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IDEX India: Growth and Innovation Overview

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0% found this document useful (0 votes)
9 views38 pages

IDEX India: Growth and Innovation Overview

Uploaded by

karankt04
Copyright
© All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd

IDEX INDIA

IDEX Corporation. Proprietary and confidential.


1
IDEX Proprietary & Confidential
IDEX India

100% 18+ 500+ 2000+


Subsidiary of BU’s Employees Customers
IDEX Corporation

World Class State-of-the art Manufacturing Facility Corporate Office

IDEX India, Savli Vadodara (2011) IDEX India, Sanand, Ahmedabad (2023) IDEX India, Mumbai
Area: 13935.45 sq. mtr (1,50,000 sq. ft ) Area: 18580.60 sq. mtr ( 2,00,000 sq ft)

IDEX Proprietary & Confidential [Link]


IDEX Proprietary & Confidential
3
Drivers for Sustainable Growth
2027 Projection

2021 $ 147 Mn

$ 51.1 Mn
• Building Capabilities
• 80-20 Focus
• Customer Obsession 2017

$ 27.5 Mn

Be Intentional

Engage to Win
INNOVATE GROW MULTIPLY
Make & Keep WITH SPEED AGILE TEAMS OUR IMPACT
Commitment Servant Leadership IDEX Proprietary & Confidential
IDEX India Growth Journey

1996
2016 2024
2009 2011 2012 2015 2023

Under Planning

2025

IDEX Proprietary & Confidential


Diverse Market We Serve

Emerging Sectors Core Sectors

IDEX Proprietary & Confidential


Conducive Environment for the Growth

Marketing
& Strategy

Implement
Understand Centralized Best Foster Finance & COE
BU Need Knowledge Practices Innovation HR Engineering

BU

Defined Centralized Drive Achieve Strategic


Digitalization
Sourcing
Framework Resources Efficiency Consistent
Results
Mfg
Engineering

Plug & Play Model for BUs to start their growth journey in Emerging Market IDEX Proprietary & Confidential
IDEX India Advantage

Innovation and Digital Abundant Talent


Transformation Pool
India's tech-first generation India's young, tech-savvy
drives digital innovation workforce fuels
growth
Policy and
Infrastructure India
Support COE
Government initiatives
enhance employability
and infrastructure

Cultural and Linguistic


Cost-Effective
Compatibility
Operations
English proficiency eases
global team communication India offers high-quality
workforce at lower costs
IDEX Proprietary & Confidential
Strategic Advantage with IDEX India
Leverage India's
✓ Talent,
✓ Cost-Effectiveness,
✓ Tech Ecosystem
To Bridge the gap

BU is having, BU achieves
✓ Clear Vision ✓ Speed to innovation
✓ Strategic initiatives ✓ Increased Agility
✓ Technology road map ✓ Cost effective solutions
✓ Accelerated Growth
But struggling with,
• Bandwidth
• Cost-effective solutions

India COE to enforce IDEX strategic advantages IDEX Proprietary & Confidential
CAPABILITIES

9
IDEX Proprietary & Confidential
Manufacturing Engineering Capabilities

On-Boarding New Business

NPD-ME Interface

ToT and Localization

Value Stream Layouts

IE Solutions

Know your productivity (Capacity Planning)

Support SCM/SS for Vendor Development


Manufacturing Capabilities
Capabilities Facility Certification Product Certification
• Machining
• ISO 9001 : 2015 • Various products have been certified PED, CE, EN and
• Assembly UL based on needs of the customers and regulations.
• ISO 14001 : 2015
• Skid / System Building • Process in place to certify products as needed
• OHSAS 18001 : 2007
• PFA Lining
• ISO 45001 : 2018*
• Painting
• TUV SUD Germany – Rescue Tools
• Performance Test & Endurance Test

CMM Machine Assembly Lines

In-House Capabilities to
support growth

Painting / Coating Skid / System Building PFA Lining

Performance Testing and Calibration


Quality Control Measures

Commitment to Quality

Facility Approvals ISO 9001:2015 ISO 14001:2015 ISO 45001:2018 IMS-QEHS System
(Quality Management) (Environmental Management) (Occupational Health & Safety) by DNV

IDEX Proprietary & Confidential [Link]


Strategic Sourcing Capabilities
Process Improvements
Strategy
1. Define Sourcing Work Flow – JDI

Mitigate risk of Supply Chain for IDEX BU’s amid Geopolitical 2. Strengthen Supplier Base for Castings – JDI
challenges. ( Tariff / Dual Sourcing Policy)
3. Supplier Assessment – Incorporate Sustainability ( Scope 3)

1. Build & Develop Sourcing Function in India 4. Supplier performance management


2. Build process capabilities to meet Global Supply Chain Std’s 5. Manufacturing Audit
3. Develop a Reliable Supplier Base
6. Supply Agreements – Q/C/D improvements, more favorable
payment terms

7. Commodity strategy development

2024 2025 2026


Impact – Sustainable Growth & Margin Expansion
Reliable Supplier Capability building
base ➢ Motors
• SCM Digitalization : BU Funnel Ordered Savings Parts U/D Parts FAA
✓ Ferrous & non- ➢ Copper based Vendor Portal 25 9.2
ferrous casting
FSG 2.32 157 125
alloys foundry
✓ Bar stock • Commodity 4.5 2.3
➢ Contract US Valves 2.2 6
Machining manufacturing Management
✓ Sheet Metal & FMI 4 0.67 0.3 30 37
Fabrication
✓ Injection Molding Banjo 3
✓ PCBA
Bandit 1.2 0.63 0.06 5 5
Resources : 2 Sourcing Resources -11 Progression of Sourcing
Engineers into AFS 0.7 0.7 0.3 15 3
engineers with 15+ years Sourcing Engineer 6
of experience Supplier Quality 4 Commodity Experts
Total 38.4 13.5 5.18 213 170

All nos in Million $


Engineering Capabilities
Engineering
Engineering
COE
NPD

MVP Lead Design Sourcing


Analyst
Engineer Engineer Engineer
Engineering
Analysis • Lead NPD Project • Support NPD with • Support quick • FEA & CFD
• Idea to Concept concept design proto development analysis
• Understanding • Preparing 3D CAD • On boarding • Simulation
Engineering customer needs model vendors for NPD • Math modeling
• Define Product • 2D Drawing • Lab development • DFMA, FMEA,
Drawing Scorecard • GA/assembly & maintenance Tolerance Stack up
• Coordinate with drawings Analysis
different stake
holders
Product
Certification

Expert in innovate with speed IDEX Proprietary & Confidential


NPD Process

Initiate Design, Build ,Test and Learn Market Launch

Gate 0 Gate 1 Gate 2 Gate 3 Gate 4 Gate 5


Screen Evaluation Review Experimental Review Alpha Review Beta Review Launch Review

• Rapid prototypes • Build a fully • Build a full production • Setup production


• Develop charter with a
and experiment functional prototype scale prototype line
clear business case
• Evaluate all key • No expensive • Carry out aesthetic • Order production
(includes target markets,
technical or tooling, use quick and industrial design lot
market size, customer
business risks proto build methods • Demonstrate full • Marketing
pain points, quantified
• Test few concepts • Demonstrate full product scorecard as materials
customer value
with a potential product scorecard well as aesthetics, • Start sales
proposition, pricing,
customer for • Test prototype with a useability • Review customer
costing and potential
feedback customer • High $ investments feedback
revenues)
• Low $ • Medium $ with full production • Check financial
investments investments tooling aspects
• Clear hypothesis for the
• Do customer trials • Do customer trials for
technology solution
for feedback feedback
IDEX Proprietary & Confidential
NPD Team
NPD Team NPD Lab

Level 5 Innovation With Concurrent Engineering


Core team leading the project

Design Lead PM + Sourcing

Subsystem-1 Subsystem-2 Aesthetics Embedded Design, Product Testing


IoT

External +External
Agency Agency
Lead1 Design1 Lead2 Design2 Testing
IoT
Engineer

Concurrent team added during initial stage of project to expedite design phase
24X7 IoT Enabled NPD test lab
for performance and endurance
Level 4 Innovation With Core Engineering (6000 sq. ft. of dedicated area)
• Water test facility for pumps, valves and other
Shared Resources on need components
Core team leading the project
basis • Oil test facility 1cp to 5000cp for hydraulic
IoT equipment
Testing Engineer
Design Lead Sourcing • High speed data acquisition (<0.5ms)
External Agency
• CMM Machine for parts quality measurement

Level 5: Completely new technology/ new solution doesn’t exist in the market. Complex product required lots of experiments
IDEX Proprietary & Confidential
Level 4: Technology doesn’t exist in IDEX globally,
NPD Success Stories
Microlyzer MP350 Customer Pain point:
Unable to use the machine at maximum pressure (22,000psi), it is more
prone to machine break-down, more spare consumption.

Business Problem Statement:


Biotech market is fastest growing market, however present standard
product configuration is not fully aligned to Biotech requirement. GEA has
better price to performance benefit for Biotech market, which can’t be
matched by existing MFIC product range.

Product Value Proposition:


Robust design allow machine to operate at high pressure of 30,000 psi.
High yield cell disruption result with simplified & easy to maintain pumping
system.

Product Patents & Award:


Won the 2024 Biotech Innovation award at Interphex
3Yrs Cumulative Revenue Impact
$ 5 Mn IDEX Proprietary & Confidential
NPD Success Stories
Nxt GEN DCV Customer Pain point:
Accuracy in truck filling due to variation in line pressure and frequent tuning
required. Tuning is required over a time span (say in 6 months period) to
maintain accuracy.

Business Problem Statement:


Terminal Automation is a core 80s market for LC in India. Competition
Piston valves are serving a key customer with 50% market share. These
foreign make valves are 4X the price of locally available LC valves but
provide better accuracy but with requirement of regular valve tuning.

Product Value Proposition:


A self tuned DCV valve which is fit and forget and requires no tuning.
Provides precise repeatable accuracy due to its fast closing nature and
ability to maintain precise closure rate at varying pressures.

Product Patents & Award:


3Yrs Cumulative Revenue Impact Filed 1 patent associated with auto tuning feature and DCV valve
$ 3 Mn construction. IDEX Proprietary & Confidential
NPD Success Stories
Cognito EODD Customer Pain point:
In certain markets AODD pumps need to run for long duration every day.
Due to low efficiency of the AODD pump, it requires high energy
consumption along with lower flow delivery at higher pressures.

Business Problem Statement:


The AODD pumps are facing strong competition from both global and local
brands in India leading to strong pricing pressures and depleting margins.
Bringing to market a differentiated product innovation which solves a key
customer pain point of energy consumption helps drive value and gain
market share.

Product Value Proposition:


• Reduce energy consumption by increasing pump efficiency from 20% to
60%+ by going with electric drive. Reduce carbon footprint
• Reduce total cost of ownership by providing a robust solution with less
breakdown.

Product Patents & Award:


Filed one patent on the innovative diaphragm technology. One the CII
3Yrs Cumulative Revenue Impact award from the leading industry body in India as well as India design mark
$ 10 Mn award. IDEX Proprietary & Confidential
NPD Success Stories
GyroMixer
Customer Pain point:
Paint shops and distribution centers spend considerable time mixing paints.
Paint mixing roughly takes 2x of tinting time and is the bottle neck in
dispensing paint.

Business Problem Statement:


Fast and fluid has a industry leading market share in the tinting segment
but has low single digit market share in paint mixers. A competitive product
with differentiator and right cost structure is needed to win this market.

Product Value Proposition:


Reduction in mixing time from about 3mins to 1min through a high speed
design. A robust easy to use mixer machine which allows user to easily put
in the paint and remove it.

3Yrs Cumulative Revenue Impact Product Patents & Award:


$ 10 Mn 1 Patent filed on the unique all gear drive train. IDEX Proprietary & Confidential
NPD Success Stories
Fitz
Customer Pain point:
Customers need the right granule sizes using their roll compactors. Current
Fitzpatrick roll compactor requires more number of passes to achieve the
target granule sizes

Business Problem Statement:


Fitz machines has not evolved since several years and currently lags in
performance compared to competition. Fitz has significantly lost its market
share because of this.
There is a need to have a quick patch to bring Fitz performance upto par
with competition so that our customers don’t move to other brands.

Product Value Proposition:


3Yrs Cumulative Revenue Impact Use of new roll design to reduce the fines from roll compactor and reduce
$ 5 Mn the number of passes for the customer to achieve the required granule size.

IDEX Proprietary & Confidential


NPD Success Stories
Micronization
Customer Pain point:
Achieving the required particle size in single pass, particularly for target
particle size less than 10microns. The choking of the feed system for sticky
API products.

Business Problem Statement:


MPT India has typically been strong in the formulation segment in Pharma
industry and has recently entered the growing API market segment with its
Quadro mill and sifter product line. It is looking to expand its offerings in this
segment with a differentiated product helping it grow in this new adjacent
market.

Product Value Proposition:


Reducing the number of passes required to achieve the required particle
sizes and eliminating the venturi to avoid particle choking.

3Yrs Cumulative Revenue Impact Product Patents & Award:


$ 5 Mn Will be applying for patent on new concepts. IDEX Proprietary & Confidential
NPD Success Stories
AODD Leak Detection System
Customer Pain point:
Diaphragm failure leads to pumped fluid leaking into the pump and
atmosphere which causes damage to pump, environment and takes time to
clean.

Business Problem Statement:


AODD product line is facing stiff competition from local and global players
leading to cost pressures. New differentiated features allow offerings which
command a premium and higher margins.

Product Value Proposition:


1) Reduce wastage of high value fluids
2) Eliminate leakage of fluid into pump and environment
3) Eliminate cleaning cost of pump interiors
4) Reduction in maintenance time

3Yrs Cumulative Revenue Impact Product Patents & Award:


$ 3 Mn Filed one patent IDEX Proprietary & Confidential
Engineering COE: Thought leadership to drive innovation

Promote mindset and


Manage reference good work practices
guidelines, artifacts within the
and Team
good practices

CoE

Research and explore


Develop, maintain and
new ways to solve
optimize infra &
needs, evolution &
resource to support
generate knowledge
NPD
bases
IDEX Proprietary & Confidential
Digitalization Capabilities
Digitalization
Digitalization
Product COE
Digitalization

Process
Digitalization Product Tech/Eng Hardware Partner
Manager Manager Engineer (Devop/Application House)

Software
Devt &
Testing • Prepare User Story • Tech Stack • Automation • Building
• Define Scope • Platform Strategy • Instrumentation/ Infrastructure
• Strategy • Managing Partner sensor selection • Backend Coding
Electronics • Networking • UI/UX
Design & • Electronic PCB Development
Devt Design • Security
• Firmware

UX & UI

Expert in Multiplying Business Impact with Digitalization IDEX Proprietary & Confidential
Architecture Designing Capability

• Product Images
DAM Cx Self-service portal IDEX India Website
• Order Management
• Literature
• Incident Management
• Videos IDEX Order to Cash
• Special price approvals Chatbot
• Order document
management Outlook email
• Automated Payment
follow-up Website Form
Power App
Phone call
• Marketing
Automation Social Media
Channel Partner
• Lead


ERP Management
Product Pricing Customer • Lead Nurturing
• Lead times • Marketing
• Financials Analytics
• Order Process
• Customer update the leads
• Customer can place orders on
our system

Portal

Impact of Digitalization
Connected Products

Enhance Customer experience

Future State
Optimize Operation
Customer Touchpoints

Business Unit Ownership


Innovate Product & Service
IDEX India ownership IDEX Proprietary & Confidential
Successfully Executed Process Digitalization

Impact

Query Resolution
Managing customer orders Reduced from 2900 min to 5 min
Order Management
from start to finish

Friction time
Sending notifications about
Reduced between departments
order status changes Proactive Alerts

Handling service tickets, Order Information


Incident Management AMC & related SLA Available instantly

Incident Management
Maintaining a history of all
Historical Records Became Transparent & Efficient
customer orders

Ticket Assignment
Digital storage of documents
Document Repository Automated, less than 10 seconds
related to customer orders

Providing actionable insight Data Analytics


Insightful Dashboard Driving Continues Improvement
to improve productivity
IDEX Proprietary & Confidential
Expert in building Smart Connected Product
FMT Pump IoTization

MQTT

Modbus
RS 485

GPRS

IoT Gateway
Cognito EODD VFD
Pump +
Sensors

Increase Operation Efficiency


• Technical performance monitoring Reduce Maintenance Increase Safety
• Automatic report generation. No data • Preventive Maintenance • Hassle free monitoring of all pumps
manipulation • Faster analysis and troubleshooting • Increased Operator Safety
• Decreased manpower requirement • Helpful in pump behavior prediction • Technical performance monitoring
• Reduced production loss • Reduce Down Time • Prevent Leakage of the product
• Increase pump Uptime •
IDEX Proprietary & Confidential
Experience in Electronics Designing
FFM Gyro Manual and Automatic Mixer (Electronics and Controls)

PLC + HMI + IoT


SMPS 24 VDC

230 VAC

Sensors
(Door position , Lock
solenoid , Vibration,
Leak)
VFD Motor Web Mobile

IDEX Proprietary & Confidential


Expert in Building Automated, IoT enabled Lab
IoT for NPD Lab

NPD Lab automation and Remote Manufacturing

✓ 24X7 Remote monitoring


✓ Automate test cycles
✓ Automate endurance and test results
✓ DashBoard management
✓ Environment and Operator Safety interlocks

IDEX Proprietary & Confidential


Marketing Capabilities

Marketing
Marketing
Market COE
Analysis

VoC Market Content


Strategy Marcom
Research Writing
GTM
Strategy • VoC • Business Strategy • Social Media • Technical Content
• Expert Interviews • Product Strategy Marketing creation
• Secondary • GTM strategy for New • HubSpot Expert • Marketing collateral
research Product • Performance creation
Social Media • Macro analysis of • Competition Analysis Marketing • Product Videos
Geographies • Market Attractiveness • SEO
Mangmt • Market/ Segment • M&A Scouting • Paid Marketing –
Analysis for new • NPS Google, LikedIn
BUs • Lead Management
Content • Offline Marketing
• Exhibitions
Creation • Seminars
• Roadshows

