Olomayiana Electricals Business Overview
Olomayiana Electricals Business Overview
ENTERPRISE and it comes from the initials of the official name of the proprietor. The first initial-
OLOITIPTIP
The enterprise will be located at Kilgoris market in Shartuka location ,Narok County
KILGORIS
The reasons which made the proprietor to choose the location are;
i)MARKET
; The presence of domestic and commercial customers will lead to high demand of goods and services
ii) COMPETITION
The proprietor will not have a competitor to her business since there is no any other enterprise near
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The availability of good roads in the area led to the starting of the business.
ELECTRICITY
The electrical energy necessary to power the machines within the county is enough for all the people to use
BANKING
The proprietor has a share at commercial bank of Kenya and hence will be given loan from the bank which
POPULATION
The location is highly populated and this will bring out many customers to the business.
The business will be a sole proprietorship. This is because of the following reasons;
It is easy to modify since the owner fills goods for the business since innovation and creativity
It is easy for decision making since the business is managed by one person.
It is flexible –Easy for an entrepreneur change business when there is a decline of customers.
It is easy to form
It will be a wholesaler enterprise which will offer quality goods and services to the customers. It will deal
with selling of electronic components and electrical accessories and equipments. It will also offer repair and
maintenance services to the electrical and electronic equipments and components. This is because the
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1.5 PRODUCT AND SERVICES
The business will be selling high quality products so as to satisfies and attracts customer to the enterprise.
Goods will be sold a good reasonable prices. There will be after sales services and transportation services
for those customers who will purchase bulky goods. Therefore this will increase the number of customers to
the business. For those who would require installation services after purchase it will be done at a reduced
prices at about ten percentage of the original installation prices. The following are the products which will
Relays Radio
Conduits Switches
The proprietor is a graduate in diploma in Electrical and electronic engineering and thus chose to start the
business. After Kenya power and lighting company works, the consumer will required to purchase
services and appliance and accessories to complete installation to their houses therefore they will be;
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I. A high rate of electricity demand
1.7 INDUSTRY
The business falls under the East- Africa Trade and Industry. There is no competition to the business
since the ones available are small and at a distance they cannot satisfy the high demand of customers. Their
services have not been updated due to lack of capital and poor management. Since the proprietor has already
discovered the problems, when she will start the business she will attract more potential customers due to his
The enterprise will have type of goals that it may wish to achieve namely;
primary goals
prices.
2. *secondary goals ;as the business will be running the profit and part of the
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i. Capital will be used for increasing the stock of the appliances
3. *Long term goals ;The business will expand into large scale after a period of
two [Link] is because the incoming profit is high. Also other branches will
*PRE-START STRATEGY
The enterprise will obtain a loan from commercial bank of kshs. 600000 and necessary trading license.
Other sources of finance are personal investment and donation from family, friends and relatives. Necessary
*START-UP STRATEGY
The business will be opened by the family members. Trained employees will be responsible to the customers
and gifts , discounts prices and after sell services will be provide to customers. Advertisement will be done
After the business has entered into the market , the customers will be maintained by selling products of high
quality at better price and offering better services to them . The profits which have been made will be used
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CHAPTER TWO
2. 0 MARKET PLAN
The business will be situated where there will be good infrastructures which will make it easier to reach
The main objective of the business is to increase the market share of products to expect profit at least 50%
within the first two years, therefore these will make the business to expand easily hence will create
employment within the town and due to this the living standards of the people will be improved.
The business will set goals at the end of the first two years which will make profit of about 80% of the sales
The business will be expected to make a profit of 30% within two years and this will make the business
expand easily.
The market share of the business will be in expected to be half of the potential clients.
2.2.0) CUSTOMERS
The enterprise will consider all kinds of consumers starting from small scale to large scale whereby they will
be able to purchase goods at cash and credit terms. The business will serve industrial consumers, domestic
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2.3.0) MARKET SHARE AND SEGMENTS
The industrial consumer will be calculated to be approximately 40%, domestic consumers will be
approximated to be 30%, the institutional consumers will be approximated to cover 20% and governmental
Sales
KEY
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2.4.0) COMPETITORS
The business will be compared with other electrical business within the town. The major competitors will
include;
LETIP workshop Good No after sale Enough security Poor transport and
Mwamba wiring Enough security Limited working Availability of room Competition from
Dit private Qualified No room for Room for future Competition from
services hours
The enterprise will offer credit facilities to the customer and will sell high quality products at affordable
price. Factors like transportation and payment as well as insurance and incentives shall be taken into
consideration.
