1. What is the aim of the app or AI model?

The aim of our AI model is to ensure that people in Tier-2 cities enjoy the same
convenience and personalization in accessing daily necessities, cultural foods,
local clothing, and seasonal trends as metro users—without displacing local
sellers.
2. Why was this topic chosen?
We chose this because we’ve seen the struggle firsthand — during visits to our
grandparents in Tier-2 cities, we noticed how di icult it was to find fresh
vegetables, daily essentials, and local products. Unlike metro cities with instant
delivery apps, Tier-2 cities lack platforms that truly understand local culture,
seasonal needs, and regional products.
3. What are the main features of the app?
Regional Language Personalization:
Full app interface and voice support in multiple Indian languages and dialects —
users can browse, search, and even place orders by speaking in their local
language.
Cultural & Festival-Aware Recommendations:
The AI automatically highlights products tied to local festivals, cuisines, and
traditions — like sweets for Onam, handicrafts for Diwali, or regional fabrics
during wedding season.
Community-Driven Curation:
Local shopkeepers and users can suggest or “feature” trending regional items,
helping promote hometown specialties and hidden gems (like Nagpur oranges or
Madurai jasmine).
O line & Low-Data Mode:
Works smoothly even with weak internet — auto-syncs data when back online.
This makes it practical for Tier-2 and Tier-3 users with limited connectivity.
AI-Powered Local Inventory Mapping:
Instead of relying on warehouses, the app uses machine learning and
shopkeeper inputs to track real-time availability from existing local stores.
Smart Voice + Visual UI:
Users can tap icons or use simple voice prompts like “Show me vegetables
nearby” — perfect for those less familiar with technology.
Hyperlocal Sentiment Insights:
The AI analyzes local social media trends to predict upcoming demand surges —
for example, detecting an increase in mango dessert recipes before summer.
4. How can we convincingly present or sell the app idea?
For users: reduces time and risk in finding items; saves money and ensures
availability.
For shops: drives demand, optimizes stock, increases visibility to nearby buyers.
For local economy: keeps spend local, reduces logistics overhead.
5. What AI tools and technologies are being used in this project?
Prototype:
Python, scikit-learn, Prophet / ARIMA / LSTM for time-series forecasting,
Hugging Face transformers for NLP (intent detection, product extraction),
AWS SageMaker or Valohai for model training/ops,
Orange for exploratory data mining and visualization.
6. Who does this AI model a ect, and why does it matter?
Over 400M Tier-2 city users face irrelevant product suggestions and poor access,
while local sellers struggle with low visibility and sales. Our AI makes e-
commerce smarter and more inclusive — giving users personalization and
helping local businesses grow.
7. How is this AI model di erent from existing platforms like Blinkit, Swiggy, or
Instamart?
Our AI focuses on Tier-2 cities with regional language support, cultural and
festival-based curation, and low-data accessibility — empowering local sellers
instead of replacing them.
8. What is the step-by-step flowchart or process of how the app functions?
User opens app → selects city and language → AI analyzes location & trends →
shows personalized local feed → user orders or reserves → shop updates
inventory → AI learns and improves recommendations.
9. How can we design an easier user interface for people who are not highly familiar
with technology?

10. What future improvements can be made to the app or AI model?

 2-Minute Pitch Video Script — “CurateLocal”

Format: 3 speakers • Conversational • With stage + video edit cues

Duration: ~2:00 mins

[Opening Scene – 0:00–0:20 | Visual: Tier-2 city shots]

(Soft background music, fast cuts of crowded local markets, people searching for fresh
produce)

Speaker 1 (sitting on chair, turns toward camera):

“Picture this — you’re in a Tier-2 city trying to buy fresh vegetables. You walk through
three shops, and still can’t find what you need.
(Cut to grandma carrying bags / empty shelves)
We saw this happen every time we visited our grandparents — it’s a daily struggle for
something as simple as dinner.”

(Cut to Speaker 1 standing up and pointing to board that says: “Why should
convenience be a metro luxury?”)
 [Scene 2 – 0:20–0:50 | Visual: On-board chart animation]

(Graph pops up: “400M+ Tier-2 users • Limited e-commerce reach”)

Speaker 2 (walks to board, gestures at chart):

“Here’s the problem — over 400 million Tier-2 users still depend on traditional
shopping.

Big e-commerce apps chase metro users. That means shoppers get irrelevant
products, local sellers lose reach, and platforms lose growth.”

Speaker 2 (turns to Speaker 1):

“So we asked — how can AI make shopping smarter without replacing local sellers?”

[Scene 3 – 0:50–1:30 | Visual: App demo mockup + animated flow]

(Transition sound. Speaker 3 steps forward, a large phone mockup or slide behind
showing app screen: “CurateLocal”)
(B-roll overlay: App UI — Language select → Personalized feed → Local shops → Order
button)

Speaker 3 (excited tone):

“Our answer — CurateLocal.
It’s an AI-powered hyperlocal curation app that connects people to nearby stores in
their own language.
(App zooms in: Hindi / Tamil / Marathi options)
It learns from weather, search trends, and festivals to predict what people will need
next — from mangoes in summer to sweets during Diwali.”

(Cut: Map animation with glowing local stores lighting up)

Speaker 3:

“The AI finds which nearby shop actually has it and curates a personalized feed (Shows
a woman tapping 'Reserve at Shop 3')
It’s simple for users, powerful for sellers, and e icient for the ecosystem.”

[Scene 4 – 1:30–2:00 | Visual: Smiling users & shopkeepers, logo outro]

(Montage: happy customers using phones, shopkeepers scanning QR codes, map of
Tier-2 cities lighting up)

Speaker 1 (steps forward, smiles at camera):

“With CurateLocal, we’re bridging technology and tradition.”

Speaker 2 (adds confidently):

“Empowering local shops, personalizing shopping, and reviving local economies.”

Speaker 3 (final line, upbeat tone):

“Because Tier-2 cities deserve smarter shopping — powered by AI, built for community.”

(Logo animation: “CurateLocal — AI for Local Growth” + soft outro music)

Editing & Visual Notes

 Opening (0:00–0:20): Real Tier-2 street visuals, subtle background music.

 Stats Scene (0:20–0:50): Animated graphs & infographics (pie charts, upward
arrows, icons).

 App Scene (0:50–1:30): Split screen — speakers on left, phone mockup UI on

right.

 Closing (1:30–2:00): Montage of community visuals + team logo fade-in.

 Transitions: Smooth cross-fade or slide animations; upbeat but soft
instrumental track.