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Advertising's Impact on Consumer Behavior

The document discusses the negative impacts of advertising on consumer behavior, particularly in the fashion industry, leading to impulsive buying and the purchase of low-quality products. It suggests that education programs and stricter regulations on advertising can help mitigate these issues. The conclusion emphasizes the importance of raising consumer awareness and enforcing honesty in marketing practices.

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0% found this document useful (0 votes)
9 views9 pages

Advertising's Impact on Consumer Behavior

The document discusses the negative impacts of advertising on consumer behavior, particularly in the fashion industry, leading to impulsive buying and the purchase of low-quality products. It suggests that education programs and stricter regulations on advertising can help mitigate these issues. The conclusion emphasizes the importance of raising consumer awareness and enforcing honesty in marketing practices.

Uploaded by

khanhngoc140108
Copyright
© All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd

‭ OMEWORK 1:‬

H
‭Exercise 1: Advertising influences people to buy things, such as clothes and‬
‭shoes. What are the problems caused by that? What solutions should be‬
‭given?‬

I‭ n‬ ‭recent‬ ‭years,‬ ‭advertising‬ ‭plays‬ ‭an‬ ‭important‬ ‭role‬ ‭in‬ ‭shaping‬ ‭consumer‬
‭behaviour,‬ ‭especially‬ ‭in‬ ‭persuading‬ ‭people‬ ‭to‬ ‭purchase‬ ‭fashion‬ ‭items‬ ‭such‬ ‭as‬
‭clothing‬ ‭and‬ ‭footwear.‬ ‭This‬ ‭essay‬ ‭will‬ ‭first‬ ‭outline‬ ‭the‬ ‭consequences‬ ‭of‬
‭advertisements before proposing some viable solutions to address these issues.‬

