Yogurt Business SWOT Analysis
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ScribdTranslationsYogurt Business SWOT Analysis
Uploaded by
ScribdTranslationsSWOT Matrix
POSITIVES NEGATIVES
STRENGTHS
sufficient information for the
WEAKNESSES
yogurt production.
lack of staff training
artisanal yogurt with
INTERNALS (FACTORS OF what yogurt is made of.
high quality ingredients.
THE COMPANY lack of economic resources
action that yogurt has
new to the market.
about the digestive system.
Large amount of various types
strategic location of
business in the area.
our company.
Unique yogurt shop in the sector.
THREATS
OPPORTUNITIES
do not satisfy the demands of
take advantage of the gaps it leaves
market regarding large ones
the competition in the market.
units.
large number of students,
non-acceptance of the product.
university students, children and adults.
Entry of new companies to
It is a market for everyone
EXTERNAL (FACTORS market (competition).
OF THE ENVIRONMENT)
public.
Raw material scarcity.
Many people prefer
Non-compliance of the
natural products that you
suppliers to deliver the
they provide benefits such as
merchandise.
make the yogurt.
The debt acquired of 100% of
Affordable prices and
the investment for the creation of
competitors.
business
NEGATIVE RISKS PROBABILITY CONSEQUENCES RISK
no satisfy the
market demands
as far as large probable Mayor EXTREME
units.
no acceptance of the
product. improbable Catastrophic EXTREME
New entry
companies to the market probable moderate HIGH
(competition)
Non-compliance with the
suppliers for Improbable Catastrophic EXTREME
deliver the merchandise.
The acquired debt of
100% of the investment posible catastrophic EXTREME
for the creation of
business
Scarcity of material
good. improbable Catastrophic EXTREME
Positive Risks PROBABILITY CONSEQUENCES RISK
take advantage of the failures
what already the
competition in the Probable Moderate HIGH
market.
large quantity of
students
university students, children Almost certain Catastrophic EXTREME
and adults.
It is a market for
the entire audience. probable Moderate HIGH
Many people prefer
natural products
what the contribute probable Moderate of HIGH
benefits like this
make the yogurt.
Affordable prices and possible mayor EXTREME
competitors
STRATEGIES AND PLANS
NEGATIVE RISKS RISK PLAN AND STRATEGY
do not satisfy them In case of
demands of this is having a
market in terms of EXTREME AVOID sale greater than the
large units. expected daily
we will do more
product.
non-acceptance of the Take complaints,
product. EXTREME ACCEPT suggestions and
customer complaints
to improve.
New entries See in the
companies to the market HIGH MITIGATE competition a
(competition). motive to improve
Non-compliance of The responsibility to
the suppliers for EXTREME TRANSFER various suppliers
entregar the to foresee.
merchandise.
The debt incurred Performing an analysis
of 100% of the EXTREME AVOID of profitability
investment for the meticulous and
business creation saving and
inverting the
earnings for
get a higher one
profitability.
Scarcity of material The responsibility to
first. EXTREME TRANSFER several suppliers
to avoid this
situation.
Positive Risks RISK PLAN AND STRATEGY
take advantage of the faults These opportunities and
what already the see the errors of
competition in the HIGH TAKE ADVANTAGE
others like ideas for
market. improve.
large quantity of Making it our own
students TAKE ADVANTAGE
I negotiate a space
university students, children EXTREME pleasant for
and adults. people from todotpo
of age.
It is a market for Talking to
the entire audience. HIGH IMPROVE nuestros clientes de
the benefits of
our product.
Many people prefer Many people want
natural products take care of oneself and our
what the contribute HIGH TAKE ADVANTAGE
product is one of
benefits like it the most suitable.
make the yogurt.
Affordable prices and Our lows
competitors TAKE ADVANTAGE
prices for what
EXTREME any type of
person can
acquire our
product