CHAPTER THREE
RESEARCH DESIGN AND METHODS
3.1. STUDY DESIGN
The research will adopt a facility-based cross-sectional study design. This quantitative
approach is chosen to systematically assess the awareness and perception of exclusive
breastfeeding as a birth control method among pregnant women. A cross-sectional design is
appropriate for this study as it allows for the collection of data at a single point in time,
providing a snapshot of the prevalence of awareness and perceptions within the target
population. This design is efficient for describing the characteristics of the population and for
exploring associations between variables, such as demographic factors and the level of
awareness or perception, without inferring causality. The methodology will primarily rely on
structured questionnaires to gather self-reported data, which will then be analyzed using
statistical techniques to identify patterns and relationships.
3.2. STUDY SITE
The study will be conducted at the Gulbi Quarters Clinic, a key primary healthcare facility
situated within a designated rural community. This clinic was strategically selected due to its
representative patient demographic, which predominantly comprises women from
surrounding rural areas, providing a pertinent sample for understanding the local context of
maternal health and family planning perceptions. The Gulbi Quarters Clinic serves a diverse
population, characterized by its reliance on subsistence agriculture and local commerce,
which mirrors the broader socio-economic landscape of many rural settings. The facility's
operational structure, including its antenatal care services, makes it an ideal setting for
accessing the target population of pregnant women. The clinic's location and patient flow also
facilitate the logistical aspects of data collection, ensuring that a sufficient number of
participants can be engaged during the study period.
3.3. STUDY POPULATION
The study population will consist of pregnant women who are attending antenatal clinics at
the Gulbi Quarters Clinic during the designated study period. This specific population is
targeted because their current pregnancy status makes them a relevant group for
understanding perceptions and awareness related to birth control methods, particularly those
that may be considered post-delivery. Focusing on this group allows for the collection of pre-
delivery perspectives on exclusive breastfeeding as a birth control method, which can provide
valuable insights into existing knowledge and readiness for adopting such methods
postpartum. The selection of women attending antenatal clinics ensures that participants are
already engaged with healthcare services, potentially facilitating better recall and
understanding of health-related information, and are accessible within a structured clinical
environment.
3.4. SAMPLING TECHNIQUE, SAMPLE SIZE
3.4.1. Sample Size Determination
A minimum sample size of 384 was derived using the Cochran's formula, which is suitable
for estimating a proportion in a large population:
2
Z X p(1− p)
n=
d2
Where:
n = desired sample size
Z = Z-score at 95% confidence level (1.96)
p = estimated prevalence of awareness of exclusive breastfeeding as a birth control
method. Based on similar studies in comparable rural settings, an estimated
prevalence of 50% (0.5) will be used in the absence of specific local data, as this
maximizes the sample size.
d = margin of error (5% or 0.05)
Substituting the values:
Step 1: write the formula clearly
2
(1.96) × 0.5 ×(1−0.5)
n=
( 0.03)2
Step 2: perform the calculation inside the formula
3.841 × 0.25
n=
0.0025
Step 3: multiply the numerator
0.9604
¿
0.0025
Step 4: final results
n= 384.16
Therefore, a minimum sample size of 384 is required.
With a 10% non-response rate to account for incomplete questionnaires or refusals, the total
sample size will be:
Total Sample Size = 384 / (1 - 0.10) = 384 / 0.90 = 426.67
Thus, a total of approximately 427 pregnant women will be targeted for recruitment.
3.4.2. Sampling Procedure
A consecutive sampling approach will be adopted for this study. This non-probability
sampling technique is particularly useful in clinical settings where a defined sampling frame
is often unavailable. The procedure involves recruiting all eligible pregnant women attending
the antenatal clinic at Gulbi Quarters Clinic who meet the inclusion criteria, one after another,
until the calculated sample size of 427 is achieved. This method ensures that every accessible
subject who fits the criteria is given the opportunity to participate, thereby minimizing
selection bias within the accessible population. Research assistants will be present at the
clinic during designated data collection days, approaching eligible women as they arrive for
their antenatal appointments. This systematic approach will continue over an estimated period
of [e.g., 4-6 weeks], depending on the clinic's average daily attendance, until the target
sample size is reached. If a potential participant declines to participate or does not meet the
criteria, the next eligible woman will be approached.
3.4.3. INCLUSION CRITERIA
Pregnant women attending antenatal clinics at Gulbi Quarters Clinic.
Women aged 18 years and above.
Women who are able to understand and communicate in the local language or through
a trained interpreter.
Women who provide informed consent to participate in the study.
3.4.4. EXCLUSION CRITERIA
Pregnant women below 18 years of age.
Women with severe medical conditions or complications that hinder their ability to
participate in an interview or provide reliable information.
Women who are not permanent residents of the rural communities served by Gulbi
Quarters Clinic.
Women who have cognitive impairments or mental health conditions that prevent
them from understanding the study or providing informed consent.
3.5. COLLECTION OF DATA, TOOL, AND PROCEDURE
Data collection will primarily be conducted through face-to-face interviews using a pre-
tested, structured questionnaire. The questionnaire will be designed in English and then
translated into the local language (e.g., Konkomba, Twi, Ewe and Nchunbro) and back-
translated to ensure accuracy and cultural appropriateness. It will comprise both closed ended
and open ended questions covering several key areas:
1. Socio-demographic Characteristics: Age, marital status, educational level,
occupation, parity, and household income.