‭ he‬‭rise‬‭in‬‭advertising‬‭can‬‭exert‬‭several‬‭far-reaching‬‭negative‬‭effects.‬‭One‬‭of‬
T
‭them‬ ‭is‬ ‭that‬ ‭it‬ ‭can‬ ‭encourage‬ ‭impulsive‬ ‭buying‬ ‭by‬ ‭employing‬ ‭psychological‬
‭techniques‬ ‭to‬ ‭instill‬ ‭the‬ ‭the‬ ‭creation‬ ‭of‬ ‭fear‬ ‭of‬ ‭missing‬ ‭out‬ ‭(FOMO)‬ ‭feelings‬ ‭by‬
‭employing‬ ‭physical‬ ‭technique‬‭.‬ ‭These‬ ‭strategies‬ ‭put‬ ‭people‬ ‭into‬ ‭impulsive‬ ‭buying‬
‭without‬ ‭thoroughly‬ ‭considering‬ ‭their‬ ‭actual‬ ‭needs‬‭.‬ ‭As‬ ‭a‬‭result,‬‭individuals‬‭tend‬‭to‬
‭purchase‬ ‭more‬ ‭than‬ ‭necessary‬ ‭necessity‬‭,‬ ‭leading‬ ‭to‬ ‭excessive‬ ‭consumption‬ ‭and‬
‭worsening‬ ‭waste‬ ‭accumulation.‬ ‭Another‬ ‭detrimental‬ ‭effect‬ ‭worth‬ ‭mentioning‬ ‭is‬
‭that‬ ‭advertisements‬ ‭may‬ ‭exaggerate‬ ‭features‬ ‭of‬ ‭their‬ ‭product‬‭s‬ ‭and‬ ‭manipulate‬
‭people‬‭to‬‭purchase‬‭low-quality‬‭items,‬‭which‬‭can‬‭jeopardize/harm‬‭negatively‬‭affect‬
‭consumers’‬ ‭health‬ ‭and‬ ‭or‬ ‭cause‬ ‭emotional‬ ‭dissatisfaction.‬ ‭For‬ ‭instance,‬ ‭young‬
‭generations‬ ‭are‬ ‭crazy‬ ‭about‬ ‭a‬ ‭trendy‬‭fashion‬‭brand‬‭called‬‭Shein‬‭,‬‭which‬‭frequently‬
‭use‬ ‭recently.‬ ‭They‬ ‭frequently‬ ‭use‬ ‭eye-catching‬ ‭images‬ ‭and‬‭advertisements‬‭about‬
‭their‬‭clothes‬‭and‬‭shoes,‬‭and‬‭even‬‭worse‬‭sponsor‬‭some‬‭celebrities,‬‭whose‬‭popularity‬
‭significantly‬ ‭influences‬ ‭adolescents,‬‭to‬‭advertise‬‭their‬‭products.‬‭However,‬‭many‬‭of‬
‭those‬‭are‬‭made‬‭from‬‭cheap‬‭materials‬‭instead‬‭of‬‭advertised‬‭premium‬‭fabrics‬‭that‬‭do‬
‭not‬ ‭last‬ ‭long‬‭.‬ ‭As‬ ‭a‬ ‭result,‬ ‭customers‬ ‭may‬ ‭feel‬ ‭disappointed‬ ‭with‬ ‭the‬ ‭quality‬ ‭and‬
‭regret‬‭wasting/splurging‬ ‭spending‬‭money on items‬‭they rarely use.‬
‭Lack of focus S V, V-ing (chỉ kết quả của vế trc)‬
‭To‬ ‭address‬ ‭these‬ ‭problems,‬ ‭practical‬ ‭measures‬ ‭should‬ ‭be‬ ‭taken.‬ ‭Firstly,‬
‭education‬ ‭programs‬ ‭play‬ ‭a‬ ‭vital‬ ‭role‬ ‭in‬ ‭promoting‬ ‭awareness‬ ‭and‬ ‭understanding‬
‭about‬ ‭marketing‬ ‭principles‬ ‭for‬ ‭citizens.‬ ‭By‬ ‭accumulating‬ ‭enough‬ ‭knowledge,‬
‭consumers‬ ‭can‬ ‭validate‬‭/verify‬ ‭the‬ ‭accuracy‬ ‭of‬ ‭information‬ ‭on‬ ‭advertisements‬
‭before‬‭making‬‭any‬‭purchasing‬‭decisions,‬‭thereby‬‭so‬‭as‬‭to‬‭avoid‬‭ing‬‭being‬‭misled.‬‭In‬
‭parallel‬‭with‬‭this,‬‭the‬‭government‬‭should‬‭enforce‬‭stricter‬‭regulations‬‭on‬‭dishonest‬
‭advertisements.‬ ‭For‬ ‭instance,‬ ‭this‬ ‭is‬ ‭exemplified‬ ‭authorities‬ ‭can‬ ‭exemplify‬ ‭by‬
‭putting‬ ‭heavy‬ ‭fines‬ ‭on‬ ‭companies‬‭that‬‭which‬‭exaggerate‬‭product‬‭benefits,‬‭banning‬
f‭ alse‬‭claims,‬‭and‬‭considering‬‭imprisonment‬‭for‬‭deceptive‬‭advertisers‬‭who‬‭reoffend‬
‭many‬ ‭times‬ ‭who‬ ‭are‬ ‭illegally‬ ‭sellselling‬‭.‬ ‭These‬ ‭strong‬ ‭deterrents‬ ‭can‬ ‭incentivize‬
‭companies‬ ‭to‬ ‭prioritize‬ ‭truthfulness‬ ‭in‬ ‭their‬ ‭marketing‬ ‭strategies‬ ‭and‬ ‭better‬
‭protect customers from manipulation.‬‭-> Good‬

