1, D1
a. Dependent Variable: Staisfied
b. All requested variables entered.

Model Summary
Model R R Square Adjusted R Std. Error of the
Square Estimate
1 .381a .145 .066 .813
a. Predictors: (Constant), D4, D2, P1, P3, S3, P2, D3, S2, S1, D1

ANOVAa
Model Sum of Squares df Mean Square F Sig.
Regression 12.103 10 1.210 1.832 .063b
1 Residual 71.360 108 .661
Total 83.462 118
a. Dependent Variable: Staisfied
b. Predictors: (Constant), D4, D2, P1, P3, S3, P2, D3, S2, S1, D1

Coefficientsa
Model Unstandardized Coefficients Standardized t Sig.
Coefficients
B Std. Error Beta
(Constant) 2.914 .584 4.986 .000
S1 -.015 .095 -.019 -.162 .872
S2 -.162 .084 -.219 -1.925 .057
S3 .046 .082 .056 .565 .573
P1 -.131 .087 -.153 -1.499 .137
1 P2 .150 .073 .210 2.065 .041
P3 .019 .080 .024 .237 .813
D1 .107 .123 .108 .869 .387
D2 .026 .079 .035 .328 .744
D3 -.022 .079 -.029 -.274 .785
D4 .288 .113 .331 2.554 .012
a. Dependent Variable: Staisfied

Regression

Variables Entered/Removeda
Model Variables Variables Method
Entered Removed
D4, D2, P1, P3,
1 S3, P2, D3, S2, . Enter
b
S1, D1
a. Dependent Variable: retrun item
b. All requested variables entered.

Model Summary
Model R R Square Adjusted R Std. Error of the
Square Estimate
a
1 .366 .134 .054 .801
a. Predictors: (Constant), D4, D2, P1, P3, S3, P2, D3, S2, S1, D1

ANOVAa
Model Sum of Squares df Mean Square F Sig.
Regression 10.739 10 1.074 1.675 .096b
1 Residual 69.228 108 .641
Total 79.966 118
a. Dependent Variable: retrun item
b. Predictors: (Constant), D4, D2, P1, P3, S3, P2, D3, S2, S1, D1

Coefficientsa
Model Unstandardized Coefficients Standardized t Sig.
Coefficients
B Std. Error Beta
(Constant) 1.875 .576 3.256 .002
S1 -.058 .094 -.072 -.616 .539
S2 -.055 .083 -.077 -.670 .504
S3 -.120 .081 -.148 -1.486 .140
P1 .195 .086 .234 2.270 .025
1 P2 .023 .071 .033 .325 .746
P3 -.033 .079 -.043 -.420 .675
D1 -.171 .121 -.177 -1.414 .160
D2 -.062 .077 -.087 -.802 .424
D3 .165 .078 .225 2.109 .037
D4 .144 .111 .169 1.296 .198
a. Dependent Variable: retrun item
Scale: ALL VARIABLES

Case Processing Summary

N %
Valid 119 100.0
a
Cases Excluded 0 .0
Total 119 100.0
a. Listwise deletion based on all variables in the
procedure.

Reliability Statistics
Cronbach's Alpha N of Items
.265 3

Reliability

Scale: ALL VARIABLES

Case Processing Summary

N %
Cases Valid 119 100.0
 Excludeda 0 .0
Total 119 100.0
a. Listwise deletion based on all variables in the
procedure.

Reliability Statistics
Cronbach's Alpha N of Items
.541 4

Correlations

Correlations
Gender Age education Occupation Family incom Platform do online shoping Purchase through check review Staisfied retrun item
online
* * *
Pearson Correlation 1 .077 .230 .211 -.206 .143 .147 .232* .063 .156 .025
Gender Sig. (2-tailed) .408 .012 .021 .024 .122 .111 .011 .499 .091 .784
N 119 119 119 119 119 119 119 119 119 119 119
** *
Pearson Correlation .077 1 .277 -.186 -.134 .100 .100 -.043 .028 -.022 .010
Age Sig. (2-tailed) .408 .002 .043 .145 .281 .280 .644 .765 .814 .913
N 119 119 119 119 119 119 119 119 119 119 119
Pearson Correlation .230* .277** 1 -.013 -.209* .297** -.040 .023 -.042 .010 .006
education Sig. (2-tailed) .012 .002 .887 .022 .001 .669 .806 .648 .911 .949
N 119 119 119 119 119 119 119 119 119 119 119
* * *
Pearson Correlation .211 -.186 -.013 1 .087 .100 -.164 .088 -.223 -.058 .091
Occupation Sig. (2-tailed) .021 .043 .887 .346 .278 .074 .339 .015 .530 .327
N 119 119 119 119 119 119 119 119 119 119 119
* *
Pearson Correlation -.206 -.134 -.209 .087 1 .100 -.094 .066 .070 .013 .075
Family incom Sig. (2-tailed) .024 .145 .022 .346 .279 .311 .475 .447 .891 .417
N 119 119 119 119 119 119 119 119 119 119 119
** **
Pearson Correlation .143 .100 .297 .100 .100 1 -.092 -.037 -.337 .140 .000
Platform Sig. (2-tailed) .122 .281 .001 .278 .279 .321 .689 .000 .128 .996
N 119 119 119 119 119 119 119 119 119 119 119
 Pearson Correlation .147 .100 -.040 -.164 -.094 -.092 1 .096 .250** .255** .146
do online shoping Sig. (2-tailed) .111 .280 .669 .074 .311 .321 .301 .006 .005 .113
N 119 119 119 119 119 119 119 119 119 119 119
* **
Pearson Correlation .232 -.043 .023 .088 .066 -.037 .096 1 .239 .052 -.238**
Purchase through online Sig. (2-tailed) .011 .644 .806 .339 .475 .689 .301 .009 .575 .009
N 119 119 119 119 119 119 119 119 119 119 119
* ** ** **
Pearson Correlation .063 .028 -.042 -.223 .070 -.337 .250 .239 1 .138 -.157
check review Sig. (2-tailed) .499 .765 .648 .015 .447 .000 .006 .009 .134 .087
N 119 119 119 119 119 119 119 119 119 119 119
Pearson Correlation .156 -.022 .010 -.058 .013 .140 .255** .052 .138 1 .009
Staisfied Sig. (2-tailed) .091 .814 .911 .530 .891 .128 .005 .575 .134 .924
N 119 119 119 119 119 119 119 119 119 119 119
**
Pearson Correlation .025 .010 .006 .091 .075 .000 .146 -.238 -.157 .009 1
retrun item Sig. (2-tailed) .784 .913 .949 .327 .417 .996 .113 .009 .087 .924
N 119 119 119 119 119 119 119 119 119 119 119
*. Correlation is significant at the 0.05 level (2-tailed).
**. Correlation is significant at the 0.01 level (2-tailed).