2. Awareness of Exclusive Breastfeeding as a Birth Control Method (LAM):
Questions will assess participants' knowledge of the Lactational Amenorrhea Method
(LAM), including its mechanism, effectiveness, and the conditions under which it
functions (e.g., full or nearly full breastfeeding, amenorrhea, infant less than six
months old).
3. Perception of Exclusive Breastfeeding as a Birth Control Method: This section
will explore participants' attitudes, beliefs, and understanding regarding LAM. It will
delve into perceived benefits, drawbacks, reliability, and cultural acceptability of
using exclusive breastfeeding for birth spacing. A Likert scale (e.g., Strongly Disagree
to Strongly Agree) will be used for perception-related statements to capture the
nuances of their views.
4. Sources of Information: Questions will identify how women typically receive
information about family planning, birth control, and breastfeeding practices (e.g.,
health workers, family, friends, media).
Prior to the main study, the questionnaire will be pre-tested on a small sample (approximately
10% of the sample size) of pregnant women from a similar rural health facility not included
in the main study site. This will help identify any ambiguities, ensure clarity of questions, and
refine the tool for optimal data collection.
Research assistants, with a background in public health and proficient in both English and the
local language, will be recruited and undergo rigorous training. The training will cover the
study objectives, detailed explanation of each questionnaire item, ethical considerations,
informed consent procedures, interviewing techniques, and proper data recording. The
principal investigator will oversee the entire data collection process, conducting daily reviews
of completed questionnaires to ensure completeness, consistency, and accuracy. Interviews
will be conducted in a private, quiet area within the clinic premises to ensure confidentiality
and minimize interruptions. Each interview is expected to last approximately 20-30 minutes.
3.6. ETHICAL CLEARANCE AND HUMAN ISSUES
Ethical clearance for the study will be obtained from the [Specify name of relevant Ethical
Review Board, e.g., Ghana Health Service Ethical Review Board or the University of Ghana
College of Health Sciences Ethical Review Committee]. Following ethical approval, formal
permission will be sought from the Ketu South Municipal Health Directorate and the medical
superintendent of the Gulbi Quarters Clinic. An introductory letter from the [Specify
department/institution, e.g., Head of Department, School of Public Health] will accompany
these requests.
Prior to participation, all eligible pregnant women will be provided with comprehensive
information about the study's purpose, procedures, potential risks, and benefits in a language
they understand. Informed consent will be obtained through a written consent form, signed or
thumb-printed by each participant. Participants will be explicitly informed that their
involvement is entirely voluntary, they have the right to refuse to answer any question, and
they can withdraw from the study at any point without penalty or affecting their access to
clinical services.
To ensure privacy and confidentiality, participants' names will not be recorded on the
questionnaires. Instead, unique numerical codes will be assigned to each participant.
Interviews will be conducted in a secluded space to guarantee privacy. All collected data will
be stored securely in password-protected electronic files and locked cabinets. Only the
research team will have access to the raw data, and all findings will be reported in an
aggregated format to prevent the identification of individual participants. The principle of
"Depiction is not Endorsement" will be strictly adhered to, ensuring that the study's objective
is solely to depict and understand perceptions without promoting any specific viewpoint.
While direct financial compensation will not be provided, participants may be offered a small
token of appreciation, such as refreshments, for their time and cooperation. The study
anticipates minimal risks, primarily related to potential discomfort from discussing sensitive
topics, which will be managed through sensitive interviewing techniques and ensuring a
respectful environment.
3.7. DATA PROCESSING AND ANALYSIS STRATEGIES
The data collected from the questionnaires will undergo a meticulous process of cleaning,
entry, and analysis. Initially, all completed questionnaires will be thoroughly reviewed
manually for completeness, legibility, and consistency by the research team. Any ambiguous
or incomplete responses will be flagged and clarified if possible, or excluded if clarification is
not feasible. The data will then be entered into a customized data entry form developed in
Microsoft Excel (Windows 10). To minimize data entry errors, double-entry verification will
be employed, where a second person independently enters a subset of the data, and
discrepancies are resolved. Random frequency checks will also be performed on various
variables to identify outliers and ensure data accuracy.
Once the data is cleaned and verified, it will be exported to STATA software (version 15 or
later) for statistical analysis. The analytical strategy will involve both descriptive and
inferential statistics:
Descriptive Statistics: Frequencies and percentages will be used to summarize
categorical variables such as socio-demographic characteristics (age groups,
education, marital status, occupation, parity), levels of awareness, and perceptions of
exclusive breastfeeding as a birth control method. Means and standard deviations will
be calculated for continuous variables, if applicable.
Inferential Statistics:
o Bivariate Analysis: Chi-square tests of independence will be conducted to assess the
association between categorical independent variables (e.g., educational level, parity, age
groups) and the dependent variables (awareness of LAM and perception of LAM).
Variables showing a statistically significant association (p < 0.05) in the bivariate analysis
will be considered for inclusion in multivariate models.
o Multivariate Analysis: Binary logistic regression will be performed to determine the
independent predictors of awareness and positive perception of exclusive breastfeeding as
a birth control method. Both crude Odds Ratios (OR) and Adjusted Odds Ratios (AOR)
with their 95% confidence intervals will be calculated and reported. This will allow for the
identification of factors that independently influence awareness and perception, controlling
for potential confounders.
o All statistical tests will be two-sided, and a p-value of less than 0.05 will be considered
statistically significant. The results will be presented in tables and figures, as appropriate,
to clearly illustrate the findings.
The figure below outlines the conceptual framework guiding the study's analysis: