Formation Designer

Graphic - TOSA
345 hours of training, 3 hours of LIVE session, workshops
practices, 1 personal PRO project to present

A training program to acquire solid foundations in Design

Graphic

This 352-hour training course will allow you to acquire a large part of the
theoretical and practical skills in graphic design. Aiming to
taking into account the multiple facets of the graphic design industry as well as its
processes: the graphic and production process, the effective transmission of a message,
the working methods of professional graphic designers, the constraints, challenges and
evolutions of the profession. This in the areas of print, web, poster design,
publishing, packaging, graphic charters or video. In short, the knowledge
essential for enabling you to successfully carry out a graphic design project from A to Z
and start your own business.

Keywords associated with this training path

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ANIMATION, TYPOGRAPHY, PRINT, MOCKUP ARTIST, PACKAGING, PUBLISHING, WEB
["FLYER","POSTER","PAO","DESIGN","GRAPHIC IDENTITY","LOGO","SCREEN PRINTING"]
CATALOGUE, MOTION DESIGN, ILLUSTRATION, MOCKUP,COULEURS, CROQUIS,
["SKETCHES","APPLICATION","COMMUNICATION","VISUAL","DESIGN","CREATION"]

Program of this Designer training

Graphic
Durée totale 345h / Prix : 2070€ HT
(Pôle Emploi funding, CPF, training plan, OPCA...)

LIVE SESSION :
3-hour live sessions will be tailored throughout your journey according to your needs.
The session schedule is to be defined with your mentor who will be there to answer your questions.
questions and coach you in your learning.

24H - MODULE 1: The Theoretical Basics

Avant de foncer dans des logiciels de graphisme, vous devez en connaître les règles. Nous
we will see great fundamental concepts, such as typography, the basics of
composition and digital image. We will discuss color theory and the circle
chromatic, the stages of the creative process.
In short, everything that will help you better understand the profession!

Fundamental concepts of graphic creation

Master typography, understand its codes, principles, and history
Master the basic rules of graphic composition
Digital Images: Reminder of the Fundamentals
Color theory and use of the Color Wheel
Creative Process - The Stages of Creative Thinking
The 50 Commandments of Graphic Design

Intermediate MCQ

60H - MODULE 2: Graphic Design in Pixels

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We will tackle serious matters with this module that will be dedicated to creation.
under the most widely used software in the world by creatives: Photoshop. We will begin
through academic training to take control of the software, then we will learn to
better work in Photoshop.

Understanding how a creation tool works: Photoshop

Master the basics

● The layers
Masks and selections
The adjustment layers
The filters
The text
Brush, Stamps, Correctors
Develop with Camera Raw
● Special tools and automation
Sorting your images with Adobe Bridge
● 9 exercises to put everything into practice!
● Workshop trickery: Surreal beauty portrait

Being more efficient in Photoshop and advanced concepts

This block will be dedicated to improving your work in Photoshop. It will allow you to be
more productive and efficient, especially with keyboard shortcuts. We will also do a
focus on the pen tool that is necessary to work on regularly and that will serve you in
many other creative software.

Keyboard shortcuts
Mastering Perspective
Discover and master a Graphic Tablet
Master the pen and Bézier curves

Intermediate MCQ

41H - MODULE 3: Vector Graphic Design

In this training module, we will focus on vector creation.

And more particularly the use of Illustrator, which is the most used software in the
domain. We will see how to fully use Illustrator. We will particularly see
how to create logos.
And how to vectorize, ink, and color illustrations.
.

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Mastering a vector creation tool: Illustrator

Know how to navigate the interface

● Use of layers
Vector forms
The colors
The filters
3D in Illustrator
The symbols
Text tools
Create vector infographics
Illustrator and the web
Export your work

Create vector logos

Creating a logo is a common task for a freelance graphic designer. We

we have therefore created a very complete module dedicated to Logos. You will see the entire
creative process of logo creation, with numerous practical workshops!

Establish a workflow, a way of proceeding

● Carry out a complete creative process from A to Z
Create a logo from A to Z
Understand and apply important concepts in a logo
● Analyze the applicant and ask him the right questions
Establish and develop a reflection on a concept
Conduct a brainstorming session
Translate a brainstorming into actionable insights
Conduct research and propose visual ideas
Technically create a logo
Justify, argue, and defend your approach and your logo
● Place your logo on business card mockups using Photoshop
Use creation tools with the Illustrator software
● Study and reproduce 16 famous logos

Techniques of inking and coloring

This module will bring you to face various scenarios and the most common difficulties.
common issues you may encounter when creating a vector illustration, you
allowing afterwards to transfer this know-how to your own projects. We will see the
the anchoring phase of a drawing and also the coloring phase of the latter, in
paying particular attention to the work of light.