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2.6.0) PROMOTION STRATEGY
The business will make extensive advertisement in radios and television both locally and internationally.
Gifts and discounts will be given to as per the purchase. Sign posts will be strategically positioned to guide”
undertake advertisement campaigns during market days as well as giving free samples, bronchus,
The enterprise will be located at a place which is accessible to customers. The enterprise will use different
means to distribute its products and services such as use motor cycles and vehicles. Also goods will be
packaged to the consumers as a way of reducing chances of wastes. Methods of distribution used will
The official contact and address of the enterprise will be displayed or written on receipts which the
customers are given after the purchase. The enterprise will have a customer care desk to ensure direct
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CHAPTER THREE
The management in the business will be concerned on the employment, buying, salary inclement and
MANAGING DIRECTOR
ASSISTANT MANAGER
SECRETARY
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3.2.0 MANAGEMENT OBJECTIVES
The business will adopt a consultative type of leadership whereby the staff will be directly involved in
decision making. Their democracy will be used to determine the most suitable decision to them.
Decision making shall be by deligation, promotion and will be based on merit that is performance
qualification, experience and discipline among others. There will be fair distribution of work amongst
employees.
3.3.0 PERSONNEL
QUALIFICATION
Must have a diploma and above holder in electrical and electronics engineering.
DUTIES
Will be responsible for planning, organizing, directing, coordinating and controlling activities of
QUALIFICATION
Should have a certificate, at certificate level in electrical and electronic engineering from a recognized
institution. Must have work experience of at least one year. Must be between 25 to 35 years old. Must be
able to display skills as a team leader and honesty while working at the business.
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DUTIES
Will be in charge of supervising all members of staff, set business target acts as a production manager,
3.3.3 SECRETARY
QUALLIFICATION
Should be computer literate. Will be groomed fluently in language with working experience of at least two
years.
DUTIES
Will be receiving and dispatching all correspondence to and from the business, receiving and keeping form
3.3.4 DRIVERS
QUALIFICATION
DUTIES
3.3.5 RECEPTIONIST
QUALIFICATIONS
DUTIES
To carry out secretarial duties, receiving calls and giving direction to customers. Receiving documents of the
QUALIFICATION
Should have a certificate in store procurement and a work experience of at least one year.
DUTIES
Keeping records of all goods in the store and ensure that cleanness is also maintained in the store.
3.3.7 SECURITY
QUALIFICATION
Should be 35 to 50 years of age, speak and understand national language and poses personal integrity.
DUTIES
To give guidance to customers through receptionist, ensure safety in business enterprise, close and open the
MANAGER
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STORE 1 8000 96,000 1000 2000
KEEPER
All the employees will be given house allowance and medical allowance every month, they will be given
motivation on top of their salaries. This will make employees to be hard working in the section without
being managed.
a) RECRUITMENT
The manager will be in charge of decision making within the business and in charge of recruitment of new
b) TRAINING
It will be done in both internally and externally respectively whereby the manager will invite prominent
electrical business people who will give employee adequate training on business tactics. Training will also
be done through seminars and any organized training from electrical areas.
c) PROMOTION
The manager will be responsible for promotions and it will be based on competent workers and it will be
done in the form of salary increment. Also qualification, skills and working experience on that particular
The enterprise will have a trading license from municipal control authority before starting to operate. The
business has also met all municipal laws. The building is well sited and there is adequate supply of water,
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electricity ,a good transport network and the business will have enough space for effective working
operation.
The enterprise will get support from the following inorder to ensure that the business is maintained
BANKING COMMERCIAL KILGORIS Keep the business profits and making the
BRANCH interest.
INSURANCE CIC INSURANCE PO BOX 33333 Ensure all employees and the business
AUDITORS EUNICE VIO 403605 KISII To monitor the book of account everyday
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CHAPTER FOUR
It must be well defined and shown step by step to the last stage for business to be diversified.
