Machine Learning (ML) and

Knowledge Discovery in Databases (KDD)

Instructor: Rich Maclin

 Course Objectives
• Specific knowledge of the fields of Machine
Learning and Knowledge Discovery in Databases
(Data Mining)
– Experience with a variety of algorithms
– Experience with experimental methodology
• In-depth knowledge of several research papers
• Programming/implementation practice
• Presentation practice

CS 8751 ML & KDD Chapter 1 Introduction 2

 Course Components
• 2 Midterms, 1 Final
– Midterm 1 (150), February 18
– Midterm 2 (150), April 1
– Final (300), Thursday, May 14, 14:00-15:55 (comprehensive)
• Programming assignments (100), 3 (C++ or Java, maybe in
Weka?)
• Homework assignments (100), 5
• Research Paper Implementation (100)
• Research Paper Writeup – Web Page (50)
• Research Paper Oral Presentation (50)
• Grading based on percentage (90% gets an A-, 80% B-)
– Minimum Effort Requirement

CS 8751 ML & KDD Chapter 1 Introduction 3

 Course Outline
• Introduction [Mitchell Chapter 1]
– Basics/Version Spaces [M2]
– ML Terminology and Statistics [M5]
• Concept/Classification Learning
– Decision Trees [M3]
– Neural Networks [M4]
– Instance Based Learning [M8]
– Genetic Algorithms [M9]
– Rule Learning [M10]

CS 8751 ML & KDD Chapter 1 Introduction 4

 Course Outline (cont)
• Unsupervised Learning
– Clustering [Jain et al. review paper]
• Reinforcement Learning [M13]
• Learning Theory
– Bayesian Methods [M6, Russell & Norvig Chapter]
– PAC Learning [M7]
• Support Vector Methods [Burges tutorial]
• Hybrid Methods [M12]
• Ensembles [Opitz & Maclin paper, WF7.4]
• Mining Association Rules [Apriori paper]

CS 8751 ML & KDD Chapter 1 Introduction 5

 What is Learning?
Learning denotes changes in the system that are adaptive in
the sense that they enable the system to do the same task or
tasks drawn from the same population more effectively the
next time. -- Simon, 1983

Learning is making useful changes in our minds. -- Minsky,

1985

Learning is constructing or modifying representations of

what is being experienced. -- McCarthy, 1968

Learning is improving automatically with experience. --

Mitchell, 1997

CS 8751 ML & KDD Chapter 1 Introduction 6

 Why Machine Learning?
• Data, Data, DATA!!!
– Examples
• World wide web
• Human genome project
• Business data (WalMart sales “baskets”)
– Idea: sift heap of data for nuggets of knowledge
• Some tasks beyond programming
– Example: driving
– Idea: learn by doing/watching/practicing (like humans)
• Customizing software
– Example: web browsing for news information
– Idea: observe user tendencies and incorporate

CS 8751 ML & KDD Chapter 1 Introduction 7

 Typical Data Analysis Task
Data:
PatientId=103: EmergencyC-Section=yes
Age=23, Time=53, FirstPreg?=no, Anemia=no, Diabetes=no, PrevPremBirth=no,
UltraSound=?, ElectiveC-Section=?
Age=23, Time=105, FirstPreg?=no, Anemia=no, Diabetes=yes, PrevPremBirth=no,
UltraSound=abnormal, ElectiveC-Section=no
Age=23, Time=125, FirstPreg?=no, Anemia=no, Diabetes=yes, PrevPremBirth=no,
UltraSound=?, ElectiveC-Section=no
PatientId=231: EmergencyC-Section=no
Age=31, Time=30, FirstPreg?=yes, Anemia=no, Diabetes=no, PrevPremBirth=no,
UltraSound=?, ElectiveC-Section=?
Age=31, Time=91, FirstPreg?=yes, Anemia=no, Diabetes=no, PrevPremBirth=no,
UltraSound=normal, ElectiveC-Section=no
…
Given
– 9714 patient records, each describing a pregnancy and a birth
– Each patient record contains 215 features (some are unknown)
Learn to predict:
– Characteristics of patients at high risk for Emergency C-Section