Expert in Getting Market Insights for Sustainable Growth IDEX Proprietary & Confidential
Market Research Tollgate Process

Prepare Project
Identify Attractive Attractive Entry Validate with VoC Technology Why we will win Charter
Market point Feasibility

•Identify fastest •Mapping Value •Validate Market •Prepare product •Define • Define Project
growing market chain size/ Opportunity score card based sustainable value Scope
Size on market needs proposition
• Budget
•Understand •Understanding
growth drivers application •Competition •Study/ •Define current • Target cost
landscape benchmark strength
•Identify 80s •Find application competition and • Core team
customers and for our current •Market available •Understand
their business portfolio Attractiveness technologies Competition • TimeLine
growth strength &
•Identify •Customer Pain •Select weakness
•Compare product/technolo points technology/ Marketing
domestic market gy gap delivering value •Define GTM Commercial Team
with global proposition (NPD NPD Team
•Tech VoC – Vs M&A)
market Identify value •Identify early
proposition adopters

Review with BU
SLT

Marketing
Commercial Team Marketing Marketing NPD Team
Commercial Team
Marketing Commercial Team NPD Team Marketing
NPD Team

Process to Identify New Markets, Product Gap, M&A Opportunities IDEX Proprietary & Confidential
Market Research Specialist
Understanding
Analyzing Market Consumer
Trends Needs with VOC

Gathering Data Interpreting Data

Identifying Growth Guiding Product


Opportunities Strategies

Supporting
Product Competition Analysis
Development

Conducted 1000+ VOC


Generated 5+ NPDs ideas
Onboarded 3 new BUs in India with strong business case
Supporting 4 BUs to build EM region strategy IDEX Proprietary & Confidential
Expert in Building Marcom Strategy

Exhibition
Platform Selection Participation
SEO Enhancement
Choosing the right Engaging in sector-
platforms like LinkedIn, Improving brand visibility specific exhibitions to
Google, and Facebook for through strategic search connect with potential
marketing efforts. engine optimization. customers.

Promotion Lead Seminar & Roadshow


Management Generation Hosting
Running effective paid and Utilizing CRM and Organizing seminars and
earned promotions to HubSpot to generate and roadshows to engage key
boost brand awareness. nurture leads. customers.

Improving your brand visibility to get more leads IDEX Proprietary & Confidential
Experience in Content Creation
Audience
Understanding
Knowledge of audience
preferences and trends

Writing Skills
Ability to craft engaging and
relevant written content

Video Production
Expertise in creating visual
content

Building Marketing
Collaterals
Creating Brochures, flyers, posters,
catalogues Presentations to support
sales effort

Brand Visibility
Enhancing brand presence
and recognition
Audience
Engagement
Fostering interaction and
connection with the audience

IDEX Proprietary & Confidential


New Business Unit Onboarding Process

Prepare Funnel Understand Market Connect with BU Identify Local Needs Prepare Business Case

• Growth Opportunity in
• • Macro analysis of core • Understand BU • Validate Opportunity Onboard new
Process

Identify high EM
potential markets in end markets in EM strategic initiatives in EM • Identify Competitive Business
each EM regions • Products • Opportunity size in EM • Identify local advantage to win in EM
• Identify right BUs fits • Applications • Existing Market share competitors • Resources & capability
in fastest growing • Competitions in EM • Existing Market share needed
markets • Customer Pain points • Define GTM strategy

Semicon sector is having Fast growing market like India Space & Defence Local municipal water AQMS, IVD and N2 Gen
high potential growth in Data center & H2 Fuel cell market size is of ~ $20Mn, market is explored & markets are Identified
India, growing at 20% CAGR markets are under study 8% CAGR. learned about as high growth market
M&A Targets identified competition landscape for GAST

Support BU to expand their business in EM Region IDEX Proprietary & Confidential


Shared Function to Support BUs

We are Equipped With


Team’s DNA
Innovate with Speed | Engage to Win | Make & Keep Commitments
• Skilled Experienced
Talent

• Robust & Proven


NPD Digitalization Marketing Strategic Manufacturing HR Finance
Sourcing
Engineering Processes

• Tools & Technology


Support BU to build sustainable growth & Expand Margins
• Standardized
Methodology

• Strong Governance
Local BUs Global BUs
• Framework to Scale

Adding Strategic Advantage for IDEX IDEX Proprietary & Confidential


Thank You

3
IDEX Proprietary & Confidential

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