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com

USE OF ADMIXTURES IN TILE ADHESIVE,

GROUT AND MORTAR
Proprietary mixture of chemicals added at the mixing stage to tile adhesive,
grout or mortar to alter or improve the pre-determined properties, is known
as Admixtures. Acecrete made admixtures are water based polymer
emulsions available in milky white colour. Use of admixture improves
workability, water resistance and bond strength and will permit tiling or
grouting where there is limited movement or vibration. Some of admixtures
can also be used as primer on porous and difficult substrates pnor to tiling or
screeding.

K E Y F E A T U R E S O F A D M IX T U R E S
• Im p ro v e s flexibility • Im p ro v e s w a te r re sista n ce • Im p ro v e s
a d h e s io n • W o rk s a s w a te r re d u cin g a g e n t • C a n b e u se d a s
Dear Reader,
p rim er
Building 'B O N D ' beyond business is our motto. Acecretions
always believe in togetherness and from the past one year, we ADMIXTURES TABLE
achieved many milestones only through this TOGETHERNESS. N a m e of Im p ro v e s Im prove s W a te r f e * M a in ly
Our direct communique with you through ACETIM ES have given Flexibility A d h e sln n R firin rin a ^ . 7 U sed in /at

us immense pleasure and has helped us in strengthening Aceproof

Concrete
ourbond and w e firmly believe that this B O N D LASTS FOR Waterproofing * * • Mortar
addictive
EVER’.
Ace mix Grcut Acegruu' StatuImu
Michael Altshuler says, 'The bad news is-time flies. The good * * * Series & Ccais*
A on ix S kiibb
news is-you are the Pilot'. We at Acecrete live on this statement. Tnxi Cotrooimnl,
Acemix 2C Latex • it * * alunc Wth
Time has moved fast but within this time span we have reached Admix Acciix2C
so many heights. We are recognised as a fast grow ing firm Acemix Superllex Wtht a li 7 Sin to
* * h tfr oi ai d(lizt»bM!
in the se gm e n t and a lso as trust w orth y product Admix it) ml ubstiBi
suppliers/manufacturers as per customer's satisfaction and yes, Acemix TBL * * * • • WffiAWftTBL
Aceplast. Acesaeed
we are very proud to be asso ciate d w ith leading
Acemix Block
builders/engineers and architects, with proven quality products. * ★ * HI Hollow; Solid
Additive BbCfcS
Now ACECRETE is ISO 9 00 1 :20 0 8 certified com pany. We are
now one am ong the major players in the construction chemicals
NOTE WHILE USING ADMIXTURE
industry in South India. In a very short period we have tapped the • Admixture is used to produce desired effects more economically.
• Required dose must be carefully determined and administered.
market in South India. We have got many PATS on our BACK
• Check job specification.
from the industry leaders for our products and service. We are
• Use the correct admixture. Never use one from an unmarked container.
very proud to be an established organisation in the industry.
• Keep containers closed to avoid accidental contamination.
But we kn o w .. .this is just the beginning. There is a real long way • Add the correct dosage. Avoid adding a little bit extra.
to go. Friends, with all your cooperation, love and affection, we • Best if added to the mixing water.
firmly believe that any thorns on the way ahead will not be big • Manufacturer s recommended dosage is usually adequate.
hurdles in our move. Yes, w e believe in the good ne w s...that we • Trial mixes are important to determine most effective dosage.
are the PILOTS of our firm's journey as stated by of Michael
Altshulerand we are moving ahead with confidence. In this RESTRICTIONS
direction, your valuable suggestions, opinions, feedback and All work should be carried out to current best practice and trade body
advices matter the most to us. We are eagerly waiting for the guidance. The addition of more dosage of admixture may result in an
same. Do feel free to give your thoughts to us. Let us meet in next extension of initial and final setting times. It is important to bear this in mind
issue. ..till then have a nice time. and to check that adhesives have properly set before grouting.
 .-.vACEBOND