I‭ n‬ ‭conclusion,‬‭excessive‬‭advertising‬‭can‬‭lead‬‭to‬‭impulsive‬‭purchasing‬‭FOMO‬
‭feelings‬ ‭and‬ ‭consumption‬ ‭of‬ ‭low-quality‬ ‭products.‬ ‭However,‬ ‭by‬ ‭promoting‬
‭educational‬ ‭programs‬ ‭and‬ ‭strictly‬ ‭controlling‬ ‭regulations,‬ ‭we‬ ‭can‬ ‭mitigate‬ ‭these‬
‭negative‬‭/detrimental‬‭effects.‬
‭Word count: 340‬
‭Quite good -‬
‭TR: 6-7 idea 1 đoạn 1 bạn chọn sai nè‬
‭CC:‬ ‭7‬ ‭các‬ ‭ý‬ ‭có‬ ‭phát‬ ‭triển‬ ‭tốt,‬ ‭nhưng‬ ‭1‬ ‭vài‬‭ý‬‭hơi‬‭thiếu‬‭lack‬‭of‬‭focus‬‭và‬‭đôi‬‭lúc‬‭dùng‬
‭liên từ chưa hợp lý.‬
‭LX: 7‬
‭GR:‬ ‭7‬ ‭1‬ ‭vài‬ ‭câu‬ ‭có‬ ‭thể‬ ‭diễn‬ ‭đạt‬ ‭ngắn‬ ‭gọn‬ ‭hơn‬ ‭bằng‬ ‭mệnh‬ ‭đề‬ ‭quan‬ ‭hệ‬ ‭và‬ ‭mệnh‬‭đề‬
‭quan hệ rút gọn V-ing‬
‭OVR: 6.5-7, more likely to be 7, Nice - còn 1 vài slips nhỏ nhưng vẫn rất tốt nhé.‬
‭Sample:‬
I‭ n recent years, advertising has played a significant role in shaping consumer behavior,‬
‭particularly in the fashion industry, where clothes and shoes are heavily promoted. This‬
‭essay will first outline the consequences of advertisements before proposing some‬
‭viable solutions to address these issues.‬

‭ he rise in advertising can exert several far-reaching effects. One of them is that it can‬
T
‭encourage the consumption of low-quality products. Many advertisements often‬
‭exaggerate the features of items, potentially persuading consumers to purchase goods‬
‭that are overpriced or poorly made. When these products fail to meet expectations,‬
‭buyers may feel frustrated and regretful for wasting money on such items. Additionally,‬
‭fashion and lifestyle advertising often trigger a feeling of missing out and promote the‬
‭idea of chasing the latest trends. These tactics may lead to customers’ excessive buying‬
‭and foster a throwaway culture, where clothes and shoes are quickly discarded. Over‬
‭time, this trend can contribute to worsening waste accumulation and natural resources‬
‭depletion.‬

‭ o address these problems, practical measures should be taken. First,‬


T
‭consumer-targeted educational programs are essential to help them develop better‬
‭purchasing awareness and critical thinking. With greater awareness, people can‬
‭ alidate the accuracy of information in advertisements and understand principles of‬
v
‭marketing, reducing their risk of being deceived by misleading marketing strategies. In‬
‭parallel with this, governments should enforce stricter laws to stop dishonest‬
‭advertising. This could be exemplified by banning false claims, imposing heavy fines on‬
‭companies that break the rules, and even considering imprisonment for those who‬
‭intentionally deceive the public. Not only would such strict actions discourage those‬
‭who promote deceptive advertising, but they would also help create a more honest and‬
‭responsible marketplace.‬

I‭ n conclusion,‬‭advertising‬‭can lead to the consumption‬‭of substandard items‬


‭and environmental degradation. However, by raising consumers’ purchasing‬
‭awareness and enforcing more rigorous laws on dishonest advertising, we can‬
‭reduce/mitigate these negative effects.‬

‭ OMEWORK 2:‬
H
‭Looking first at‬
‭Turning to‬
‭Concerning… -> Topic đảo ngữ‬
‭Some businesses find that their new employees lack basic interpersonal‬
‭skills, such as cooperative skills. What are the causes, and what are possible‬
‭solutions‬

