Business Economics: Microeconomics Overview
Business Economics: Microeconomics Overview
Part- 1
Paper-4: Business Economics
Jatin Dembla
Table Of Content
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Science knowledge which establishes cause and
▪ Business Economics may be defined as the use Product Pricing -
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effect relationships.
of economic analysis to make business decisions
involving the best use of an organizations scare • Business Economics is based largely on
Consumer Behaviour - Micro-Economics. A business manager is
resources. usually concerned about achievement of
Micro
the predetermined objectives of his
Meaning of Economics Factor Pricing - Economics
organisation so as to ensure the long-
term survival and profitable functioning
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of the organisation.
the relatively scarce resources are allocated to Economic condition of a section of people - -
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o
Resources are scarce National Income and National Output - Use of
Theory of
Markets and
• largely uses the theory of markets and
private enterprise. It uses the theory of
the firm and resource allocation in the
The General Price Level and Interest Rates - Private backdrop of a private enterprise economy.
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Micro Economics Macro Economics Balance of Trade and Balance of Payments- Pragmatic in • in its approach as it tackles practical
problems which the firms face in the real
Approach
- world.
is the study of the is the study of External value of Currency
overall - • it incorporates tools from other disciplines
behaviour of -
such as Mathematics, Operations
different individuals economic Interdisciplin
Research, Management Theory,
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within an economic
The Level of Employment and Rate of Economic • It suggests the application of economic
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Issues.
Production is the outcome of the combined activity Labor refers to mental or physical exertion for Capital has been rightly defined as ‘produced
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of the four factors of production viz, land, labour, producing goods or services, aiming to secure means of production’ or ‘man-made instruments
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capital and organization. In simple terms production, income beyond pleasure directly derived from the of production’.
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• Availability of appropriate financial
Characteristics of land: Labour is an active factor products and institutions is a necessary
- precondition for mobilisation of savings.
Land is a free gift of nature
- Labour is inseparable from the labourer
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3. Investment
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Supply of land is fixed
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Labour power differs from labourer to labourer • Capital formation is achieved when real
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savings are converted into real capital
-Land is permanent and has indestructible powers All labour may not be productive
assets, and an economy should have an
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entrepreneurial class willing to invest in
Land is a passive factor productive ventures.
- Labour has poor bargaining power
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Land is immobile
- Labour is mobile
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manager, or risk taker, is responsible for objectives objectives objectives studied the production function of the American
mobilizing and combining factors, initiating -Labour
manufacturing industries. -
production processes, and bearing associated Y
Human objectives National objectives It stated as Q= KLa C(1-a)
risks. - = Capital
- where Q is output, L the quantity of labour, C
Functions of Entrepreneur Production Function quantity of capital, K and a are positive constants.
Initiating business enterprise ▪The production function is a statement of the Law of Variable Proportions -
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and resource co-ordination relationship between a firm's scarce resources (i.e.
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its inputs) and the output that results from the use The law of variable proportion or the law of
• An entrepreneur initiates a business by
of these resources. diminishing returns is relevant when some factors
identifying opportunities, conceiving
project ideas, deciding on scale,
▪The production function can be algebraically are kept fixed and others are varied. It is
products, and processes, and then owns expressed in the form of an equation in which the
applicable to the short-run.
and manages the enterprise. output is the dependent variable and inputs are the
independent variables. Total product -
• Schumpeter argues that entrepreneurs' inputs used remains unchanged during that period.
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primary role is to introduce innovations, •2. In the short run, a firm cannot install a new capital Marginal product
equipment to increase production.
which include improved products,
processes, raw materials, technology, •3. The behaviour of production is the subject matter of the • is the change in total product per unit
law of variable proportion. change in the quantity of variable factor.
novel business models, and expansion into
Long-Run
unexplored markets. • 𝑴𝑷𝒏 = 𝑻𝑷 𝒏 − 𝑻𝑷 𝒏 𝟏 .
•1. The long run is a period of time in which all factors of
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production are variable.
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• 2. It is a time period when the firm will be able to install new
machines and capital equipments apart from increasing the
variable factors of production.
•3. The behaviour of production is the subject matter of the
law of returns to scale.
Macro Economics Jatin Dembla Page | 15
Kinshuk Institute
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Figure shows various iso-cost lines representing
Constant
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It occurs when the inputs increase by some different combinations of factors with different
Returns to proportion and the output also increases by the
when average product is maximum, marginal product is Scale outlays. AB, CD and EF are Iso-cost lines.
same proportion. It is also called linear homogeneous
equal to average product. In other words, the marginal
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maximum.
Col-DopTortat
Increasing It occurs when the inputs increase by some
Returns to proportion and the output increases more than
Scale proportionately.
a+ b7
when- average product falls, marginal product is less than
- Decreasing It occurs when the inputs increase by some
the average product.
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Returns to proportion and the output increases less than
Scale proportionately.
a + b4)
- Isoquants
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Least Cost Combination
▪Isoquants or product indifference curves show all
those combinations of different factors of For producing a given output, the tangency point of
production which give the same output to the the relevant isoquant (representing the output)
producer. with an iso-cost line represents the least cost
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- IQ is Isoquant curve. combination of factors.
C is the tangency point of the given isoquant with
an iso-cost line represents the least cost
the total product increases at an increasing rate upto
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a point (in figure upto point F), marginal product also combination of factors for producing a given
Stage 1 rises and is maximum at the point corresponding to X output.
the point of inflexion and average product goes on
rising.
