Coca-Cola Quality Management Insights
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ScribdTranslationsCoca-Cola Quality Management Insights
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ScribdTranslationsQUALITY MANAGEMENT PROJECT
TECHNICAL VISIT TO COCA COLA
1) PURPOSE OF THE VISIT:
GENERAL OBJECTIVE: Describe the importance of quality in products
developed by the Coca Cola company, through a rigorous process of
research in which data will be obtained that can help to understand
people that this is a socially responsible company.
SPECIFIC OBJECTIVES: Identify the methods and types of activities that
they are carried out at Coca Cola in order to deliver quality products, through a
research process in which beneficiary data can be obtained
Help this company.
-Analyze the work and coordination of the personnel involved in the
Coca Cola company, with a research work to achieve understanding
How the Coca Cola company works.
Know the way of making products in the Coca Cola company, with
a deep investigation of the production manuals of the goods
developed in that establishment and obtain information that benefits the
people interested in the company.
To know the structure of the bottling production by researching in a way
verify all the information of it and bring it to documentation to know how
the company plays the role of bottling production.
2) THEORETICAL FRAMEWORK: The beginning of it all dates back to the year 1886, when the
pharmacist John S. Pemberton created Coca-Cola in Atlanta - United States -
after mixing a series of plant extracts with carbonated water.
At that time, Pemberton did not imagine that he was about to start a legacy of
innovative success in various countries around the world, including ours.
After its success in different countries around the world, it expanded its offering and launched
flagship products (like Fanta, in 1940, and Sprite, in 1961). In 1941,
Coca-Cola arrived in Bolivia and, since then, it continued to develop new ones.
proposals.
In line with this constant innovation process, in 2016, it presents its
global strategy of Single Brand, through which it transfers strength and the
attractive of its emblematic brand to integrate the variants of Coca-Cola and
boost their low and calorie-free versions. Thus, all variants of Coca-Cola.
they will also be close, attractive, and accessible to the consumer, facilitating
the possibility for each one to choose according to their needs and tastes.
Since its arrival of Coca-Cola in Bolivia, 74 years ago, the Company has had
present an unchanging objective: to offer, through constant changes and
innovation processes, products that satisfy tastes and lifestyles of
each of its consumers.
Coca-Cola arrives in Bolivia thanks to the efforts of businessman Alejandro
Vázquez, who managed to obtain the franchise, in 1941. On December 24 of that
year, Vásquez, originally from San Pedro, La Paz, opens the first bottle of Coca-
Cola produced in our country.
After the success of the drink, in 1943, Vásquez created the VASCAL corporation.
That same year, he receives the first congratulations from the Coca-Cola Company for the
sales record of the region.
The definitive launch of Coca-Cola products in Bolivia is consolidated on the 3rd of
July 1995, when VASCAL S.A sells the franchise to Bottlers
Bolivianas Unidas - EMBOL S.A, which transforms the processes of the areas of
administration, distribution, and production in the existing plants in La Paz,
Cochabamba and Oruro.
The new directory proposes an ambitious modernization project.
and initiates a technological leap, automating production processes
and introducing new packaging and cooling equipment.
The improvement in the distribution system and economic growth of the
The company soon achieves significant results. The most important is the
acquisition in 1996 of the plants of Santa Cruz, Sucre and Tarija, through the
which EMBOL manages 94% of the Coca-Cola business in Bolivia.
Constantly seeking to innovate in the soft drink market,
that same year, EMBOL S.A. introduced the returnable plastic bottle in the country
of two liters and, a year later, launches the non-returnable packaging on the market.
Today, the Coca-Cola System in Bolivia is made up of two partners.
bottlers: EMBOL S.A. and Nudelpa. The latter joined the Company in
August 1982. And since that day it has been producing and distributing the refreshing taste of
Coca-Cola in the most important markets of the department's cities
Beni and Pando.
Currently in Bolivia, the Company has 28 options in six categories:
soft drinks, waters, juices, isotonic drinks and energy drinks, of which 17% are low
or calorie-free.
EMBOL S.A. MISSION. Working together, creating and satisfying needs
from our consumers of quality soft drinks, at the best price
value, at the right moment, ensuring the development of our people, our
company and the Bolivian community.
EMBOL S.A. - TARIJA
Part of the Group of United Bolivian Bottlers S.A.
Covers the carbonated beverage market of Tarija and part of Chuquisaca.
Potosí.
Mixed production line (products in glass and PET packaging)
Built area of 3500 m2, with around 190 employees working.
in 3 shifts from Monday to Saturday.
3) DETAILED SUMMARY OF THE ACTIVITY, PRODUCTION LINES,
EXPORTS
Water treatment and other ingredients
There are four ingredients used in the making of Coca-Cola: the
water, sugar, concentrate, and carbon dioxide. The process of
The process begins with the reception and control of the raw material: both the
sugar like water and CO2 are analyzed before being introduced into the
process.
