CHAPTER 2 Business Ethics
ethics: đạo đức
STEP Listen and Apply New Strategies
T h i n k about the topic A. Look at t h e newspaper. Then work w i t h a p a r t n e r to d i s c u s s t h e
q u e s t i o n s below.
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Executives found guilty of fraud
Corporate scandal sends
stock market prices down
we
1. What kinds of crimes do you think business executives are most tempted
to commit? Give some examples.
2. How would you define "business ethics"?
14 CHAPTER 2 Business Ethics
l
Read to b u i l d B. Read t h i s a r t i c l e a b o u t corporate s c a n d a l s .
background knowledge
See p a g e 2
- Corporate Crime on the Rise
8
,
U n d o u b t e d l y , t h e r e h a s b e e n a l o t of b a d news I n v e s t o r s lost t h e i r m o n e y , a n d e m p l o y e e s lost n o t
co m i n g o u t of t h e b u s i n e s s w o r l d i n recent years. only their jobs, but a l s o t h e i r retirement savings.
R22 W h i l e p e o p l e w o r r y a b o u t t h e e co n o m y , t h e y
are a l s o co n c e rn e d a b o u t t h e r i s e of co r p o r a t e
Bernie Madoff's Ponzi Scheme
c r i m e . I n fact, t h e r e i s r e a l r e a s o n fo r co n c e rn . A
s u r v e y of co r p o r a t i o n s i n 54 co u n t r i e s s h o w e d B e rn i e Ma d o ff is fa m o u s fo r o n e of t h e b i g g e s t
t h a t b e t w e e n 1999 a n d 2 0 0 9 , t h e r e was a s h a r p c a s e s of fr a u d in history. For decades, people
r i s e i n co r p o r a t e cr i m e . Of t h e m o r e t h a n 5 , 0 0 0 t r u s t e d h i m to i n v e s t t h e i r m o n e y . What they
co m p a n i e s s u r v e y e d , 43 p e r c e n t r e p o r t e d a n d i d n ' t know was that Madoff was running a Ponzi
i n c r e a s e i n fraud. I n f i n a n c i a l s e r v i c e s , s u c h as s c h e m e , a type of fr a u d in which investors are
banks a n d i n v e s t m e n t co m p a n i e s , t h e i n cr e a s e paid fr o m t h e i r own m o n e y o r by m o n e y fr o m
was 56 p e r c e n t. o t h e r investors, instead of fr o m a c t u a l e a rn i n g s .
By the time Madoff was caught, he had taken $65
Why d o co m p a n i e s e n g a g e i n fr a u d ? M a i n l y ,
billion fr o m t h o u s a n d s of i n v e s t o r s . I n 2009, h e
t h e y w a n t to m e e t shareholders' e a rn i n g s
was a r r e s t e d a n d s e n t e n c e d t o 150 y e a r s i n p r i s o n
e x p e c t a t i o n s , h i d e t h e co m p a n y ' s f i n a n c i a l
fo r h i s cr i m e s .
p ro b l e m s , o r i n cr e a s e t h e i r o w n e a rn i n g s .
Mortgage Fraud at American Banks
Accounting Fraud at Enron
The fi n a n c i a l c r i s i s of 2 0 0 8 b ro u g h t w i t h it
O n e of t h e m o s t fa m o u s c a s e s of co r p o r a t e
m a n y n e w co n c e rn s a b o u t white-collar cr i m e , t h i s
fr a u d was t h e E n ro n scandal. I n 2 0 0 0 , E n ro n was
time in the banking industry. When banks began
t h e w o r l d ' s l a r g e s t e n e r g y t r a d e r . It e m p l o y e d
to fa i l , it b e c a m e c l e a r t h a t m a n y of t h e m had
2 1 , 0 0 0 p e o p l e i n 40 co u n t r i e s , a n d it r e co r d e d
participated in mortgage fr a u d . B a n k l o a n o ff i c e r s
s a l e s of m o r e t h a n $100 b i l l i o n . T h e n , i n December
h a d l i e d o n l o a n p a p e r w o r k a b o u t b o r ro w e r s '
2001, E n ro n w e n t bankrupt. E n ro n fa i l e d , m a n y
i n co m e s a n d a s s e t s to g i v e t h e m l o a n s t h a t t h e y
say, b e c a u s e of t h e " g e t - r i c h - q u i c k " t h i n k i n g o n
w e r e n o t a b l e to r e p a y . Loan o ffi c e r s d i d t h i s
t h e p a r t of t h e co m p a n y ' s e x e cu t i v e s . R e p o r t e d l y ,
b e c a u s e they were p a i d b o n u s e s fo r s i g n i n g t h e
E n r o n ' s executives m a d e b a d i n v e s t m e n t s a n d
loans. Many say t h e fr a u d was n o t l i m i t e d to l o a n
b o r ro w e d b i l l i o n s of d o l l a r s to co v e r t h e i r l o s s e s .
o ffi c e r s b u t i n v o l v e d t o p - l e v e l e x e cu t i v e s who not
T h e n , t h e co m p a n y ' s a c co u n t a n t s h i d t h e s e l o s s e s
o n l y knew a b o u t the fr a u d , but s u p p o r t e d it.
a n d e x a g g e r a t e d t h e co m p a n y ' s p r o f i t s . E n r o n ' s
e x e c u t i v e s d e n i e d a n y p r o b l e m s a n d co n t i n u e d T h e s e r e p o r t s of w ro n g - d o i n g h a v e left
1pted to co l l e c t l a r g e s a l a r i e s a n d p ro f i t fr o m s a l e s many people angry and c a l l i n g fo r greater
of E n ro n s t o c k s . E v e n t u a l l y , E n ro n was u n a b l e accountability. Hopefully o u r l e a d e r s w i l l be a b l e
to pay its d e b t s , a n d t h e co m p a n y co l l a p s e d . I n to h o l d co r p o r a t i o n s r e s p o n s i b l e fo r their actions
2004, s e v e r a l E n r o n e x e c u t i v e s w e r e a r r e s t e d a n d and p u t a stop to t h i s d a n g e ro u s i n c r e a s e in
c h a r g e d with f r a u d a n d o t h e r c o r p o r a t e c r i m e s . corruption.
UNIT 1 Business 15
Check your C. W i t h a partner, d i s c u s s t h e s e q u e s t i o n s a b o u t t h e r e a d i n g .
comprehension
1. What caused the collapse of Enron?
2. What type of fraud did Bernie Madoff commit?
3. Why did bankers give home loans to unqualified borrowers? What was
the result?
E x p a n d your D. M a t c h t h e words from t h e r e a d i n g with t h e i r d e f i n i t i o n s . Look b a c k at
vocabulary the a r t i c l e on p a g e 1 5 to c h e c k your a n s w e r s .
1. fraud a. a person who owns stock in a company
2. shareholder b. not having enough money to pay your debts
3. scandal c. a person who has a high position in a business
4. bankrupt d. the expectation that you will be responsible
for your actions
5. executive e. dishonest or illegal behavior, usually by
people in official positions
6. accountability f. the act of tricking or deceiving someone,
usually to get money
7. corruption g. a shocking action, situation, or behavior
E. C i r c l e the phrase w i t h a s i m il a r m e a n i n g to t h e u n d e r l i n e d i d i o m .
As a result of corporate corruption, four executives went to prison for
white-collar crime.
a. serious b. business related c. violent
Discuss the F, D i s c u s s these q u e s t i o n s i n a g r o u p . S h a r e your answers w i t h t h e c l a s s .
reading
1. Do you know any other cases of business fraud or corruption? Who was
involved? What happened?
2. Why do you think corporate crime has increased?
3. What do you think should be done to prevent corporate crime?
Review what G. w i t h a partner, d i s c u s s t h r e e t h i n g s t h a t you have l e a rn e d from t h e
you know r e a d i n g a n d from your d i s c u s s i o n s a b o u t corporate c o r r u p t i o n .
16 CHAPTER 2 Business Ethics
LISTENING Recognize Lecture L a n g u a g e for Transitions
STRATEGY
D u r i n g a l e c t u r e , professors often s i g n a l w h e n t h e y are i n t ro d u c i n g or
c h a n g i n g t o p i c s or i d e a s .
L i s t e n fo r t r a n s i t i o n s - t h e words a n d e x p r e s s i o n s t h a t professors u s e
to i n d i c a t e w h e n t h e y are m o v i n g to a new i d e a .
Vas
E x p r e s s i o n s That S i g n a l a New I d e a
• Let m e s t a r t w i t h . . . • Okay, l e t ' s move on t o . . .
t • Let's start b y . . . • N e x t , I ' d l i k e to d i s c u s s . . .
• Now l e t ' s t a l k a b o u t . . . • L e t ' s l o o k at . . .
• N o w t h a t we've t a l k e d a b o u t . . . • N o w I w a n t to d i s c u s s . . .
A n o t h e r way t h a t a p ro f e s s o r c a n s i g n a l a t r a n s i t i o n i s to a s k a
ts r h e t o r i c a l q u e s t i o n . T h e s e q u e s t i o n s p r e p a r e l i s t e n e r s fo r t h e a n s w e r .