This is the part of production where assembling and manufacturing of goods takes place. For any production
to be productive, the production tools and equipment must be available within the enterprise. Availability of
goods will be adequate to meet the demand imposed by the production plan. The ability and characteristics
N Y PRICE
supplier enterprise
Machine
Phase suppliers
Area Faniture
supplier
The above machines and equipments will be serviced within the enterprise. The workshop will be part of the
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4.1.2 RAW MATERIALS/ STOCK
1.5mm,2.5mm$0.5mm
Transistors 50 20 1,000
Total 618,000
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4.2.0 FACILITY LAYOUT
Manager’s room
STORE
Ass. Manager
Cashier Room
ENTERPRISE ROOM Toilets
Consultation
room watchman
Fire room
Entrance
For a successful production and operation in Kenya’s enterprise, the production of quality goods and
services should be offered to easy to customers, goods brought into the enterprise must be inspected by the
supervisor incharge before they are taken into the store. The item split in work must be adhered to improved
modern quality facilities should be available. The enterprise will have professional and skilled labour so as
to offer quality services to the customers. The enterprise will be working for twelve hours but the employees
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will be working for six hours in shifts until the end of twelve hours. This will increase the processing speed
of orders to customers.
134000 1614000
Safety measures and regulations will be taken into considerations for the safety of workers and the
enterprise. Therefore, fire extinguishers will be strategically placed around and within the enterprise and
alarms to raise for any alerts incase of danger. Dust coats, helmets, gloves and boots will be provided for the
safety of the workers.
For environment management and conservation, the enterprise has laid various regulations to adhere to such
as people are not allowed to smoke near and around the enterprise. The enterprise will be well ventilated and
spacious and litters should be collected and discarded appropriately.
The government rules and regulations will be taken into account to engage in fair competition,
pricing, advertisement and also to ensure right trade permits and licenses are obtained.
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CHAPTER FIVE
5.0FINANCIAL PLAN
This will show how his business is operating, source of business finance and capitalization process which
will contribute greatly in the event of stating the business.
These are the costs incurred before the business starts to operate. The enterprise will have the following
equipments, tools and materials for learning the business in the year 2025.
PARTICULARS AMOUNT
{Ksh.}
MACHINERY
1. Generators 16,000
2. Motors 12,000
FURNITURE
1. Office desks 17,000
2. Tables 12,000
TOTAL 29,000
OTHER COSTS
1. Electricity 7,000
2. Water 1,500
3. Advertisement 10,000
4. Registration fee 5,000
TOTAL 23,500
GRAND TOTAL 80,500
JAN FEB MAR APR MA JUN JUL AUG SEP OCT NOV DEC
Y E Y U O
Opening _ 400,0 270,0 150,0 280,0 340,6 215,9 146,7 65,00 35,50 20,30 14,40
balance 00 00 00 00 00 00 00 0 0 0 0
Capital 200,0 _ _ _ _ _ _ _ _ _ _ _
00
Loan 600,0 _ _ _ _ _ _ _ _ _ _ _
00
Cash 20,00 40,00 30,00 60,00 50,00 40,00 30,00 200,0 80,00 18,00 120,0 150,0
0 0 0 0 0 0 0 00 0 0 00 00
Credit 500,0 _ _ _ _ _ _ _ _ _ _ _
00
TOTAL
PAYMEN
TS
Machinery 28,00 _ _ _ _ _ _ _ _ _ _ _
0
Furniture 29,00 _ _ _ _ _ _ _ _ _ _ _
0
Salaries 101,0 101,0 101,0 101,0 101,0 101,0 101,0 101,0 101,0 101,0 101,0 101,0
00 00 00 00 00 00 00 00 00 00 00 00
Rent 10,00 10,00 10,00 10,00 10,00 10,00 10,00 10,00 10,00 10,00 10,00 10,00
