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Lead Management DataModel

This data model, or entity relationship
diagram (ERD), includes Accounts, Contacts,
Opportunities, Leads, and other related
objects provided with Sales Cloud.

Account
Account

related
created child of parent of parent
to
from of

related
to
child of
related
to
Account Contact Relation
AccountContactRelation
related Contact
to
Contact

promoted
to

plays
Lead
Lead

Name (FirstName, LastName)

Email

Phone Opportunity
Opportunity
Lead Source

Owner promoted Name

to
Address Amount
created
Company from Close Date

Rating

Status Text
Lead Score
assigned
Engagement Level

User
Owned by
Name performed
performed
for
by
Email

Department
Opportunity Contact Role
OpportunityContactRole

(c) 2022 Salesforce - Subject to change without notice Last modified: Mar 29, 2022 11:49 AM

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