Event Builder Interface
Start: Open Even
Builder Interface
Select a
Action
Define Event
Review
Tagging Event &
Save
Input Event Nam
Add Tag to the Events
and Description Preview
Event Details
Choose
Categorize
Tag
Event method Confirm
Changes
System
Existing Tags New Tag Creation
User Interaction Triggered
Yes No
Select Category
Auto assign
Select from
Input New
from
Default
Predefined
Tag Name
Dropdown Category Tags Save to
Return
Data Base to
Editing
End:
Event Created
Successfully
Start Point: Accessing Event Builder
User logs into the analytics platform
From the main menu, navigates to:
→ Settings or Tracking > Event Builder
Lands on the Event Builder interface
User logs into the
analytics platform
From main menu
navigates to
Settings or Tracking
Choose
an
Option
Settings Tracking
Land on Event
Builder interface
Step 1: Search or Create Event
User sees a list of existing events in the left panel
User has two options:
Search for an existing event by name
Click [+ New Event] to create a new one
Search or Create
Event
User
Option
Search for an existing event by name
Dispaly Result
Step 2: Define Basic Event Details
For a new or existing event, user fills/edit fields:
Event ID: Unique internal name (e.g., checkout_initiated)
Display Name: Human-readable label (e.g., “Checkout Started”)
Description: Optional explanation
Start : Define Basic Event
Details
Is it a
new
event
Yes No
Fill in Event ID Edit existing fields
Fill in Display Name
Optional:
Fill in Description
Submit Event Details
Step 3: Categorize and Tag the Event
User selects a Category from dropdown
(e.g., Authentication, E-commerce, Funnel)
User adds Tags using chip-style multiselect
(e.g., Engagement, Conversion, Retention)
User sets Status: Active, Deprecated, or Draft
Start : Define Basic Event
Details
Select a
Category
Authentication Funnel
E-commerce
Category
Category
Authentication Funnel
Category
E-commerce
Add Tags
Tag Engagement
Conversion
Retention
Set Status
Status : Active Status : Draft
Status : Deprecated
end
Step 4: Add Event Properties
User adds one or more event properties (schema fields):
Name (e.g., product_id)
Type (string, number, boolean, enum, object)
Mark as Required or Optional
Add a short description (optional)
User can add/edit/delete properties inline t
Add Event Properties
Choose
Property
Type
String Number Object
Boolean Enum
Enter Name and
Enter Name and
Enter Name and
Enter Name and
Enter Name and
Description Description Description Description Description
Mark as
Required
Yes No
Mark as Required Mark as Opional
Step 5: Review and Save
User previews the event payload structure (optional)
Clicks:
[Save Draft] to keep editing later, or
[Publish] to activate the event tracking config
System shows confirmation message:
→ “Event saved successfully” or highlights errors
User previews the event
payload
structure
Clicks
Save Draft Publish
Keep editing later Activate th event
tracking config
Event saved
successfully
Event saved
Highlight errors
successfully
Step 6: Post-Save Options (Optional)
User can:
View audit history
Roll back to previous version
Duplicate the event
Export schema (JSON or CSV)
Share with other team members
Post-Save Options
Choose
an option
View Audit history Roll Back to Previous Version Share with Team Member
Duplicate the Event Export Schema
View audit history Roll back to
Duplicate the event Enter Name and
Previous Version Description
Select Format
JSON CSV
Export as JSON Export as CSV
Exit Flow
User goes back to:
The dashboard
Or continues editing/creating other events
User Action
Exit Flow
Go back to
continue Editing/
Dashboard Creating Events