CS 8751 ML & KDD Chapter 1 Introduction 8

 Credit Risk Analysis
Data:
ProfitableCustomer=No, CustId=103, YearsCredit=9, LoanBalance=2400,
Income=52,000, OwnHouse=Yes, OtherDelinqAccts=2,
MaxBillingCyclesLate=3
ProfitableCustomer=Yes, CustId=231, YearsCredit=3, LoanBalance=500,
Income=36,000, OwnHouse=No, OtherDelinqAccts=0,
MaxBillingCyclesLate=1
ProfitableCustomer=Yes, CustId=42, YearsCredit=15, LoanBalance=0,
Income=90,000, OwnHouse=Yes, OtherDelinqAccts=0,
MaxBillingCyclesLate=0
…
Rules that might be learned from data:
IF Other-Delinquent-Accounts > 2, AND
Number-Delinquent-Billing-Cycles > 1
THEN Profitable-Customer? = No [Deny Credit Application]
IF Other-Delinquent-Accounts == 0, AND
((Income > $30K) OR (Years-of-Credit > 3))
THEN Profitable-Customer? = Yes [Accept Application]

CS 8751 ML & KDD Chapter 1 Introduction 9

 Analysis/Prediction Problems
• What kind of direct mail customers buy?
• What products will/won’t customers buy?
• What changes will cause a customer to leave a
bank?
• What are the characteristics of a gene?
• Does a picture contain an object (does a picture of
space contain a metereorite -- especially one
heading towards us)?
• … Lots more

CS 8751 ML & KDD Chapter 1 Introduction 10

 Tasks too Hard to Program

ALVINN [Pomerleau] drives

70 MPH on highways

CS 8751 ML & KDD Chapter 1 Introduction 11

 Software that Customizes to User

CS 8751 ML & KDD Chapter 1 Introduction 12

 Defining a Learning Problem
Learning = improving with experience at some task
– improve over task T
– with respect to performance measure P
– based on experience E
Ex 1: Learn to play checkers
T: play checkers
P: % of games won
E: opportunity to play self
Ex 2: Sell more CDs
T: sell CDs
P: # of CDs sold
E: different locations/prices of CD

CS 8751 ML & KDD Chapter 1 Introduction 13

 Key Questions
T: play checkers, sell CDs
P: % games won, # CDs sold
To generate machine learner need to know:
– What experience?
• Direct or indirect?
• Learner controlled?
• Is the experience representative?
– What exactly should be learned?
– How to represent the learning function?
– What algorithm used to learn the learning function?

CS 8751 ML & KDD Chapter 1 Introduction 14

 Types of Training Experience
Direct or indirect?
Direct - observable, measurable
– sometimes difficult to obtain
• Checkers - is a move the best move for a situation?
– sometimes straightforward
• Sell CDs - how many CDs sold on a day? (look at receipts)
Indirect - must be inferred from what is measurable
– Checkers - value moves based on outcome of game
– Credit assignment problem

CS 8751 ML & KDD Chapter 1 Introduction 15

Types of Training Experience (cont)
Who controls?
– Learner - what is best move at each point?
(Exploitation/Exploration)
– Teacher - is teacher’s move the best? (Do we want to
just emulate the teachers moves??)

BIG Question: is experience representative of

performance goal?
– If Checkers learner only plays itself will it be able to
play humans?
– What if results from CD seller influenced by factors not
measured (holiday shopping, weather, etc.)?

CS 8751 ML & KDD Chapter 1 Introduction 16

 Choosing Target Function
Checkers - what does learner do - make moves
ChooseMove - select move based on board

ChooseMove(b): from b pick move with highest value

But how do we define V(b) for boards b?
Possible definition:
V(b) = 100 if b is a final board state of a win
V(b) = -100 if b is a final board state of a loss
V(b) = 0 if b is a final board state of a draw
if b not final state, V(b) =V(b´) where b´ is best final board
reached by starting at b and playing optimally from there
Correct, but not operational

CS 8751 ML & KDD Chapter 1 Introduction 17

 Representation of Target Function
• Collection of rules?
IF double jump available THEN
make double jump

• Neural network?
• Polynomial function of problem features?

CS 8751 ML & KDD Chapter 1 Introduction 18

 Obtaining Training Examples

CS 8751 ML & KDD Chapter 1 Introduction 19

 Choose Weight Tuning Rule
LMS Weight update rule:

CS 8751 ML & KDD Chapter 1 Introduction 20

 Design Choices

CS 8751 ML & KDD Chapter 1 Introduction 21

 Some Areas of Machine Learning
• Inductive Learning: inferring new knowledge
from observations (not guaranteed correct)
– Concept/Classification Learning - identify
characteristics of class members (e.g., what makes a CS
class fun, what makes a customer buy, etc.)
– Unsupervised Learning - examine data to infer new
characteristics (e.g., break chemicals into similar
groups, infer new mathematical rule, etc.)
– Reinforcement Learning - learn appropriate moves to
achieve delayed goal (e.g., win a game of Checkers,
perform a robot task, etc.)
• Deductive Learning: recombine existing
knowledge to more effectively solve problems

CS 8751 ML & KDD Chapter 1 Introduction 22

 Classification/Concept Learning

• What characteristic(s) predict a smile?

– Variation on Sesame Street game: why are these things a lot like
the others (or not)?
• ML Approach: infer model (characteristics that indicate) of
why a face is/is not smiling
CS 8751 ML & KDD Chapter 1 Introduction 23
 Unsupervised Learning

• Clustering - group points into “classes”

• Other ideas:
– look for mathematical relationships between features
– look for anomalies in data bases (data that does not fit)

CS 8751 ML & KDD Chapter 1 Introduction 24

 Reinforcement Learning

• Problem: feedback (reinforcements) are delayed - how to

value intermediate (no goal states)
• Idea: online dynamic programming to produce policy
function
• Policy: action taken leads to highest future reinforcement
(if policy followed)

CS 8751 ML & KDD Chapter 1 Introduction 25

 Analytical Learning

• During search processes (planning, etc.) remember work

involved in solving tough problems
• Reuse the acquired knowledge when presented with
similar problems in the future (avoid bad decisions)

CS 8751 ML & KDD Chapter 1 Introduction 26

 The Present in Machine Learning
The tip of the iceberg:
• First-generation algorithms: neural nets, decision
trees, regression, support vector machines,
kernel methods, Bayesian networks,…
• Composite algorithms - ensembles
• Significant work on assessing effectiveness, limits
• Applied to simple data bases
• Budding industry (especially in data mining)

CS 8751 ML & KDD Chapter 1 Introduction 27

 The Future of Machine Learning
Lots of areas of impact:
• Learn across multiple data bases, as well as web
and news feeds
• Learn across multi-media data
• Cumulative, lifelong learning
• Agents with learning embedded
• Programming languages with learning embedded?
• Learning by active experimentation

CS 8751 ML & KDD Chapter 1 Introduction 28

 What is Knowledge Discovery in
Databases (i.e., Data Mining)?
• Depends on who you ask
• General idea: the analysis of large amounts of data
(and therefore efficiency is an issue)
• Interfaces several areas, notably machine learning
and database systems
• Lots of perspectives:
– ML: learning where efficiency matters
– DBMS: extended techniques for analysis of raw data,
automatic production of knowledge
• What is all the hubbub?
– Companies make lots of money with it (e.g., WalMart)

CS 8751 ML & KDD Chapter 1 Introduction 29

 Related Disciplines
• Artificial Intelligence
• Statistics
• Psychology and neurobiology
• Bioinformatics and Medical Informatics
• Philosophy
• Computational complexity theory
• Control theory
• Information theory
• Database Systems
• ...

CS 8751 ML & KDD Chapter 1 Introduction 30

 Issues in Machine Learning
• What algorithms can approximate functions well
(and when)?
• How does number of training examples influence
accuracy?
• How does complexity of hypothesis representation
impact it?
• How does noisy data influence accuracy?
• What are the theoretical limits of learnability?
• How can prior knowledge of learner help?
• What clues can we get from biological learning
systems?

CS 8751 ML & KDD Chapter 1 Introduction 31