T h e p ro f e s s o r d o e s n o t w a n t s t u d e n t s to a n s w e r .
less
• H o w c a n we e x p l a i n t h i s ? W e l l , . . .
• W h a t d o e s t h i s a l l m e a n ? L e t ' s l o o k at . . .
List more e x a m p l e s H. Work w i t h a p a r t n e r to t h i n k of o t h e r e x p r e s s i o n s t h a t s i g n a l a new i d e a .
Write y o u r e x a m p l e s here.
Recognize transition I. R e a d t h e excerpt from a l e c t u r e a b o u t corporate r e s p o n s i b i l i t y .
lecture l a n g u a g e U n d e r l i n e the lecture l a n g u a g e that s i g n a l s a t r a n s i t i o n .
Now that we've dis cus se d some well-known cases of corporate crime,
I'd like to discuss a U.S. law that was passed to h e l p prevent it: the
Sarbanes-Oxley Act. The a i m of this law was to improve a c c o u n t a b i l i t y of
corporations and to prevent future cases of accounting fraud. Let's take
a look at s o m e of its requirements. First of all, it requires c o m p a n i e s to
establish i n d e p e n d e n t a u d i t committees-independent accountants who
as
are r e q u i r e d to report honestly about company finances. It also pr o h i b i ts
companies from m a k i n g loans to their executives. I n a d d i t i o n , it holds
top executives r e s p o n s i b l e for any mistakes or false statements on a
company's fi n a n c i a l records, and it creates strict p e n a l t i e s for c o m m i tt i n g
corporate fraud. Finally, it protects whistleblowers-employees who
report fraud w i t h i n the company. So, what has been the effect of
Sarbanes-Oxley? Well, c o m p a n i e s c o m p l a i n that the regulations i n
Sarbanes-Oxley are too expensive to i m p l e m e n t , and t h i s hurts business.
However, supporters of t h i s law feel that it is necessary for preventing
and p u n i s h i n g w h i t e - c o ll a r c r i m e . Others argue that even more action
needs to be taken.
UNIT 1 Business 17
Listen to the audio J. Listen to the b e g i n n i n g of a l e c t u r e a b o u t t h e e t h i c a l b e h a v i o r of m e n
f @,owe a n d w o m e n executives. Write T for t r u e or F for f a l s e for e a c h statement.
1. Corporations with both men and women on the board of directors
set the same ethical standards as corporations led by men only.
2. Women commit more crimes that involve stealing from their
employers.
3. Women tend to steal larger amounts of money over longer periods.
Listen for K. Listen to t h e lecture a g a i n . Write down t h e l e c t u r e l a n g u a g e that s i g n a l s
transitions a t r a n s i t i o n . T h e n l i s t e n a g a i n , a n d w r i t e down t h e idea that follows t h e
transition.
@owe
1. New idea lecture language:
New idea: _
2. Transition lecture language: _
New idea: _
3. Transition lecture land9C _
New idea: _
4. Transition lecture language: _
New idea: _
5. Transition lecture language: _
New idea: _
18 CHAPTER 2 Business Ethics
men STEP 2 Take Notes
tement.
irectors
NOTE-TAKING
nly. Use A b b r e v i a t i o n s a n d S y m b o l s
STRATEGY
B e c a u s e p ro f e s s o r s often s p e a k q u i c k l y , u s i n g a b b r e v i a t i o n s a n d
s y m b o l s w i l l h e l p you keep u p w i t h t h e l e c t u r e . Use a b b r e v i a t i o n s
a n d s y m b o l s i n p l a c e of f u l l w o r d s a n d p h r a s e s to w r i t e d o w n
periods.
i d e a s q u i c k l y.
C o m m o n l y Used S y m b o l s a n d A b b r e v i a t i o n s
signals
e q u a l s , is the s a m e etc. a n d so on
vs the
% percent e.g. for e x a m p l e
I or i.e. t h a t is
! to g o d o w n , d e c r e a s e , l o w e r imp important
t to g o u p , i n c r e a s e , h i g h e r w/ with
< is less t h a n w/out without
> is more t h a n sb somebody, someone
+ and sth something
# number b/t between
List more e x a m p l e s A. Work w i t h a p a r t n e r to t h i n k of other s y m b o l s a n d a b b r e v i a t i o n s you
m i g h t use i n a b u s i n e s s l e c t u r e . Write your e x a m p l e s h e r e .
Use symbols and B. Read t h e s e sentences from a lecture on b u s i n e s s e t h i c s . Take notes i n
abbreviations your notebook u s i n g s y m b o l s a n d a b b r e v i a t i o n s to represent words a n d
i d e a s . C o m p a r e y o u r notes w i t h a partner.
