Class 01 - The man:

The algorithm is born from human behavior.

Pay attention to the videos that go viral. Try to understand the why's.

Have a feeling to notice the changes in content consumption on social media.

_____________________________________________________________________

Class 02 - The Algorithm:

Your personal behavior tells the platform what you want to see.

The algorithm highly values retention.

* Focus only on two things to create your videos:

First: Retention.

Video analysis:

1st Strong Hook: "I thought it was a lie but this artificial intelligence dubbed my video"
to English using my own voice

2nd, first retention point: "And I will tell you... It was an accident that I discovered
Yes, so stay tuned because I'm going to show you how you can do this too.

3rd Anchoring: "I opened an app that I really like to use to subtitle my videos and
he asked to update, when I updated I noticed a new option, which was "Autodub in "
English, so I stopped what I was doing to test this new function and the result
MY HEAD EXPLODED - USE SCENE

Note: always clean the video factors that may cause you to lose retention and
choose those who will help you achieve the desired retention of people in the video.

4th Anticipation with a promise: “I will tell you the name of this app soon, but if you don't
follow me still, I've already touched here to follow, already like this video
5th Demonstration: "Let's see how it turned out. This here is the original video (demonstrate
original), And this is the excerpt from the same video, now dubbed in English (show video
dubbed)
6th Reveal the name: 'The name of the app is CAPTIONS and it is great for captioning and now
for dubbing
7th Closing: foot in the door. Close the door in the person's face.

Note: asking for a like in exchange for a benefit.

Second: Touch.

We need the person to react with a like, share, save, and comment.

___________________________________________________________________________-

Class 03 - The 7 viral hierarchies:

Platforms always opt for what is more profitable for them, that is, profitable for...
It is to keep the user actively consuming content.
1st Download: download does not count as a view. But it comes with a watermark.

One of the things that helps the most to go viral is the download.

2nd Copy link: instead of sharing in stories or sending in DM, copy the link and send it in
WhatsApp group. Soon, this video becomes a gateway for someone who is outside of the
platform and ends up entering.

3rd High audio or own model: when your content becomes a means for
another creator to create a video and use your audio. Or you use the audio that is already available.
on the rise.

4th Sharing of stories or direct: when your video is being shared, the
The trend is to go viral.
5º Saved: the person saving their video makes it widely delivered, you will also go to the
explore when your content is saved. Useful videos are often saved a lot.

6th Comments: getting people to engage with your video makes it reach more audiences. Use
bait techniques with direct automation to deliver content and capture contact, in addition to
engage in the comments.

7th Likes: likes are not the most important currently, but they are a thermometer of
importance. Generally, videos that express opinion receive a lot of likes.

____________________________________________________________________________
Class 04: The viral topic.

There are themes that are viral, look through research on trending videos.
your niche. Check secret module (secret creativity) to see how to search for the videos
more viral.

________________________________________________________________________

Lesson 05: The content funnel.

Topo: a more open conversation. Imagine a conversation with your mother, such as, completely different people.
outside of your niche.

Discovery.

Example: explain a law to someone who is not in your field.

Use simpler words, simpler language.

Viral content is positioned at the top of the funnel.

* Means: talk to someone who is already in the field, who understands the language.

Connection.

Fund: content aimed at sales. Overcoming objections to make people buy from
you.

Sale.
Class 06 - The niche:

O seu nicho é o seu porto seguro. Não saia dele. Respeite o nicho.

Marketing, sales, commercial automation and artificial intelligence for businesses.

* Vida pessoal: leitura; exercíciofsico; hobbys: bike, moto, churrasco, luta; família; rotna;
travel; dog; nature.

__________________________________________________________________

Class 07: Otming.

Communicating something that is already in people's minds. Leveraging the timing of the content that
They are happening at the moment, such as a gossip.

If you do this, always pull towards your niche.

Use Twitter post along with publication and extract the video.

Ronaldo's example in the World Cup. Nutmeg on Neymar.

Example from the series (mobile phone sales).

_______________________________________________________________________

Lesson 08: Ottulo.

As important as the hook is the title you insert in your videos.

It is a very important optimization element.

Two important elements for the title:

1st Curiosity:

Some words that work as great triggers: that's how, this, understand, trick, see,
that, reason.
Specificity: your headline needs to be specific in the sense that I need to understand it first
What is this content that I am about to watch?

Example of a title without specificity: 'See how he did that'

In a viral video, you have to consider all the necessary factors.

Use emojis to define the tone.

_____________________________________________________________________________

Lesson 09: The Hook.

People last 2 seconds in front of a new video to decide whether they will skip or
continue assisting.
The person needs to know in the first 2 seconds whether it makes sense for them to watch or not.

Will this entertain me?

Will I discover something new?

Will I laugh?

How curious is this?

This piqued my curiosity, I need to watch it.

Wow, what do you think happened?

How is this going to unfold?

Note: the shorter the video, the more likely it is to go viral. A viral video should be between 30 and
40 seconds. However, the smaller, the better.

The size of the video is not associated with the hook.

In case of curiosity, in case of emergency, in case of urgency, in case of curiosity, in case of novelty, in case of
emotions.
It can be a scene passing by with a reaction.

A video is divided into 3 parts:

1st Hook:

Video example:

1st "You need to stop starting your video like this"

The word YOU is essential.

I thought it was a lie, but this artificial intelligence dubbed my video into English.

This awakens curiosity.

Add a benefit before starting the video.

3rd Reaction to a video. Faces and expressions agreeing or not. Adding something or not.

On Instagram > Remix function, first option, change the square to person option.

I will prove to you in 1 minute that doing a giveaway is the worst thing for your account.

Want to boost your digital business for free without spending a cent.

With this technique, you will set a record for views on stories today.
7th psychological trick to make them love your product.

___________________________________________________________________________

Lesson 10: The benefit.

After making a well-done hook, where there is no benefit in the hook, only curiosity or
urgency, add the benefit after the hook.
Exemplo: gancho + benefcio:

I will teach you in this video how you can get 100 comments on each of your videos.
from here on

Example: hook separated from the benefit:

"This trick allowed me to have more than 100 comments on each of my posts" and in this video here
I'm going to tell you how you can do this too.

____________________________________________________________________

Lesson 11 - The right.

When it comes to viral videos, you need to be DIRECT TO THE POINT. That is, make videos under
30 seconds.
Never introduce yourself, never introduce yourself in the video.

________________________________________________________________________

Lesson 12 - Time:

The shorter, the better. Short videos will have more views than longer ones.

Videos of up to 30 seconds have great outreach potential.

Example: make a video asking to read the caption where you will find the explanation.

________________________________________________________________________

Lesson 13 – Show!
Do not explain, show.

Saving: when you generate a lot of saves, the content triggers.

________________________________________________________________________

Class 14 - CTA:

It is not by asking for comments that people will comment.

Request ready-made answers that are already in people's minds.

So tell me in the comments which of these two examples you liked.

but. Example 01 or example 02.

Asking for people's opinions will depend on the video.

Will this artificial intelligence replace man?

Your video can sometimes be a point of discussion.

When is the right moment to ask for the CTA?

If the hook is strong, I feel confident to ask for salvation at the beginning of the video.

In the middle of the video (development) through a game or metaphor of the clock.
It's risky to ask for a final, but it depends on the video.

Respond to the comments that people make. (automation for lead delivery).

"If you want to receive the bait, leave GPT4 in the comments." Automate with ManyChat.

Check the class about ManyChat on Automatkpro. Observe the explosive funnel.

____________________________________________________________________
Lesson 15 – The door in the face:

Looping strategy: door in the face.

Slamming the door in a person's face. The video needs to end before the person realizes that it
it’s over.

_________________________________________________________________

Lesson 16 – High audio: it is not necessary.

Discover the reels that went viral on Instagram: set up an account as a content creator.
Open the professional panel > scroll down to inspiration > suggested reels.

_______________________________________________________________________
Lesson 17 - The hour: it is not necessary.

Go to your professional profile and check what time your audience is online the most.

Suggestions: 9 at 11am; 12 at 1pm; 6 at 7:30pm.

Do not post after 8 PM.

________________________________________________________________________
Lesson 18 - The comments:
Engage with your audience in the first hour after you upload the video. Respond to everyone.
comments.

Sacada: Agradecer ou não, mas sempre deixando uma pergunta extra para cada comentário.

Thank you! What was your favorite part of the video? What surprised you the most? Me
tell me, because this can help me produce better content for you.

______________________________________________________________________

Lesson 19 – The 3 in 1:

It's important to be an omnichannel hub, be on multiple channels at the same time.

Instagram: reels and stories, TikTok, Twitter, YouTube: shorts and network, Kwai.

Note: TikTok and Reels need to be simple, with a simple context for explanation.

Don't flop the video: if you made the video on reels, don't download it directly from Instagram, since
the other platform will read the data and end up reducing your reach
video.

How to clean the video: download the video from Instagram, then put it into an editing program.
(capcut) (captions) (kinemaster) (premiere). Logo up in the program, have a second, do it.
some small changes, changes lighting, saves again and publishes in others
platforms. Now the metadata has been removed and placed like that of the editors.

____________________________________________________________________________

Class 20 – Constancy:
Post every single day. 1 content per day.

When you are advanced, make 3 posts a day.

Make at least 30 videos per month with the viral code.

How to do it? Challenge: 30 days of continuous content on the profile.

Organization: make 1 piece of content per day, or take an entire day and record (assist creativity)
synthesize), write 30 themes, then use viral canvas and script each of these themes, then
Pick a day and record everything on the same day, make the edits, and release it throughout the week.

Record the content on Saturday morning, edit it on Sunday. 7 videos to record and
edit after scripted.

_____________________________________________________________________________

Class 21 - Module 01 - Awards:

1000 validated content ideas in digital marketing: (request made).

_____________________________________________________________________________
Module 02 – Content Languages:
Class 01 - Why are some profiles stuck and yours is going to explode?

The accounts that go the farthest have one thing in common: content language with
authenticity.

__________________________________________________________________________

Lesson 02 - The two elements that define a content language:

1st technique: computer, camera, microphone, etc.

2nd language: how did you choose to communicate this?

____________________________________________________________________________
Lesson 03 - Languages for those who want to stand out using professional equipment: