Hotel Distribution Pricing Management Guide
Hotel Distribution Pricing Management Guide
PRICING SESSION
We will begin shortly
Pricing
25/11/2022
Your speakers today
AGENDA
What to expect today
01 02 03 04 05
DATAweb
01
Catch-Up:
Context , ambition
& benefits
PROGRAM OF THE LAST WEBINAR
A code that enables the definition of all rate components. Pricing by room, planning management & conditions
Rate level are done at rate level
▪ Normal: indicates that the price value will be visible during reservations Indicates the value to be applied in the
Amount box
▪ Hidden: indicates that the value of the price will be hidden when bookings. The price is hidden on the confirmation so
that the customer cannot see it (e.g. in the case of rates negotiated for distributors and resold at a different price to
Price status customers). This status must only be used in special cases and ONLY for Central Use rates).
▪ On request: indicates that the price will only be provided if the hotel specifically requests it. This status freezes the sale
and must only be used for products that cannot be booked in TARS.
▪ Free: indicates that the product is free of charge. This option must never be used for a Room Product.
FROM DATA WEB TO HOTEL DISTRIBUTION
CONNEXION & ACCESS
A 5% increase in
CURRENT SITUATION 90€ 25€ 100 room nights 2 000€ 4500 €
price, variable
costs, volume or SCENARIO 1
Increase rate by 5%
+5% 94,50 € 25€ 100 2 000€ 4 950 € +10%
fixed costs does
not impact SCENARIO 2
Reduce variable costs by
90€ -5% 23,75 € 100 2 000€ 4 625 € +3%
profitability in 5%
SCENARIO 4
90€ 25€ 100 -5% 1 900€ 4 600 € +2%
Reduce fixed costs by 5%
02
Pricing management
in Hotel Distribution
WHAT IS THE PRICING FOR & HOW DOES IT WORK?
Why ? How ?
IN LINE WITH:
01 02
Standard period:
1 2 3
allows you to price a
Rate Level over an
extended period Enter the period start Select your Product Select your Rate Level
(several weeks or and end dates (room & bookable services)
months).
Exception period:
User Guide
Connection
LOGIN PAGE
2
Select a hotel
HOTEL LIST
2
3
3 1
2
2 This module recalls the selected date “From”, and you have
the possibility to display Pricing for the 7 previous or
following days.
5
3 You can refine the results by filtering by Occupancy.
6
4
1 By default, the day selected is the one that has been selected
on the previous view screen.
4
Edit your Pricing - Standard for Bookable services
Pricing EDITION
4
Edit your Pricing – Exceptions for Bookable services
Pricing EDITION
1
3 All the requested updates will be displayed in green.
On Edition screen :
If you click on Save, a green pop-up will be displayed,
confirming you that your request is being proceed.
3 On Parameters:
• Select Rooms or Bookable Services
3
• Select the Product(s), the Rate(s) level, the Meal Plan
and the Price status associated
• Indicate the price in amount per unit (for Normal and
Hidden status) or check the box per unit (for Free and
on request status)
➔ Price unit can be set : Per Adult or per Pax (All pax or
Pax n)
➔ Extra is only settable if the unit is per Pax n
The green pop up will confirm you that requested updates are being processed.
DELETE a Pricing
DELETE A PRICING
1 To delete pricing, click on the button
3 On Parameters:
• Select Rooms or Bookable Services
3
• Select the Product(s), the Rate(s) level, the Meal Plan
and the Price status associated
• Click on the box “Delete all the prices for his couple
4
Rate and Room” if all existing pricing should be
deleted
or
• Select the box(es) above if the pricing should be
deleted on specific unit
5 6
Once all the fields are filled, click on “Apply” to validate
6
the new pricing.
DELETE a Pricing
DELETE A PRICING
The green pop up will confirm you that requested updates are being processed.
Child pricing age range / Bracket definition
Pricing EDITION
1
1
Access to logs
▪ To access Members Rate Logs screen, you have to click on the
action bar icon in the top right corner of the screen
2
Logs Screen
2
▪ It is composed of:
▪ A results table
3
▪ An Export button allows you to export the results displayed in
3 the table to an excel file.
03
Price point
management in
Hotel Distribution
WHAT IS THE PRICE POINT METHOD FOR & HOW DOES IT WORK?
Why ? How ?
Higher discount on the lower part grid Make the most of the recommendations on pricing
(high price sensitivity) strategy provided by Revenue Management Relay
(in hotel or in area).
Lower discount on the higher part of the
grid (low price sensitivity) G1 G15
PRICE POINT DEFINITION
POSITION YOUR RATES
1
Position your room-only Reflects the unique selling proposition
Reference rate onto which other public
of the hotel in the marketplace to the
flexible rate: customers
and corporate rates are positioned
G1 G2 G3 G4 G5 G6 G7 G8 G9
Flexible Rate 60€ 65€ 70€ 80€ 85€ 95€ 110€ 120€ 130€
No Flex Rate 48€ 52€ 55€ 65€ 68€ 76€ 99€ 109€ 119€
Automatically done
Link Price Point to dates directly & associate period (in Hotel Distribution)
by the RMS
This option allows hotels that do not have RMS to set up one or more Particularly suited to hotels using a RMS.
triggers that will provide recommendations on changing Price Point As RMS provides precise recommendations as to which price grid
in line with the hotel’s pricing strategy. to use for a given date so there is no need to use triggers
LIVE VERSION
Let’s check it out live
Manage Price Point Grid in Hotel Distribution
User Guide
Connection
LOGIN PAGE
2
Select a hotel
HOTEL LIST
2
3
3 On Display section :
- Click on Price Pont Grid
- Select if you want to search and view your price point
4 grid for a full month (select the month and the year) or
for 14 days (select a date)
The From field is used to set the date for the search.