1. A whistleblower is someone who reports that his or her own company
or business is doing something wrong or illegal.
2. For example, Jeffrey Wigard and Michael Woodford are two executives
who exposed corporate crimes.
3. Between 2009 and 2 0 1 1 , the number of workplace theft cases increased
by 40 percent.
4. An auditor is someone who officially examines the tax records of a
business or company-in other words, someone who is required to give
an honest and independent report.
UNIT 1 Business 19
Make predictions C. Before the l e c t u r e , t h i n k a b o u t e v e r y t h i n g you have l e a rn e d a n d
See p a g e s d i s c u s s e d on t h e t o p i c of corporate e t h i c s . W h a t d o you expect to
l e a rn from t h e l e c t u r e ? Write three p r e d i c t i o n s below. C o m p a r e your
p r e d i c t i o n s with a partner.
1. -----------------------------
2. -----------------------------
3. -------------------------------
Watch the lecture D. Watch t h e l e c t u r e , a n d take notes u s i n g s y m b o l s a n d a b b r e v i a t i o n s to
r e p r e s e n t words a n d i d e a s . R e m e m b e r to l i s t e n for t h e l e c t u r e l a n g u a g e
that s i g n a l s a t r a n s i t i o n .
@owe
To p i c :
Goals of b u s i n e s s e t h i c s :
Why people are concerned with b u s i n e s s ethics:
I m p a c t of corruption:
How ethical work environments help b u s i n e s s e s succeed:
Th i n g s a company can do to promote ethics:
20 CHAPTER 2 Business Ethics
Make predictions C. Before t h e l e c t u r e , t h i n k a b o u t e v e r y t h i n g you have l e a rn e d a n d
See p a g e 8 d i s c u s s e d on t h e t o p i c of corporate e t h i c s . W h a t d o you expect to
l e a rn from t h e l e c t u r e ? W r i t e t h r e e p r e d i c t i o n s below. C o m p a r e your
p r e d i c t i o n s w i t h a partner.
1.
2.
3.
Watch the lecture D. Watch t h e l e c t u r e , a n d take notes u s i n g s y m b o l s a n d a b b r e v i a t i o n s to
represent words a n d i d e a s . R e m e m b e r to listen for t h e l e c t u r e l a n g u a g e
I
that s i g n a l s a transition.
@oue
I
Topic:
Goals of b u s i n e s s e t h i c s :
I
Why p e o p l e are concerned with b u s i n e s s ethics:
Impact of c o r r u p t i o n :
How ethical work e n v i r o n m e n t s help businesses s u c c e e d :
Th i n g s a company can do to promote ethics:
20 CHAPTER 2 Business Ethics
Assess your E. C h e c k t h e s t a t e m e n t t h a t best d e s c r i b e s how w e l l you u n d e r s t o o d t h e
to comprehension lecture l a n g u a g e .
your
I was able to recognize when the lecturer moved to a new idea _
a. all of the time b. most of the time c. sometimes d. not often
F. use y o u r notes to a n s w e r t h e s e q u e s t i o n s .
1. What is the goal of business ethics?
ns to
inguage
2. What are two examples of the impact of corruption on companies and
the economy?
3. How can promoting business ethics help a company to succeed?
4. Name three things that can be done to encourage an ethical work
e n v i ro n m e n t.
Assess and revise G. Were you a b l e to a n s w e r t h e q u e s t i o n s i n E x e r c i s e F u s i n g t h e
your notes i n f o r m a t i o n i n y o u r notes? C o m p a r e a n d d i s c u s s y o u r notes w i t h a few
See p a g e 9 o t h e r s t u d e n t s . H e l p e a c h other fi ll i n a n y m i s s i n g i n fo r m a t i o n . Revise
y o u r notes.
NOTE-TAKING S u m m a r i z e the Lecture
STRATEGY
A g o o d way to h e l p r e m e m b e r t h e i n fo r m a t i o n i n a l e c t u r e i s to p u t
t h e key i d e a s i n t o y o u r own words. T h i s w i l l a l s o h e l p you c o n f i r m t h a t
you u n d e r s t o o d t h e l e c t u r e a n d t h a t y o u r notes are c o m p l e t e .
As s o o n as p o s s i b l e after a l e c t u r e , p u t t h e key i d e a s i n t o y o u r own
w o r d s a n d s p e a k t h e m o u t l o u d to a s t u d y p a r t n e r or to y o u r s e l f .
S u m m a r i z e the H. Work w i t h a partner, a n d take t u rn s s u m m a r i z i n g t h e m a i n p o i n t s of t h e
lecture l e c t u r e . T a l k for 2-3 m i n u t e s only.
UNIT 1 Business 21