E-Commerce Implementation for SMEs
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ScribdTranslationsE-Commerce Implementation for SMEs
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ScribdTranslationsNATIONAL UNIVERSITY OF THE CENTER OF PERU
SCHOOL OF
POSTGRADUATE
RESEARCH PROJECT PROFILE
RESEARCH TITLE:
Implementation of Online E-Commerce for Small and Medium Enterprises
PROFESSIONAL OR ACADEMIC AREA IN WHICH THE RESEARCH IS LOCATED:
Administration - Business Management with ICT
PROBLEM TO BE INVESTIGATED:
We are witnessing the emergence of new technologies that both generate benefits and come
associated with risks, also in the way people educate themselves, communicate,
they work and entertain themselves. Thus, companies have started an important revolution by incorporating
in its transactions, Electronic Commerce. The problem to be investigated can be stated as:
What is the purpose of implementing e-commerce in the online development of small and medium-sized enterprises?
OBJECTIVE OF THE RESEARCH: The overall purpose of the research is to implement ways of
electronic payment in the market, for the design of online processes with strategies of
formalize and increase user trust in development in new markets,
identifying opportunities for profit growth in micro and small enterprises.
RESEARCH HYPOTHESIS:
The hypothesis I propose is as follows: The implementation of e-commerce impacts the
risks of payment methods in the market, the risks of trust in online users,
to take into account the efficient growth of profitability in micro and small enterprises.
JUSTIFICATION OF THE RESEARCH:
It is necessary for micro and small businesses (mypes), because selling online can ...
provide greater profitability and trust to its users; which makes the search easier and
satisfy the needs of consumers that contribute to the improvement of their quality of life.
BIBLIOGRAPHIC REFERENCES: Business Model Book for E-commerce
ESAN/Cendoc, Autor: Cuervo Sergio y Arce Francesca
Management Diary
- [Link]/[Link]
LAST NAME AND FIRST NAME OF THE APPLICANT:
Hinostroza Chacón, Sirley
DATE: COMPANY: