Effective Communication of Quantitative Information:
Purpose, Scope, Communication Style, Quantitative relationships, differing roles of tables
and graphs, Mechanics of Sight, applying visual attributes to design, Gestalts principle,
I 12
Fundamental variations of tables, Fundamental variations of graphs General Design
principles for Communication Organizing, Highlighting, Integration, Table design, General
graph design, Component level graph design, multiVariable display.
Introduction to Data Handling:
Overview of Data Analysis, Introduction to Data visualization, Working with Logical and
II
financial functions, Data Validation & data models, Power Map for visualizing data,
Power BI-Business Intelligence, Dashboard designing.
Introduction to Data Manipulation:
Heat Map, Tree Map, Smart Chart, Column Chart, Line Chart, Pi, Bar, Area, Scatter
Chart, Data Series, Axes, Chart Sheet, Trendline, Error Bars, Sparklines, Combination
Chart, Gauge, Thermometer Chart, Gantt Chart, Pareto Chart, etc., Frequency
III 09
Distribution, Pivot Chart, Slicers.
Tables: Structured References, Table Styles, What-If Analysis: Data Tables, Goal Seek,
Sensitivity Analysis, Histogram, Descriptive, Statistics, Anova, F-Test, t-Test, Moving,
Average, Exponential Smoothing, Correlation model, Regression model.
Getting Started with Tableau:
Tableau-Tableau product suite, Working, Tableau Architecture, Tableau Repository,
IV Connecting to Data & Introduction to data source concepts, Understanding the Tableau
workspace, Dimensions and Measures, Data Types & Default Properties, Building basic
views.
Data Strategy:
Understanding Product & Category, Competitive Analysis, Market Share
understanding- Market potential Index, Seasonality Sales Trending, Consumer
V behavior Analytics-MIND AND MARKET FACTORS, Budget planning &
09
Execution- MIMI, Regression & Correlation Analysis
for Sales trending, Forecasting method with predictive investment modelling, Cohort
Analysis, Google Analytics (GA).
Session-Wise Plan:
Mod Sessi Topic Readings and References Pedagogy/ CO Mode of
ule on Activity delivery
planned