PRODUCTS OF THE MONTH

>guEMIX Grout Admix ALEtAiX 2 C Latex admix
Acemix Grout adm ix ;s a high quality, milky white, latex based additive Latex based Crete admixture designed for m ix with A C E F L E X 2C high
designed for use with Acegrout Superfine cementitious grout. Acemix performance Crete powder. The setting adhesives made with A C E M I X
Grout Adm ix is used in place of water to provide flexibility to the system 2C Latex adm ix provides increased flexibility for exterior high end
after curing. application, very high bond strength and long workability. W ith its
Uses: unique blend of latex, additives and selected ingredients offers the
• Interior and exterior use for superfine and coarse grout ultimate In bond strength and flexibility for the m ost demanding
• For all kind of tiles and natural stones installation requirements for large format tile or stones to most
Features and Benefits: difficult-to-bond substrates.
• Improves flexibility, resists powdering and cracking
• G ives hydrophobic property to the grout Features and Benefits:
• Prevents damage to grouts from weathering and thermal • Very high flexibility with high bond strength
shock. • High impact resistance, high mechanical property
• Low water absorption
• Reduces staining and water absorption.
P ac k Size: Available in 400m l, 5 Itr and 20 Itr P ack size: Available in 5ltr & 20ltr pack
S h e lf life: 12 months, if stored in cool and dry area in unopened Sh e lf life: 12 months, if stored in cool and dry area in unopened
container container
Note: Refer T D S or visit wwv/.[Link] for more information Note: Refer T D S or [Link] for more information

^l E M IX Superflex Admix jiC E M I X T B L

Highly flexible latex admixture for use with thin set adhesives to get Concentrated latex admixture diluted with water on site and then mixed
very high flexibility a long with stron g bond strength for with A C E S C R E E D or A C E P L A S T to make cement screed, cement
installation of tile or stones on most dry wall applications. It is plasters and thick mortar beds to get very high mechanical property and
recommended to use A C E M I X S U P E R F L E X adm ix with A C E F I X 7 improved physical characteristics ot the bed.
S tar for instal lation of tile/stone on selected grade plywood.
Features and Benefits:
Uses: • Used for interior and exterior application such as screeds,
• U sed in place of water with thin set adhesive for instal lation ol tiles or renders and underwater applications
stones on most difficult surfaces. • H igh compressive strength and thermal shock resistance.
• F o r In sta lla tio n of ce ra m ic tile, b rick, n a tu ra l stone, • High adhesion and lower water absorption
porcelain tile on Plywood and variety of other substrates. • Can use for repairing^ patching of concrete floor and walls

Features and Benefits: P ack size: Available in 5 and 20 Itr pack.

• Nonha 2ardous, safe to use admixture.
• H igh strength, shock and impact resistant
• Strong, super flexible, very good adhesion to many substrates
P ac k size: Available in 5 ltr& 20 Itr pack
Sh e lf life: 12 months, if stored in cool and dry area in unopened
container
Note: Refer T D S or visit [Link] for more information

“ Feel free to give your views, feed back, ideas

and opinions related to this field. You may
be the next face in our news letter”

xACETIM ES Monthly tews Magazine Of Acecrete Adhesions India Private Limited

 ;xACEBO N D

ACE COLUMN ^ NETWORKING

by Preethi K D'Souza

There are m any important w ord s in the dictionary. The m ost prominent The best w ay to succeed at netw orking is to make a plan, commit to it,
ones are identified in the Sh o rt C o u rse in H u m a n R e la tio n s as
leam netw orking skills and execute your plan. To make the best plan, ask
summ arized below:-
yourself: W h at do I w ant to achieve? H o w m any leads (prospects) d o I
• The six m o st im p o rta n t w o rd s : I a d m it th a t I w a s w ro n g w ant per m on th ? W here d o m y custom ers and prospects g o to netw ork?
• The fiv e m o st im p o rta n t w o rd s : You d id a gre a t job W h at business organizations w ou ld benefit m y b u sin e ss? H o w can I build
• The fo u r m o st im p o rta n t w o r d s : W h a t d o y o u th in k ? m y im age and my b usiness's im age ? W h at w ould I like to volunteer to do
• The three m o st im p o rta n t w o r d s : C o u ld y o u p le a s e .. . in the com m unity?
• The t w o m o st im p o rta n t w o rd s : Thank you
• The m o st im p o rta n t w o r d : We
• The least im p o rta n t w o rd :I
N E T W O R K

VVWWVVY
M a k e a five-year netw orking plan listing your five best customers, five
targeted prime prospects and five targeted organizations. Next, set goals
for involvem ent in each organization, determine h o w much time you will
The focus that w e need to shift n ow is to the ONE m ost important w ord
and that is W E'. Yes W E can alw ays make a difference. 'W E ‘ stands for a need to commit to each organization and prospect, and decide w hat
team, a collective effort and it definitely m eans more than ONE. W h e n we kinds of results you expect.
think of being more in num ber the only thing that helps us d o this is N o w that you have a plan, get committed. Tell yourself that you will
networking. devote e n ou gh time and effort to m ake it work. Half the battle of
Netw orking is the exchange of information or services am on g netw orking is getting out there and swim.
individuals, groups, or institutions; specifically: the cultivation of The other half of the battle is learning to network effectively. Typically,
productive relationships for em ploym ent or business. Netw orking is ineffective networkers attend several netw orking grou p s but visit with
done in networks. The buzz w ord today is business networking. Business the sam e friends each time. Obviously, this behavior defeats the entire
netw orking is a socioeconom ic business activity by w hich grou p s of purpose of networking. If you stick with familiar faces, you never meet
likeminded businesspeople recognize, create, or act upon business anyone new. And since m ost people stay within their circle of friends,
opportunities. A business network is a type of business social network newcom ers view the organization a s a group of cliques. This is one
w h ose reason for existing is business netw orking activity.
reason people fear go in g to n ew organizations by them selves-they're
The ability to network is one of the m ost crucial skills any entrepreneur afraid no one will notice them.
can have. H o w else will you meet the clients and contacts necessary to
The trick with netw orking is to become proactive. This m eans taking
grow your b u sin e ss? But m any people are put off by the idea of
control of the situation instead of just reacting to it. Netw orking requires
networking, thinking it requires a phony, glad -h an din g personality that
g o in g beyond your comfort zone and challenging yourself. Try these tips:
oozes insincerity. Nothing could be farther from the truth.
Think a moment. W hat does a go od networker d o ? H o w does he or she • Set a goal to meet five or more new people at each event.
act? W h at is his or her basic attitude? You'll probably be surprised at h ow • Try one or tw o new group s per month.
much you instinctively know about the subject. • Carry your business cards with you everywhere.
You m ay decide, for example, that a good networker should be outgoing, • Don't have a fixed place at the program.
sincere, friendly, and supportive, a go o d listener or som eone w h o follow s • Don't sit by people you know.
up and stays in touch. To determine other skills an effective networker • Get active.
needs, sim ply a sk yourself "H ow do I like to be treated? W h at kind of • Be friendly and approachable.
people d o I trust and consider g o o d friends?"
• Set a goal for w hat you expect from each meeting.
N o w that you have an idea of w hat attributes a go o d networker must • Be w illing to give and to receive.
have, take an objective look at your ow n interactive abilities. D o you
consider yourself sh y and regard netw orking group s as threatening? Do So friends it is really nice to kn o w more people and have smiles
you tend to do all the talking in a conversation? D o you give other people exchanged very often. It's a w inner's attitude that w e develop by
referrals and ideas w ithout a thought to your o w n personal g a in ? Can networking. So lets get ahead and kn o w more p eople... genuinely.
people count on your w ord ?
M a n y people g o to netw orking events, but very few know h ow to u To give real service, you must odd
network effectively. Netw orking is more than just getting out and
meeting people. Netw orking is a structured plan to get to know people
something which cannot be bought or
w h o will d o business w ith you or introduce you to those w h o will. measured with money
- Mokshagundam Visvesvarayya —

mACETIMES Monthly Mews Magazine Of Acecrete Adhesions India Private Limited