1
Results will then be displayed all Price Point Grid existing :
- For the specific month, if you select by month
- For the next 14 days following the requested date, if you select 14 days
2 Once every mandatory field is filled, you can click on “Search” button to display
the corresponding Price Point Grid.
3 As the updates on price point grid are asynchronous, a message will inform you if
some price point grid responding to your search criteria are in progress.
As long as Price Point Grid updates are in progress, they will not be displayed.
2
Display your existing Price Point Grid – 14 days
PRICING POINT VIEW
This module recalls the selected date “From”, and you have
2 the possibility to display price point grid for the 7 days before
1 2
or after this date.
5
This module recalls the selected “Month”, and you have the
1 2 2 possibility to display price point for the previous or next
5 month.
3
4 - The Price Point setting associated to each days :
• On the top of the box, the color of the season period
associated will be displayed
• The Price Point Grid associated will be displayed on
the box
• indicates that there is a recommendation for this
day
By clicking on one of the domino displaying the Price Point
Grid, you will be redirected on the Edition screen
2 By default, the day selected is the one that has been selected
on the previous view screen.
1
5 When a new Price Point Grid has been assigned the new
value will be indicate on the domino(s) day
6 and a will allow you to cancel the update it if needed.
2 By default, the day selected is the one that has been selected
on the previous view screen.
1
3 Two options to update recommendations :
- Apply on selected days : by clicking on the domino(s) day(s)
5
, on Manage your Price Point Grids section, you will be able
3 5 When a new Price Point Grid has been assigned the new
value will be indicate on the domino(s) day
and a will allow you to cancel the update it if needed.
1 2 By default, the day selected is the one that has been selected
on the previous view screen.
5 When a new Price Point Grid has been assigned the new
value will be indicate on the domino(s) day
and a will allow you to cancel the update it if needed.
6
2 By default, the day selected is the one that has been selected
on the previous view screen.
5 4 When a new Price Point Grid has been assigned the new
value will be indicate on the domino(s) day
and a will allow you to cancel the update it if needed.
1
1
Access to logs
▪ To access Members Rate Logs screen, you have to click on the
action bar icon in the top right corner of the screen
2
Logs Screen
2
▪ It is composed of:
▪ A results table
3
▪ An Export button allows you to export the results displayed in
3 the table to an excel file.
04
Bid price
management in
Hotel Distribution
WHAT THE BID PRICE IS FOR & HOW DOES IT WORK?
Why ? How ?
Otherwise, Hotel Distribution will not be able to Yieldable no which means the rate is not going to be
interpret the correct yield category from RMS and compared to the bidprice
to integrate the bid price
Or yieldable as [another rate level] which copies a
chosen rate level’s yielding strategy to another rate code.
Why ? How ?
Allow Hotels using Bid price to optimize Be able to manage Yield Adjustment in
their distribution and their revenue Hotel Distribution for Hotels using Bid Price
With a package rate including an entrance To keep a package at bid price level we
to a tradeshow we will deduct the entrance will add an additional service who are not
value to keep the comparison accurate included in our package
Park
RA1 EXH RA1
& Fly
BID BID
price price
100 110 120 130 140 150 160 170 180 190 200 100 110 120 130 140 150 160 170 180 190 200
BID PRICE GOLDEN RULES
Bid price is Any bid price override made into Hotel Distribution will be
overwritten upon the next RMS optimization process.
managed by
the Hotel RMS
Bidprice screen's main purpose is about crosschecking/knowing
a bidprice value, rather than modifying it as it would be constantly
erased by the RMS workflow.
2
1 Here is the landing page that appears once
you are identified
1
To close the panel or an active form, you have to click
on the cross of the corresponding form.
3
For each selected rooms in the search form, if a bid price
exist for at least one of the 14 days requested, a line is
displayed with:
3
- The room type code
- for each days displayed the BID price amount and
currency if it exists, otherwise a “-”.
1
3 The day selected in the table is selected by default in
the edition form.
1
Update your BID PRICE
BID PRICE EDITION
1
2
4 The button , displayed on the top of the updated day
allows you to cancel the latest updates not saved
(dispayed in green) and display the initial value.
5
Once your updates done, you have to click on “Save”
3 2
button if you want to validate your updates, or to click on
“Cancel” button if you want to cancel your updates and go
back on the results screen.
5
Apply a new Bid Price
APPLY A Bid Price
1
1 To apply a new Bid Price, click on the button
6
3
Access to BID Price rate logs
Logs Bid Price
1
1
Access to logs
▪ To access Members Rate Logs screen, you have to click on the
action bar icon in the top right corner of the screen
2
Logs Screen
2
▪ It is composed of:
▪ A results table
3
▪ An Export button allows you to export the results displayed in
3 the table to an excel file.
Switch to another hotel
HOTEL PERFORMANCE
2
3 Through this field, you can:
- Click on the hotel list linked to your user
profile, and select one
- Enter the hotel code or name (at least
the first 3 characters) to filter the hotel
list.
3
4 Then, click on « Select » to access its Bid
Price screen. Now you are able to consult all
the Bid Prices of the hotel you have just
4 selected.
05
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