I‭ n‬ ‭recent‬ ‭years,‬ ‭many‬ ‭employers‬ ‭have‬ ‭expressed‬ ‭concern‬ ‭that‬ ‭new‬


‭employees‬ ‭often‬ ‭lack‬ ‭essential‬ ‭interpersonal‬ ‭skills,‬ ‭particularly‬ ‭the‬ ‭ability‬ ‭to‬
‭collaborate‬ ‭effectively‬ ‭with‬ ‭others.‬ ‭This‬ ‭essay‬ ‭will‬ ‭first‬ ‭outline‬ ‭the‬ ‭underlying‬
‭causes‬ ‭of‬ ‭this‬ ‭phenomenon‬ ‭before‬ ‭proposing‬ ‭several‬ ‭measures‬ ‭to‬ ‭enhance‬
‭employees’ social skills.‬‭-> Smooth, Nice‬

‭ mployees’‬‭deficiency‬‭in‬‭social‬‭skills‬‭can‬‭be‬‭largely‬‭attributed‬‭to‬‭two‬‭primary‬
E
‭factors.‬ ‭One‬ ‭of‬ ‭these‬ ‭is‬ ‭that‬ ‭higher‬ ‭education‬ ‭in‬ ‭some‬ ‭countries‬ ‭is‬ ‭often‬
‭over-theoretical‬ ‭and‬ ‭test-oriented.‬ ‭As‬ ‭a‬ ‭result,‬ ‭pupils‬ ‭concentrate‬ ‭more‬ ‭on‬
‭academic‬ ‭outcomes‬ ‭learning‬‭by‬‭heart‬‭rather‬‭than‬‭on‬‭promoting‬‭promote‬‭practical‬
‭or‬‭interpersonal‬‭skills.‬‭This‬‭can‬‭be‬‭seen‬‭in‬‭Vietnam,‬‭where‬‭college‬‭students‬‭may‬‭be‬
‭required‬ ‭or‬ ‭pressured‬ ‭to‬ ‭ace‬ ‭tests,‬ ‭whereas‬ ‭developing‬ ‭social‬ ‭skills‬ ‭seems‬ ‭to‬ ‭be‬
‭overlooked‬ ‭unnecessary‬‭.‬ ‭In‬ ‭parallel‬ ‭with‬ ‭this,‬ ‭technological‬ ‭advancement‬‭s‬
‭increase‬‭s‬ ‭the‬ ‭overuse‬ ‭of‬ ‭digital‬ ‭technology‬ ‭among‬ ‭of‬ ‭young‬ ‭people/individuals‬
‭adolescents‬‭.‬ ‭This‬ ‭problem‬ ‭can‬ ‭result‬ ‭in‬ ‭relying‬ ‭on‬ ‭texting‬ ‭and‬ ‭online‬ ‭chatting‬
i‭nstead‬ ‭of‬ ‭face-to-face‬ ‭communication,‬ ‭reducing‬ ‭the‬ ‭ability‬ ‭to‬ ‭express‬ ‭feelings‬‭in‬
‭person‬‭,‬‭communication,‬‭and‬‭a‬‭lack of‬‭basic group-working‬‭skills.‬
‭Parallelism‬ ‭->‬ ‭nguyên‬ ‭tắc‬ ‭song‬ ‭song‬ ‭->‬ ‭N‬ ‭and/or‬ ‭N‬ ‭->‬ ‭V-ing‬ ‭-or/and‬ ‭-‬
‭V-ing‬

‭ irst,‬ ‭second,‬ ‭third,‬‭finally‬‭->‬‭văn‬‭academic‬‭->‬‭bài‬‭nghiên‬‭cứu‬‭khoa‬‭học/bài‬‭luận‬