Illustration inking techniques

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 Colorization and lighting techniques

Intermediate MCQ

49H - MODULE 4: Practical Workshops for Graphic Creations

At this stage, you must master the fundamental basics of visual creation, in pixel.
and in vector format. What better way than to hold several practical workshops for you to practice
and review concepts. This is what we offer you in this module!

Create the visual of a t-shirt

Study of the creative process of creating an album cover for a band
music
The Rough Printed Effect
15 creative workshops in vector
Create your own icons
Create a poster on the theme of Halloween
Create illustrations in Low Poly
Create an illustration from a drawing
Create a culinary poster

Intermediate QCM

30H - MODULE 5: Desktop Publishing

In this module we will focus on publishing. The layout work and

Formatting is very important for any graphic designer. We will learn to use a software.
from PAO: Indesign. We will learn the technical jargon of the field (margins, background
lost, catalog...). Many concrete examples will be discussed.

Navigating the interface

Understanding the different tools
Create business cards
Create a Flyer
Create a Book and a template
Create a Magazine
Create interactive PDF
Create a catalog
Create a rollup
● Create badges for events with variable data in CSV

Intermediate MCQ

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11H - MODULE 6: Typography

We had discovered the history of typography in the first module. We are going to
get into the heart of the matter by learning to create a type and to use it
different font styles in our visual creations.

Create and generate typography

Draw and vary a typography
Several graphic workshops

Intermediate MCQ

11H - MODULE 7: Introduction to Motion Design

Video has become an essential medium today.

More and more graphic designers are interested in motion design. Even if we
we propose a complete path to become a motion designer, it seemed interesting to us
to propose an introductory module. This will allow you to get started with software
like After Effects. You will create a logo and learn to bring it to life as a workshop
practice.

Discover what motion design is

Animate using keyframes
● Use a camera and 3D space
The Text Tool
● Render his videos with the render queue
Masks and rotoscoping
Effect layers
● Practical workshop: create a logo and then animate it

Intermediate MCQ

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15H - MODULE 8: Exporting Your Work

Briefing, analyze the context of the order, draft a specifications document, hold a
planning or even setting your rates; this module will allow you to understand the
specificities and challenges of the graphic designer to successfully carry out a creative work
in a professional environment. From the birth of the idea to the completion of a project.

Controlling the technical quality of your prints

● Master the basic technical vocabulary to better communicate with one's

service providers
● Utiliser Photoshop, InDesign et Illustrator de manière combinée
Choosing the right printer for your project
● Provide your printer with files that comply with standards and their specifications
techniques
Prepare the files for quality printing
● Download and use templates
Check your files.
Leverage a complete and optimized workflow; from configuration and preparation
images for export.

The Serigraphy

● Understand what screen printing is

The essential equipment in screen printing
Optional materials in silk screening
Screen printing induction
Insolation of the screen printing frame
Revealing and drying the frames
Retouching, placement, and preparation for printing
Monochrome impression
Monochrome screen printing on textiles (t-shirt)
Degradation of screen printing screens
Frequent problems & solutions
●Techniques of multicolor screen printing
Creating frames with Photoshop

Intermediate MCQ

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23H - MODULE 9: Making yourself known and showcasing your work

In this last module, we will teach you how to sell yourself, find clients,
negotiate prices. We will also see how to create and share a portfolio and finally
We will give you all the tips to strengthen your creativity on a daily basis.

the obstacles to overcome

the psychology to adopt
finding your first clients
evaluate your work
define your rates
find inspiration
moving from small contracts to big contracts
manage one's time
● how to create a portfolio and make it known
Easily generate ideas
Enrich your portfolio with impactful ideas.
You differentiate yourself from other graphic designers
Develop a creative routine
Learn the work methods of the best designers
Muscle your creativity with simple exercises
Start a project without being hindered by a lack of creativity.

Intermediate MCQ

80H - PERSONAL PROJECT

You must create your project from A to Z on a subject of your choice (provided that it)
soit validé par votre mentor en amont). Votre projet devra mettre en pratique les différentes
notions addressed during your course.
Your presented project must be multi-platform (web + DTP or DTP + video, or web +
video
Consistency of the graphic charter
Quality of compositions in terms of image
Quality of the message
Respect for the rules on each medium

1H - ORAL PRESENTATION OF THE PERSONAL PROJECT

The culmination of your training involves the oral presentation of your project.
professional.

