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Graphic Design Principles Explained

The document outlines learning objectives for students to differentiate between design and layout, identify basic design principles, and discuss their application. It provides activities such as games and discussions on graphic design concepts, including balance, emphasis, movement, and variety. Additionally, it emphasizes the role of web designers and the importance of organizing design elements effectively.

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Haznia Hassan
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11 views39 pages

Graphic Design Principles Explained

The document outlines learning objectives for students to differentiate between design and layout, identify basic design principles, and discuss their application. It provides activities such as games and discussions on graphic design concepts, including balance, emphasis, movement, and variety. Additionally, it emphasizes the role of web designers and the importance of organizing design elements effectively.

Uploaded by

Haznia Hassan
Copyright
© All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd

OBJECTIVE

At the end of the topic, the students should be able to;


a. Differentiate the difference between design and
layout;
b. Identify and explain basic design principles (e.g.,
balance, contrast, emphasis, unity, rhythm). and
c. Discuss how design elements and principles are
applied;
1. Analyzing Layout Designs
Activity: Letter Value Game
18 8 25 20 8 13

16 18 15 16 15 18 20 9 15 14

2 1 12 1 14 3 5

5 13 16 8 1 19 9 19

13 15 22 5 13 5 14 20
Word Search Activity
Lesson 10
Imaging
and Design
for Online
Environment
What is
Graphic
design?
Itis an artistic way of
communicating ideas
What is
and messages
Graphic
through visual
design?
expressions using texts,
images, and symbols.
Design vs. Layout
 Design is a plan of
creating an idea
through a
combination of
texts, images, and
other elements that
are placed together
artistically.
Design vs. Layout
Layout is a term used
as the process of
organizing and
arranging these
elements in a design
as you plot it in a
paper.
is a professional within the
graphic design and graphic
arts industry who assembles
images, typography, or
motion graphics to create a to create visuals that facilitate
piece of design. an idea or story
Web Designer
▪ is someone who creates the
design of a website
Basic principles of graphics and layout
Balance
▪ It refers to the proper
arrangement of the
elements, which gives
a visual weight for the
design.
▪ There are two types of
balance, Symmetrical
or Asymmetrical.
Basic principles of graphics and layout
Emphasis
▪ Emphasis deals
with the parts of a
design that are
meant to stand
out.
Basic principles of graphics and layout
Movement
▪ Movement refers
to the way the
eye travels over a
design.
▪ guide the viewers
eye around the
screen
Basic principles of graphics and layout
Pattern
▪ Patterns are nothing more than a
repetition of multiple design
elements working together.
▪ Wallpaper patterns are the most
ubiquitous example of patterns
that virtually everyone is familiar
with.
Basic principles of graphics and layout
Proportion
▪ Thesize of
elements in
relation to
one another.
Basic principles of graphics and layout
Variety
▪ Variety in design
▪ Without variety, a
design can very
quickly become
monotonous,
causing the user
to lose interest.
Activity guess the
element use in the
following images
Activity
AS A GRAPHIC ARTIST EXPRESS YOURSELF IN CREATING A DESIGN
REPRESENTING STRESS!
INVOLVING THE BASIC PRINCIPLES OF GRAPHICS AND LAYOUT

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