F
‭-> Oke - desirable‬
‭First,‬ ‭second,‬ ‭third,‬ ‭finally‬ ‭->‬ ‭văn‬ ‭báo‬ ‭chí‬ ‭->‬ ‭mechanical‬ ‭->‬ ‭First,‬ ‭Moreover,‬
‭Furthermore, in addition, in parallel with this/ In tandem with this, ….‬

‭ o‬ ‭address‬ ‭these‬ ‭problems,‬ ‭the‬ ‭following‬ ‭steps‬ ‭should‬ ‭be‬ ‭taken.‬ ‭First,‬
T
‭educational‬ ‭institutions‬ ‭should‬ ‭shift‬ ‭their‬ ‭teaching‬ ‭philosophy‬ ‭toward‬ ‭fostering‬
‭well-rounded‬‭future‬‭workers‬‭who‬‭not‬‭only‬‭possess‬‭valid‬‭professional‬‭expertise‬‭but‬
‭also‬‭a‬‭diverse‬‭social‬‭skill‬‭set.‬‭This‬‭objective‬‭can‬‭be‬‭achieved‬‭through‬‭a‬‭more‬‭holistic‬
‭assessment‬ ‭with‬ ‭test‬ ‭marks‬ ‭and‬ ‭extracurricular‬ ‭credits.‬ ‭In‬ ‭tandem‬ ‭with‬ ‭this‬
‭Second‬‭,‬ ‭companies‬ ‭can‬ ‭offer‬ ‭training‬ ‭programs‬ ‭and‬ ‭workshops‬ ‭that‬ ‭focus‬ ‭on‬
‭team-building‬ ‭and‬ ‭workplace‬ ‭communication‬ ‭so‬ ‭as‬ ‭to‬ ‭equip‬ ‭employees‬ ‭with‬
‭necessary‬ ‭relationship-building‬ ‭skills,‬ ‭thereby‬ ‭creating‬ ‭a‬ ‭supportive‬ ‭working‬
‭environment.‬ ‭Additionally,‬ ‭t‬‭enhance‬ ‭supportive‬ ‭working‬ ‭environments‬ ‭where‬
‭employees‬ ‭are‬ ‭encouraged‬ ‭to‬ ‭work‬ ‭together‬‭.‬ ‭Regarding‬ ‭employees‬ ‭themselves,‬
t‭ o‬‭avoid‬‭fully‬‭immersing‬‭in‬‭the‬‭virtual‬‭world‬‭and‬‭losing‬‭their‬‭social‬‭skills,‬‭they‬
‭should‬ ‭adopt‬ ‭a‬ ‭digital‬ ‭detox,‬ ‭a‬ ‭method‬ ‭that‬ ‭keeps‬ ‭them‬ ‭away‬ ‭from‬ ‭devices‬
‭and‬ ‭enables‬ ‭them‬ ‭to‬ ‭spend‬ ‭time‬ ‭on‬ ‭other‬ ‭social‬ ‭skill-developing‬ ‭activities.‬
‭Such‬ ‭approaches‬ ‭can‬ ‭go‬ ‭a‬ ‭long‬ ‭way‬ ‭towards‬‭promoting‬‭interpersonal‬‭skills‬
‭among new employees (mini-conclusion).‬
‭N, N-chung that cụ thể chức năng đặc điểm‬

I‭ n‬‭conclusion,‬‭the‬‭lack‬‭of‬‭interpersonal‬‭skills‬‭among‬‭new‬‭employees‬‭is‬‭mainly‬
‭caused‬‭by‬‭over-theoretical‬‭study‬‭programs‬‭/curriculum‬‭and‬‭online‬‭communication‬
‭drawbacks.‬ ‭However,‬ ‭by‬ ‭promoting‬ ‭educational‬ ‭programs‬‭,‬ ‭and‬ ‭organizing‬ ‭some‬
‭bonding‬ ‭activities‬‭,‬ ‭and‬‭adopting‬‭digital‬‭detox‬‭,‬‭we‬‭can‬‭mitigate‬‭this‬‭shortcoming‬‭in‬
‭the workforce.‬
‭TR: 6-7‬
‭CC: 7‬
‭LX: 7‬
‭GR: 7‬
‭ VR:‬‭6.5‬‭cái‬‭reason‬‭2‬‭chưa‬‭đc‬‭giải‬‭quyết‬‭nhenh.‬‭Nhưng‬‭bố‬‭cục‬‭lập‬‭luận‬‭với‬‭cấu‬‭trúc‬
O
‭bạn có nhiều tiến bộ nheng‬

‭ OMEWORK 3:‬‭More and more people want to buy famous‬‭brands of‬


H
‭clothes, cars, and other items. Why is it? Do you think it is a positive or‬
‭negative development (Opinion)?‬

‭Reasons (idea) -> purchasing branded items ->‬

‭Purchasing branded items -> ….. -> drawbacks‬

‭ eason‬ ‭1:‬ ‭advertising‬ ‭->‬ ‭companies‬ ‭invest‬ ‭large‬ ‭money‬ ‭on‬ ‭advertising‬ ‭->‬ ‭create‬
R
‭persuasive marketing -> manipulate consumers -> buy famous brands‬
‭Reason‬ ‭2:‬ ‭social‬ ‭media‬ ‭->‬ ‭fear‬ ‭of‬ ‭missing‬ ‭out‬ ‭(FOMO)‬‭->‬‭impulsive‬‭buying‬‭->‬‭ex:‬
‭teenagers crime‬

‭ egative‬ ‭1:‬ ‭excessive‬ ‭purchasing‬ ‭->‬ ‭waste‬ ‭accumulation‬ ‭->‬ ‭wasting‬ ‭money/‬
N
‭negative effect to environment.‬
‭Negative‬‭2:‬‭feel‬‭frustrated‬‭or‬‭regretful‬‭after‬‭spending‬‭a‬‭lot‬‭of‬‭money‬‭to‬‭buy‬‭items‬
‭from famous brands‬

I‭ n‬‭recent‬‭years,‬‭consumers‬‭are‬‭inclined‬‭looking‬‭up‬‭to‬‭branded‬‭products‬‭such‬
‭as‬‭clothing,‬‭cars‬‭,‬‭and‬‭other‬‭items.‬‭This‬‭essay‬‭will‬‭first‬‭outline‬‭the‬‭underlying‬‭causes‬
‭of this phenomenon before concluding that it is a net negative trend.‬