The water, besides being drinkable, passes through a rigorous process within Paresa.
filtering procedure that ensures the highest quality of the ingredient
more important (and also a prized resource) of Coca-Cola. The sugar, which
it is the sweetener of Coca-Cola Original Flavor, it also goes through a process of
purification, which is carried out through clarification by means of flotation and
ionic exchange.
Preparation of simple syrup
At this stage, the previously treated water is mixed with sugar to
obtain the so-called simple syrup, which is then pasteurized and filtered to
eliminate any impurities or contamination, thus complying with the highest
demanding production standards.
Preparation of finished syrup
Next, the simple syrup is added to the concentrate, which is provided.
by The Coca Cola Company. Each of the beverages produced by the Company
–Fanta, Sprite, for example– require a different concentrate, which is what gives it
it gives the characteristic flavor and aroma.
Carbonation
The finished syrup goes through the carbonator, where gas is added to it.
carbonic, which will dissolve in the drink to create the bubbles. In this
At this stage, it can be said that the drink is already finished, but before being packaged.
will undergo new quality controls.
Packaging and coding
The finished drink (we can now talk about Coca-Cola!) is placed inside the
bottle. The full and sealed bottle is given the code that allows identification of the
batch, the production date, the hour and the minute. This allows tracing the product, which
What guarantees the consumer that they have a complete record of the materials?
aunts and the Coca-Cola that she has in her hands.
Distribution
Returnable bottles are placed in crates, while non-returnable ones are assembled.
packages; both are placed on pallets that will rest in the Warehouse Area not
more than five days before departing to the different destinations. Each day the
distributor trucks that leave Paresa allow Coca-Cola to reach
the entire country, sometimes traveling up to 500 kilometers.
PRODUCTION LINES
Coca-Cola
Fanta
Sprite
Vital
Powerade
Of the Valley
Lion
Aquarius
Mineral water
Collection
4) EXPLANATION OF THE MONITORING AND CONTROLS THAT ARE CARRIED OUT
IN THE COMPANY FROM RAW MATERIAL, PROCESSES OF
PRODUCTION AND EXPORTS:
Flowchart ISO STANDARD
conclusion
Quality has become a transcendent aspect within
organizations in recent years, so their importance has been recognized and
their guidelines have been implemented in a large number of companies around the
world, it has also evolved in the search for aspects that
allow greater growth of the institutions, as well as greater satisfaction of the
client.
Standardization within a company establishes the foundations for the present and the future.
with the purpose of establishing an order for the benefit of all interested parties,
this normalization can be applied to any company and can be adapted
to the particular requirements of each organization.
The application of standards seeks to improve the functioning and efficiency in the
the use of resources, which if managed well can lead to the reduction of
costs.
ISO standards are a global quality benchmark and allow organizations to...
organizations the standardization and improvement of their processes, their
functioning and recognition, which is of vital importance for the
survival of companies in a globalized world.
The complaints handling system is extremely important in the stage of
After sales, it directly intervenes in customer satisfaction issues.
monitoring and measurement, including additional and recovery services
clients.
The application of ISO 10,002:2004 implies being aware of what one wants.
the client and keep them informed about the progress in resolving their complaints,
which are resolved with objectivity, in a confidential and responsible manner.
All of this, in addition to creating a platform for maintenance and improvement
continue.
recommendations
Train the most suitable employees in the use of statistical techniques
that will help to control and detect critical points in the processes involved
at the University.
Implement improvement projects with the aim of launching new ones.
ways to carry out activities within the university processes and
maintain the education of the system to the needs of the University.
Implement what is established in the prepared documents and define the
implementation schedule.
The implementation of the proposed organizational memory system model
in this work, with the aim of improving the quality of service of a
technology department, leaves areas for improvement such as:
Improve access and use of interfaces for creation, management and
use of knowledge, using new technologies developed, since
in addition to achieving a significant reduction in usage time and achieving
a more transparent automation regarding the update processes of
Information such as logs and procedures will be very useful to reduce
even more the time to solve the problems presented and increasing the
quality in service.
Adapt the information management and user support procedures to a
work model based on quality standards such as ITIL and COBIT.
Use the results of the periodic evaluations of service quality
as opportunities for improvement, both for the service processes of the
organization, as for the processes of using the memory system
organizational.
Utilization of systems based on analysis and data techniques and ontologies
to achieve better management of the stored information, differentiating with
greater accuracy the knowledge that does represent an asset for the organization and
which no.
Establish evaluation indicators for the organizational memory system in
its more specific and defined technological and organizational context, in order to obtain
more accurate data about the system's operation. Conclusions and
Recommendations 139 The implementation of a memory system
organizational is a key factor for the improvement of services of a
technology department, these advantages can be used to develop
competitive advantages and achieve a better position in the current market.