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Effective DIRECTV Sales Script Guide

The sales script outlines a structured approach for selling DIRECTV services, including initial greetings, presentations, handling objections, and closing techniques. It emphasizes consultative selling by asking questions to identify customer needs and presenting tailored solutions. The script also includes follow-up actions and after-sale service guidelines to ensure customer satisfaction within 25 days.

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0% found this document useful (0 votes)
50 views3 pages

Effective DIRECTV Sales Script Guide

The sales script outlines a structured approach for selling DIRECTV services, including initial greetings, presentations, handling objections, and closing techniques. It emphasizes consultative selling by asking questions to identify customer needs and presenting tailored solutions. The script also includes follow-up actions and after-sale service guidelines to ensure customer satisfaction within 25 days.

Translated by

ScribdTranslations
Copyright
© All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd

SALES SCRIPT

Approach:

ADVISOR: Good morning. Did you know that with DIRECTV you can enjoy movies in 3D?
ADVISOR: Good Morning. Did you know that with DIRECTV your children learn English?
ADVISOR: Good Morning Did you know that with DIRECTV you can record your favorite shows to
enjoy them when you have time

Presentation:

ADVISOR: It is a pleasure to assist you, my name is XXXXX, what is your name?; Mr. Pedro, can you give me 5
minutes of your time and: in exchange, I will give you a voucher for over $100,000 to subscribe to
DIRECTV.
ADVISOR: A pleasure to assist you, my name is XXXXX, what is your name?; Mr. Pedro, may I have 5
minutes of your time to experience the best in Television.
ADVISOR: A pleasure to assist you, my name is XXXXX, what is your name?; Mr. Pedro, could you give me 5?
minutes of your time and in exchange, you can win this spectacular Megagol.

If objections:

CLIENTE: No Tengo Tiempo


ADVISOR: Yes, Sir, I understand you. When do you think you could attend to me?

CLIENT: I Am Very Busy


ADVISOR: Yes Sir, I understand. When do you think you could attend to me?

CLIENT: I Have No Money


ADVISOR: Yes Sir, I understand, but DIRECTV has already lowered its prices and we have excellent...
Promociones.

CLIENT: I Have No Money


ADVISOR: Yes Sir, I understand, but we can schedule an appointment for the end of the month and with everything
I would love to take care of it.

No objections:
CONSULTATIVE SELLING:

ADVISOR: Mr. Pedro, how many people share the television in your house?
family)
ADVISOR: Mr. Pedro, how many televisions do you have at home?
ADVISOR: Mr. Pedro, what kind of programming do you share with your family? (Identify what he
the customer and their family likes
ADVISOR: Mr. Pedro, how old are your children?
Questions Problems: (you directly enter to present solutions to customer needs).

ADVISOR: Mr. Pedro, being such a busy person, how do you manage when something comes up?
important call and is watching his favorite show?
ADVISOR: Mr. Pedro, being such a busy person, how do you manage to enjoy the
What programming do you like, or are you going to stay at home?
ADVISOR: Mr. Pedro, if an unexpected visitor arrives while you are having your...
favorite program?

Product Presentation and Closing

• Action plan with Alternatives closure.

Well Mr. Pedro, according to the above and considering that you have two
TVs, the most suitable plan for you is the Gold Plan, which includes 106 channels of
video, 16 PPV and 36 audio and radio channels... The installation is valued at zero
pesos... and the monthly payment would have a value of $$$$

Immediately, do not let 2 seconds pass.

Summary: But let me tell you why it is the most suitable plan for you ...
Let's recap what we have seen so far: With this service you will be able to record your
favorite program, to enjoy them when you have time and not when he does
schedule programming is imposed on it. Right?
You can also change the language so that your children practice and improve their understanding.
of the language and thus support them to improve their education. Right?
Additionally, you will be able to enjoy the orchestral music of the great bands that you love so much.
he likes it while he reads his marketing books. Do we agree?
Another important aspect is that you will be able to enjoy your favorite channel in high definition.
more vivid colors and making the most of your television. Right?

Closing: Well ... could we do the installation during the week or on the weekend?
When does it suit you best?

• Action plan with urgency closure.

Well Mr. Pedro, given all the above and considering that you have 2 televisions, the
the most suitable plan for you and your family is the Silver Plan, which includes 80 video channels,
16 PPV channels and 36 audio and radio channels.. The installation has a value of $$$ and the
The monthly payment will have a value of $$$$…..
Immediately, do not let 2 seconds pass.

Resumen: Pero permítame le resumo lo que más le ha gustado. Con Directv Plus usted
you will be able to enjoy your favorite channel in high definition which will allow you to make the most of it
Better the new television. Are we in agreement?
Additionally, you will be able to rewind the programming, which will allow you to enjoy
her favorite scenes over and over again. Right?
You can also block those channels that are violent for your children.
allowing them to see only those that are appropriate for their education. Right?
And finally, with Directv Plus, you can pause the programming, allowing you to answer your
phone calls without missing a single scene of your favorite show.. Right?

Closing: Well… in order to achieve this plan, we must fill out the contract today because
until today we have this special price...

• Direct Closure.

Well... do you think it would be okay if we do the installation on Monday?


We can do the installation on Monday of next week.
Then let's proceed to sign the contract.

AFTER-SALE SERVICE MUST BE PERFORMED WITHIN 25 DAYS, VALIDATE SALES QUALITY.

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