‭ he‬ ‭growing‬‭trend‬‭of‬‭buying‬‭branded‬‭items‬‭can‬‭be‬‭largely‬‭attributed‬‭to‬‭two‬
T
‭factors.‬ ‭One‬ ‭of‬ ‭them‬ ‭is‬ ‭that‬ ‭advertising‬ ‭directly‬ ‭influences‬ ‭consumer‬ ‭psychology.‬
‭Well-known‬ ‭companies‬ ‭invest‬ ‭an‬ ‭enormous‬ ‭amount‬ ‭of‬ ‭money‬ ‭in‬ ‭creating‬
‭persuasive‬ ‭marketing‬ ‭strategies‬ ‭that‬ ‭associate‬ ‭their‬ ‭products‬ ‭with‬ ‭attractiveness.‬
‭These‬ ‭advertisements‬ ‭often‬ ‭manipulate‬ ‭emotions,‬ ‭making‬ ‭consumers‬ ‭believe‬ ‭that‬
‭purchasing‬ ‭a‬ ‭luxury‬ ‭item‬ ‭can‬ ‭enhance‬‭their‬‭social‬‭status‬‭and‬‭personal‬‭image.‬‭As‬‭a‬
‭result,‬‭people‬‭are‬‭more‬‭likely‬‭to‬‭prefer‬‭branded‬‭items‬‭over‬‭normal‬‭ones,‬‭even‬‭when‬
‭the‬ ‭quality‬ ‭is‬ ‭the‬ ‭same.‬ ‭In‬ ‭parallel‬ ‭with‬ ‭this,‬ ‭the‬ ‭impact‬ ‭of‬ ‭social‬ ‭media,‬ ‭such‬ ‭as‬
‭Instagram‬‭or‬‭TikTok‬‭,‬‭often‬‭showcase‬‭s‬‭celebrities‬‭and‬‭influencers‬‭promoting‬‭luxury‬
‭products,‬ ‭which‬ ‭evokes‬ ‭a‬ ‭strong‬ ‭sense‬ ‭of‬ ‭fear‬ ‭of‬ ‭missing‬ ‭out‬ ‭(FOMO)‬ ‭among‬
‭consumers.‬ ‭As‬ ‭a‬ ‭result,‬ ‭people‬ ‭may‬‭engage‬‭in‬‭impulsive‬‭buying‬‭to‬‭feel‬‭included‬‭or‬
‭accepted by their peers‬‭/ achieve a sense of belonging‬‭.‬
‭ ack of focus -> Advertising‬
L
‭Purchasing branded items -> benefit for the environment‬
‭I‬ ‭consider‬ ‭this‬ ‭trend‬ ‭largely‬ ‭negative.‬ ‭First,‬ ‭it‬ ‭encourages‬ ‭excessive‬
‭purchasing,‬‭which‬‭can‬‭result‬‭in‬‭waste‬‭accumulation‬‭and‬‭unnecessary‬‭strain‬‭on‬‭the‬
‭environment.‬ ‭Many‬ ‭branded‬ ‭goods‬ ‭are‬ ‭discarded‬ ‭quickly‬ ‭as‬ ‭trends‬ ‭change,‬
‭contributing‬ ‭to‬ ‭pollution‬ ‭and‬ ‭unsustainable‬ ‭consumption.‬ ‭In‬ ‭addition‬ ‭Secondly‬‭,‬
‭i‬‭ndividuals‬‭may‬‭feel‬‭regret‬‭or‬‭emotional‬‭dissatisfaction‬‭after‬‭spending‬‭a‬‭significant‬
‭amount‬ ‭of‬ ‭money‬ ‭on‬ ‭items‬ ‭that‬ ‭do‬ ‭not‬ ‭deliver‬ ‭the‬ ‭promised‬ ‭value‬ ‭or‬ ‭quality‬‭.‬ ‭In‬
‭some‬ ‭cases,‬ ‭people‬ ‭go‬ ‭into‬ ‭debt‬ ‭simply‬ ‭to‬ ‭follow‬ ‭this‬ ‭trend.‬ ‭Primarily,‬ ‭as‬ ‭young‬
‭people‬ ‭are‬ ‭often‬ ‭impressionable‬ ‭and‬ ‭lack‬ ‭hands-on‬ ‭financial‬ ‭literacy‬‭,‬ ‭they‬ ‭can‬
‭easily‬ ‭fall‬ ‭prey‬ ‭to‬ ‭impulsive‬‭purchasing‬‭of‬‭costly‬‭labelled‬‭items,‬‭exposing‬‭them‬‭to‬
‭financial‬ ‭struggles‬ ‭appear‬ ‭fashionable‬‭.‬ ‭Even‬ ‭worse,‬ ‭For‬ ‭instance‬‭,‬ ‭some‬ ‭reports‬
‭have‬ ‭shown‬ ‭that‬ ‭a‬‭dolescents‬ ‭Pressured‬ ‭by‬ ‭peers‬ ‭and‬ ‭social‬ ‭trends,‬ ‭some‬ ‭of‬‭them‬
‭may‬ ‭commit‬ ‭theft‬ ‭in‬ ‭order‬ ‭to‬ ‭own‬ ‭luxury‬ ‭fashion‬ ‭items‬ ‭that‬ ‭they‬ ‭cannot‬ ‭afford.‬
‭This‬ ‭not‬ ‭only‬ ‭reflects‬ ‭a‬ ‭distorted‬ ‭set‬ ‭of‬ ‭values‬ ‭but‬ ‭also‬ ‭raises‬ ‭concerns‬ ‭about‬‭the‬
‭social and psychological consequences of such consumer trends.‬