*
•the total product continues to increase at a
diminishing rate until it reaches its maximum at point
- X
Stage 2 H, where the second stage ends. In this stage, both
marginal product and average product of the variable X
X
factor are diminishing but are positive
Stage 3
of negative returns since the marginal product of the
variable factor is negative during this stage.
concerned with the financial aspects of production. visibly traceable to any specific goods, the relationship between cost and output.
services, processes, departments or Economists are generally interested in two types
Types of Cost operations. of cost functions; the short run cost function
and the long run cost function.
Outlay costs and Opportunity costs Incremental cost -
T -
• Outlay costs involve actual expenditure • refers to the additional cost incurred by a Cost Function is divided into two-
of funds. firm as a result of a business decision.
Short-run cost Long-run cost
• Opportunity cost is concerned with the function function
cost of the next best alternative Sunk costs -
Fixed or Long run cost of
opportunity which was foregone in order -
• are already incurred once and for all, and constant costs production is
to pursue a certain action.
cannot be recovered.
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- Historical cost -
• explicit costs and includes all the are inescapable given level of
payments and charges made by the • refers to the cost incurred in the past on -
or output when all
entrepreneur to the suppliers of various the acquisition of a productive asset. -
uncontrollable. individual
productive factors. factors are
Replacement cost - -
variable.
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21-30
cost by the number of units of output
20 1-10"-20 produced.
𝑻𝑭𝑪
• AFC=
𝑸
Marginal cost
• is the addition made to the total cost by the
Variable costs production of an additional unit of output.
Total cost = Fc + V ∆𝑻𝑪
• MC= or MCn = TCn – TCn-1
• Variable costs are a function of output in • a business is defined as the actual cost that ∆𝑸
the production period. must be incurred for producing a given Relationship between Average Cost and
quantity of output. Marginal Cost
#
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average cost.
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FC
VC
When average cost rises as a result of an
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increase in output, marginal cost is more than
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00000
Technical Managerial Commercial Financial Risk bearing
economies and economies and economies and economies and economies and
diseconomies diseconomies diseconomies diseconomies diseconomies
Classification of Market -
and the supply of commodities may be changed by Wholesale Market: The wholesale market is the
On the basis of geographical area altering the scale of production. -
- market where the commodities are bought and
Very long-period or secular period is one when sold in bulk or large quantities.
Local Markets: When buyers and sellers are ~
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limited to a local area or region, the market is secular movements are recorded in certain Retail Market: When the commodities are sold
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called a local market. factors over a period of time. in small quantities, it is called retail market.
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Regional Markets: Regional markets cover a On the basis Nature of Transactions
wider area such as a few adjacent cities, parts of On the basis of competition
states, or cluster of states. Spot or cash Market: those markets where
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Perfectly competitive market and
goods are exchanged for money payable either
National Markets: The trade policy of the
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Types of Market Total Revenue refers to the amount of money which a firm realizes by selling certain units of a commodity.
TR=P× Q
Perfect Competition
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• Very large number of sellers. AR=TR/Q
• No product differentiation.
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• Price elasticity of demand of a firm is infinite. Marginal Revenue refers to the change in total revenue resulting from the sale of an additional units of a
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commodity.
• No degree of control over price.
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MR=∆TR/∆Q
Monopolistic Competition MR =
TRETRn -
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• Some degree of control over price.
• Product differentiation is none to substantial.
Monopoly
Behavioural principles
~• Only single seller.
-• Extreme product differentiation.
• Price elasticity of a firm is small.
-• Degree of control over price is very
The firm will maximize profits at the point at
considerable. which marginal revenue is equal to marginal
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cost
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Equilibrium Price Changes In Demand & Supply Simultaneous Changes in Demand & Supply
Increase in demand,
causing an increase in
equilibrium price and -
quantity
unsupplied demand. quantity demanded ▪When both demand and supply decrease, the equilibrium
quantity decreases but the change in equilibrium price is
uncertain.
O Increase in supply,
resulting in decrease -
O
in equilibrium price
and increase in
quantity supplied
a large number of ▪ Supernormal Profits: Consumers pay the minimum possible price
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indicating normal or zero Plants are used to full capacity in the long
The firm is said to be in economic profits. Supernormal -
run, so that there is no wastage of resources
equilibrium when it profits occur when average
i.e. MC = AC.
maximizes its profit. revenues exceed total cost. -
~Market power: A monopoly firm has market -Large number of sellers: In a monopolistically competitive
market, there are large number of independent firms who Oligopoly
power i.e. it has the ability to charge a price individually have a small share in the market.
above marginal cost and earn a positive profit. Oligopoly is an important form of imperfect
-Product differentiation: the products of different sellers -
Relationship between AR and MR products are close substitutes, demand is relatively elastic, ‘competition among the few’. Prof. Stigler
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price leadership.
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▪Monopsony is a market characterized by a single buyer of a
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or trade cycles. -
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Since companies are unable to sustain their work force,
Phases Of Business Cycle there is mounting unemployment which leaves the
Business cycles have distinct phases of expansion, peak,
consumers with very little disposable income. --
contraction and trough. These phases seldom display
►The business cycles or the periodic booms and smoothness and regularity. The length of each phase is
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• state continues till there is- full employment of The broken line (marked ‘trend’) represents the
resources and production is at its maximum steady growth line or the growth of the economy when
possible level using the available productive there are no business cycles Repercussions of business cycles get simultaneously felt
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• The term peak refers to the top or the highest
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direction. -
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Contraction
volatile component of the aggregate demand. factors which may lead to boom or bust are:
Economic Indicator
I
G
Variations in government spending
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policies) also cause business cycles. Expansionary
policies, such as increased government spending Population
and/or tax cuts, are the most common method of growth
boosting aggregate demand.