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Public & Prerequisites

All audiences - No prerequisites

Objectifs

● Understand and be autonomous in the use of the main creation tools

applied to Graphic Design
Understand the different aspects of the graphic designer profession: print, web,
["posters","publishing","packaging","graphic standards","video"]
Understand the creative process and know how to design a graphic design project
from A to Z
Be aware of current trends and practices
Understand the rules of layout and composition
Developing one's artistic culture, creativity, and graphic language
Master the technical quality of one's documents
● Be aware of the technical aspect of graphic design, from file formats to
types of papers and printing in particular.
● Understand the formats and constraints related to digital files and
the impression
Launch, build, and manage your business.

The evaluation of skills

●1/ The interim assessments continuous assessment.
Several possible forms:
Short presentations: oral questioning
Independent practical work
MCQ at the end of the training module reported on the learner's account

Grade assigned: Average of validated multiple-choice questions /100 Coef 1

Final evaluation / Grand Oral Project Presentation:

Presentation of the project mentored and validated in advance with the mentor during the training. The
The project will have to put into practice the various key skills addressed during the
training and responding to a defined specification.
The preparatory work of the project will be saved on the learner's cloud.
throughout the training so that the mentor can follow the progress of the project.

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 This file will be shared with the mentor so that he can assess it.
analyze the content and the work done by the candidate - It constitutes the file
candidate training.

The training files of each candidate consist of the following elements:

A presentation of the candidate's profile (positioning sheet);
All the candidate's work consists of: practical work, deliverables
completed for the final project and the comments from the mentor who validated the work
preparatory.

At the end of the oral presentation, the mentor evaluates the project and deliberates on the
validation of skills and certification by the candidate. It reports the results of
the oral presentation on a designated evaluation grid.

Assigned grade: grade out of 20 assigned by the mentor in an evaluation grid, taking into
taking into account the project as well as the MCQ ratings. Coefficient 1

Completion certification achievement note

Have a minimum overall average grade of 10/20

TOSA Certification

The course prepares the learner for the TOSA certification on one of the software
the Adobe suite: Photoshop, Indesign or Illustrator
TOSA certifications are conducted remotely under exam conditions, via a
integrated e-monitoring solution.

Certification

Number of questions 30 to 35 depending on the chosen software

Duration of the test 60 minutes

Method of passage Switch to remote examination conditions, via a

integrated e-surveillance solution

Results Score on a scale of 1 to 1000

Issuance of certification within 5 business days

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TOSA mastery level according to the score

Teaching methods

The training program alternates between theoretical inputs, numerous practical exercises, and workshops.
specific under the guidance of professional artists. And mixes several modalities
Learning: video, help forum, and live individual support session. Each point
also provides access to course materials (projects, files, and documents)
specific). This method aims for an active understanding of concepts, a
rapid acquisition of technical skills.
A reward system (unlocking badges, indicators and statistics of
progression, attendance curve) finally allows you to better pace your learning and
strengthen your motivation.

A complete device for your learning

A video learning

More effective than a book. More accessible than traditional training, video allows for
progressive learning and promotes memory anchoring through repetition.

Multiple resources

The training comes with many source files, templates that will come
enhance your training.

A support group

Feel free to ask your questions in the help lounge. Trainers and learners you
they respond. Learning together is what we call Social Learning!

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A professional project

At the end of the training, you prepare a professional project, independently,

way to implement the concepts acquired during your studies.

Video conference sessions

Live sessions, face to face, with an expert trainer, who personalizes your
learning, critiques your work, coaches you to move forward!

A certificate of completion

Once the training is completed, the tests passed, and the professional project approved, you receive a certificate.
that you can proudly wear. This certifies your new skills.

[Link] is an accredited training provider (registered under the number 93 83)

04618 83). This registration does not constitute approval from the State.

[Link] referenced on DataDocket meets 21 out of 21 criteria.

[Link] received the VeriSelect quality certification from Bureau Veritas on July 13.
2017. Certificate No.: FR037542-1 / Case No. 7053556.

[Link] has received the Qualiopi quality certification for its training activities.
le 04 Février 2020. Certificat n° : FR056803-1 / Affaire n° 7328054.

TO CONTACT US

SAS WEECAST - 31 Rue d'Alger - 83000 Toulon France.

Professional Training Contact: Lionel Riccardipro@[Link]
Phone number: 01 84 80 46 00 -
from Monday to Thursday, from 10 AM to 12 PM and from 2 PM to 5 PM

by appointment:[Link]
and Friday from 10 am to 12 pm

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They trust us

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