I‭ n‬ ‭conclusion,‬ ‭the‬ ‭growing‬ ‭desire‬ ‭to‬ ‭buy‬ ‭famous‬ ‭brands‬ ‭largely‬ ‭stems‬‭from‬
‭advertisements‬ ‭and‬ ‭social‬ ‭media.‬ ‭Although‬ ‭it‬ ‭may‬ ‭benefit‬ ‭big‬ ‭companies‬
‭economically,‬ ‭I‬ ‭strongly‬ ‭believe‬ ‭that‬ ‭it‬ ‭is‬ ‭a‬ ‭negative‬ ‭development‬ ‭as‬ ‭it‬ ‭promotes‬
‭impulsive spending, social pressure‬‭, and environmental‬‭harm.‬
‭Word‬ ‭count:‬ ‭Nên‬ ‭đọc‬ ‭báo‬ ‭gốc‬ ‭-‬ ‭tiếp‬ ‭xúc‬ ‭vấn‬ ‭đề‬ ‭first-world‬ ‭countries‬ ‭-‬ ‭The‬
‭Guardian - Opinions.‬
‭Sample - mì ăn liền - 7-7.5‬

‭ R: 6 bài này ý của Ngọc chưa được sát lắm có vẻ hơi bị lạc qua bài advertising‬
T
‭CC: 7‬
‭LX: 7‬
‭GR: 7‬
‭OVR: 6.5 chú ý bám sát đề bài hơn nhé. Keep it Up!‬
‭Sample:‬

I‭n today’s world, the desire to purchase prominent, branded items, such as‬
‭clothes and cars, is becoming increasingly common among people. My‬
‭essay will first outline the underlying reasons behind this trend before‬
‭concluding that it is a net positive trend.‬
‭ he growing trend of buying branded items can be largely attributed to two‬
T
‭factors. One of these can be associated with materialism, which has‬
‭seeped into today’s generation through social media. Excessively exposed‬
‭to idealized content on social media platforms, such as Instagram and‬
‭TikTok, many young individuals may be misled about the benchmark of‬
‭success, considering those who showcase high-end products as role‬
‭models. This distorted perception may thereby prompt them to purchase‬
‭branded items as a way to gain a sense of “achievement”. Nonetheless, not‬
‭all motivations for this behavior are harmful. One favorable reason is the‬
‭heightened consciousness of contemporary customers about the‬
‭relationship between low-quality goods and environmental degradation.‬
‭This awareness has allowed them, for example, to avoid fast-fashion items‬
‭and opt for sustainable premium brands like The 31, which offer durable‬
‭and eco-friendly products.‬

‭ lthough this trend brings several drawbacks, these are outweighed by the‬
A
‭benefits this trend offers, making it an overall favorable trend. Admittedly,‬
‭this tendency can pose a threat to young people’s financial well-being. As‬
‭young people are often impressionable and lack hands-on financial literacy,‬
‭they can easily fall prey to impulsive purchasing of costly labelled items,‬
‭exposing them to financial struggles. However, this issue can easily be‬
‭mitigated through educational programs. On the positive side, this trend‬
‭can benefit the environment in the long term, as branded items often offer‬
‭greater durability and a longer life cycle. Shifting toward labelled‬
‭merchandise can contribute to reduced trash accumulation, which is‬
‭usually triggered by low-quality items. Such a long-term environmental‬
‭benefit arguably surpasses the aforementioned drawback.‬

I‭n conclusion, the growing purchasing of brand-name items is‬‭largely‬‭due‬


‭to materialism and increased environmental awareness. Notwithstanding a‬
‭financial threat to young people, this trend yields a long-term benefit to the‬
‭environment, making it a net positive.‬

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