0 0 0 0 0 0 0 0 0 0 0 0
Purchases 618,0 100,0 50,00 40,00 30,00 10,00 50,00 40,00 35,00 30,00 60,00 60,00
00 00 0 0 0 0 0 0 0 0 0 0
Electricity 7,000 6,000 6,000 4,000 5,000 4,000 3,500 5,000 5,000 4,000 4,500 6,000
Water 1,500 1,500 1,200 900 1,000 1,000 1,300 1,500 1,000 1,200 1,500 1,000
Advertise 10,00 2,000 2,000 2,000 2,000 2,000 2,000 2,000 2,000 2,000 2,000 2,000
ments 0
Insurance 13,30 _ _ _ _ _ _ 13,30 _ _ _ _
0 0
Travelling 20,00
0
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5.3.2 OLOMAYIANA ELECTRICALS AND ELECTRONICS ENTERPRISE CASH BUDGET
AS FROM THE YEAR 2026
JAN FEB MAR APR MA JUNE JUL AUG SEP OCT NOV DEC
Y Y
Opening 50,00 420,0 280,0 180,0 30,00 350,0 225,0 170,8 80,00 40,20 28,80 19,45
Balance 0 00 00 00 0 00 00 00 0 0 0 0
Capital 250,0 _ _ _ _ _ _ _ _ _ _ _
00
Loan 150,0 _ _ _ _ _ 50,00 _ _ _ _ _
00 0
Cash 30,00 70,00 40,00 80,00 10,00 150,0 50,00 204,0 150,0 185,0 200,0 250,0
0 0 0 0 0 O0 0 00 00 00 00 00
Credit 120,0 _ _ _ _ _ _ _ _ _ _ _
00
TOTAL 600,0 490,0 320,0 260,0 40,00 500,9 325,5 374,8 230,0 225,2 228,8 269,4
00 00 00 00 0 00 00 00 00 00 00 50
PAYME
NTS
Machiner 28,00 _ _ _ _ _ _ _ _ _ _ _
y 0
Furniture 29,00 _ _ _ _ _ _ _ _ _ _ _
0
Salaries 110,0 110,0 110,0 110,0 110,0 110,0 110,0 110,0 110,0 110,0 110,0 110,0
00 00 00 00 00 00 00 00 00 00 00 00
Rent 10,00 10,00 10,00 10,00 10,00 10,00 10,00 10,00 10,00 10,00 10,00 10,00
0 0 0 0 0 0 0 0 0 0 0 0
Purchases 600,0 230,0 60,00 50,00 35,00 20,00 50,00 65,00 43,00 40,00 70,00 80,00
00 00 0 0 0 0 0 0 0 0 0 0
Electricity 10,00 7,500 7,300 7,000 8,000 9,000 8,200 7,500 7,200 9,000 9,500 10,00
0 0
Water 2000 1800 1500 1300 1500 1700 1710 1620 1450 1600 2000 2500
Advertise 1000 3000 3000 3000 3000 3000 3000 3000 3000 3000 3000 3000
ment 0
Insurance 2000 2000
o 0
Travelling 2800
0
TOTAL
PAYME
NT
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5.4 PROFOMA TRADING, PROFIT AND LOSS ACCOUT
This part will show how purchases and other expenses are carried out in the enterprise
EXPENSES
DESCRIPTION AMOUNT
Ksh.
Salaries 101,000
Rent 10,000
Electricity 7,000
Telephone 3,000
Water 1,500
Loan 600,000
Advertisement 10,000
TOTAL 722,500
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5.5 BALANCE SHEET
This is a statement that is describing the business loans and what it owes others. A statement combines and
retires expenses of the business and it indicates weather the operation is at profit or loss. It is a tool evaluate
performance.
A SSETS LIABILITIES
FIXED ASSETS
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5.6 BREAK EVEN POINT
It is a method of identifying the volume of sales at a given price in order to break even. It is the level at
which the business must operate without incurring any loss or profit.
Telephone 3,000
Electricity 7,000
Transport 10,000
Water 15,000
Purchases 530,000
Insurance 20,000
Total 571,500
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5.7 FINANCIAL RETIOS
It helps in assessing the contribution of asset personal equity and sales in the business.
a)PROFITABILITY RATIOS
= 6,500,000/785,000*100
=828.025%
Return on capital=intrest/assets*100
=600000/1651000*100
=36.34%
b),LIQUIDITY RATIO
current ratio=C.A/C.L
=1651000/600000
=2.75
= C.A-stock/C.L
= (91651000-618000)/600000
=1.72
C) PERFORMANCE RATIO
= 480000-166666.67
= 313333.
=785000/293000
=2.68
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Average debtors collection=(Debtors/collection)*365
=(360000/737000)*365
=178.29
=(500000/530000)*365
= 344.340
= 600,000
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APPENDIX 1
BUSINESS LOGO
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APPENDIX II
To nyacheki
KILGORIS MARKET
OLOMAYIANA
From Kisii ELECTRICALS
ENTERPRISE
op
To Narok
30