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Ad Copy Roast for Indian Marketers

The script outlines a 20-second comedic ad showcasing how 'Do Like Human' transforms robotic ad copy into engaging content for Indian marketers aged 18-35. It features a scenario where a marketer faces client criticism for dull ads, followed by a solution that highlights the effectiveness of humanized copy. The call-to-action encourages viewers to try the service and share their own ad experiences.

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Clash Ofclan
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26 views1 page

Ad Copy Roast for Indian Marketers

The script outlines a 20-second comedic ad showcasing how 'Do Like Human' transforms robotic ad copy into engaging content for Indian marketers aged 18-35. It features a scenario where a marketer faces client criticism for dull ads, followed by a solution that highlights the effectiveness of humanized copy. The call-to-action encourages viewers to try the service and share their own ad experiences.

Uploaded by

Clash Ofclan
Copyright
© All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as TXT, PDF, TXT or read online on Scribd

# Marketer’s Ad Copy Roast Reel Script

**Duration**: 20 seconds
**Objective**: Show “Do Like Human” fixing robotic ad copy, driving trial sign-ups.
**Target Audience**: Indian marketers (Gen Z/Millennials, 18-35).
**Audio**: Desi comedy sound (“Arre Wah!” or “Haye Mera Dil”).

## Scene Breakdown

1. **0-3 seconds (Hook)**


- Visual: Marketer (colleague, in blazer) presents ad copy to client (you, in
shades).
- Text overlay: “Ad copy sounds like AI? 😜”
- Voiceover/Subtitles: “Clients roasting your ads? 😩”
- Action: Zoom on robotic copy (e.g., “Buy now for optimal results…”).

2. **4-10 seconds (Problem)**


- Visual: Client roasts: “Is this a robot or an ad?” (text: “Roasted! 🔥”).
- Text overlay: “AI ads = Meh! 🚫.”
- Action: Marketer looks embarrassed (quick cut).

3. **11-15 seconds (Solution)**


- Visual: Marketer uses “Do Like Human” (mock-up: text humanized to “Grab this
deal, it’s lit! 🔥”).
- Text overlay: “Do Like Human = Sold! ✅.”
- Action: Client cheers; marketer does desi dab.

4. **16-20 seconds (CTA)**


- Visual: Marketer points with animated “Link in bio” star.
- Text overlay: “Write ads that slap! Swipe up! 😎.”
- Voiceover/Subtitles: “Click the link in bio! Comment your worst ad! 👇”

## Caption
AI ad copy getting roasted? 😜 Do Like Human creates ads that sell! Perfect for
Indian marketers. 🇮🇳 #AdCopyRoast
**Tap the link in bio for a free trial! 😎 Comment your worst ad copy! 👇 Share to
level up! 📲**

## Hashtags
#AdCopyRoast #DoLikeHuman #DesiMarketerVibes #MarketingHumor #GenZAds
#IndianMarketing #AdTipsIndia #TryDoLikeHumanIndia #DigitalMarketingIndia
#IndianBrands

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