Amazon
Created By
Tanzeel Abbas
Amazon Trainer
E-Commerce
Ecommerce (electronic commerce) refers to all online activity that involves the buying
and selling of products and services. In other words, ecommerce is a process for
conducting transactions online. Originally started as an online bookselling company In
1994.
TOP Of The E-COMMERCE Websites/Marketplaces
• Amazon
• Ebay
• Walmart
• Etsy
• Homedepo
• Samsclub
• Daraz
Types of E-Commerce
1. Business to Business (B2B)
A B2B model focuses on providing products from one business to another business.
For example, dealing with a manufacturer or supplier for a specific (especially
Large) quantity of units.
Ex: Alibaba etc.
2. Business to Consumer (B2C)
B2C E-commerce is related to the transactions and relationships between
businesses and the end customers.
Ex: Amazon, Daraz, eBay etc.
What is Amazon and its Business
Models ?
Amazon's e-commerce platform enables third-party retailers to showcase and
sell their products to buyers.
Business Models:
➢ Privat Label
➢ Wholesale
➢ Online Arbitrage
➢ Drop Shipping
➢ Affiliate Marketing
Private Label (PL)
Amazon private label is a
model where you build your
own brand and sell your own
products. From hunting the
product to launch and rank,
all you've to specify. Your
product is manufactured by a
third party and sold under your
brand name and fulfilled by
Amazon. You don't have to
handle the customer returns
part. All is done by Amazon
itself.
FBA & FBM
Full Filled By Amazon (FBA)
"You sell it and we ship it" with FBA seller store his products in Amazon fulfillment center
(Warehouse) and Amazon will Pick, Pack and ship Product to your customer.
Full Filled By Marchant (FBM)
In FBM you will receive an order but you pack and ship by yourself or any other company or
person on your behalf. In this case you keep your inventory in your designated warehouse but
not in amazon warehouse.
FBA VS FBM
Wholesale FBA
In wholesale, we sell someone else's brand
which is already established, ranked and
has enough sales on Amazon.
FBA Wholesale is a great and safest module
of Amazon it has more advantages and
fewer risks because no business assures you
success but however an average estimate
of Wholesale success rate is 70-85%.
W𝗵𝘆 𝗪𝗵𝗼𝗹𝗲𝘀𝗮𝗹𝗲?
𝗪𝗵𝘆 𝗪𝗵𝗼𝗹𝗲𝘀𝗮𝗹𝗲?
✔︎ No need to create a new listing.
✔︎ Requires Low inv estment as compared to PL.`
Click to
✔︎ Its beneficial as it is the quickest start-up ( 2 to 3months) add text
✔︎ Hav e greater growth opportunities.
✔︎ Benefits from big brands names.
✔︎ Hav e ample chances of getting up to 90% ROI.
✔︎ There is no need to spend money on Ads, PPC, and Giv eaways.
𝗪𝗵𝘆 𝘁𝗵𝗶𝘀 𝗺𝗼𝗱𝗲𝗹 𝗶𝘀 𝘀𝗮𝗳𝗲𝘀𝘁 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗺𝗼𝗱𝗲𝗹 𝗼𝗻 𝗔𝗺𝗮𝘇𝗼𝗻?
In this model, we buy directly from the established brands or Distributors so
we have the authorization to sell their products with no risk.
Online
Arbitrage
It is a business in which a
product is bought from
various websites at
discounted prices and sold
on different marketplaces
such as eBay, Facebook,
and Amazon to gain profit.
Budget:
$500 – $2000
How does it work?
Step 1
Search for product:
The first step is to find products on different websites at low prices. Products can be bought from
clearance sales or online retail stores.
Purchase the product that sells at higher prices on amazon.
Step 2
Profit margin calculation:
Go to amazon, and search for the exact same product. Analyze differences in prices to estimate
profit.
List of factors to keep in mind to calculate profit:
Initial investments.
Amazon fee (FBA fee, storage)
Shipping costs.
Product price on Amazon.
Benefits of Online Arbitrage
1. 1. Small Upfront Investment
2. 2. Little interference
3. 3. Low risk
4. 4. Easy Scale-Up
5. 5. You get free packaging
10 most popular Amazon product categories that
arbitrage sellers sell
Home & Kitchen: 47%
• Toys & Games: 41%
• Books: 34%
Beauty & Personal Care: 33%
• Grocery & Gourmet Food: 27%
• Health, Household, & Baby: 27%
Kitchen & Dining: 26%
Baby 25%
• Office Products: 25%
• Pet Supplies: 25%
ACCOUNT CREATION :
You can create amazon seller account on your Pakistani details such as :
-Your cnic/passport
-Your bank statement
-Your g-mail acc
-Your payoneer bank acc/individual
once u completed with account Creation then just upgrade it to individual/professional
which costs you roughly $30.99 monthly
You guys should have a local bank account
Mezaan, HBL , UBL, Allied etc
What is Drop shipping?
Dropshipping
Dropshipping is a shipping and fulfillment
model where the seller never actually owns or
physically handles inventory, but instead
have products shipped directly from the
manufacturer to customers once an order
has been placed.
Dropshipping is the process of selling a
product without the responsibility of carrying
inventory or shipping the goods.
Benefits of Dropshipping
1. No Need to Keep Warehouses, Manage Inventory, or Fulfill Orders
2. Selling Products Under Someone Else’s Brand
3. Easy to Increase Product Offers
4. Low Start-up Costs Click to add text
5. No Huge Losses
Drawbacks of Dropshipping
You are not in full control of your business. The fulfillment of orders depends
almost entirely on the supplier. Thus, unreliable suppliers may tarnish your
reputation as a seller. And if the customer has complaints, you are
accountable for solving them.
The item may not be available for purchase. In this case, you will have to
communicate and negotiate with the supplier about the return of
products. And this may incur additional costs.
A customer can buy different products that are in different warehouses. If
the delivery is carried out by different suppliers, this will increase the cost of
delivery.
You lack product information. You simply don’t know how many items are
left in the supplier’s warehouse. Because of this, overlaps often occur.
Affiliate Marketing
How Does It
Work?
Amazon Associates is
essentially a referral program
that pays a commission to
referring websites. So when
you send a customer to
Amazon via a link on your
website, you get a
percentage of the sale of
whatever they purchase over
the next 24 hours.\
Who Is Virtual
Assistant (VA)?
In Amazon terms, a Virtual
Assistant (VA) is someone who
works remotely in your Amazon
business. They can either be
employed full-time, part-time or
on a casual (e.g. per task)
basis.
Duties of VA
Administrative Tasks
Customer Service
Creating templates to input into the message
system
Product Sourcing
Market Research
Copywriting
Translating
Photography
Amazon Ad Campaigns
Fulfillment
PLANNING
Mindset of a VA
For the first 06 Month goal must be to learning not earning. Only offer you services when
having Hands on experience.
Do not sell your service cheap (in moderate level, not so high, not so low)
Do not beg for hire a VA for free of cost, make your worth.
Always highlight yourself by participating in Amazon Sellers group on Facebook,
WhatsApp and other social platforms.
Provide solution to amazon sellers in public group and shoe your existence in group.
Mindset should not to work long hours, make a group, outsource VA and dived working
hours. All activity should be monitored under you supervision