Digital Marketing Impact on Fabric Sales
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ScribdTranslationsDigital Marketing Impact on Fabric Sales
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ScribdTranslationsQUESTIONNAIRE
Dear participant, Greetings; I am a student belonging to the Technological University.
from Peru in the international business administration program and I am currently completing
my research work: 'Digital marketing and opportunity in company sales'
"Fabric importers, La Victoria-Lima 2020" in order to obtain the degree
bachelor's academic. Therefore, the objective of this questionnaire is to obtain information about
I need relevant data that allows me to answer the questions of my
research. Because you are part of our sample (you fit the profile and the
requirements) I kindly ask you to respond to the following questions that are found in
continuation in order to fulfill the goal that is being sought. Your participation is
voluntary. I appreciate your valuable time and for agreeing to participate in the realization of the
questionnaire for the purposes of this research.
Sincerely, Harumi Oshiro
SURVEY
Do you use digital marketing strategy in your company?
No, 98% of our clients heard about us through referral or by making a
specific search on the internet.
2. Do you consider that the use of digital marketing is linked to quality service?
Not necessarily, I think that digital marketing is a tool that seeks to
position yourself ahead of the competition until you become the first and in
consequence of increasing sales volume, however it is not a tool that
seek continuous improvement in aspects such as the quality of products or services
that a company can market.
3. Do you believe that digital marketing makes searching or browsing the
How can a customer be efficient on their website?
Yes, I believe that digital marketing can help show the customer products from
according to your interests, focus your attention on what truly interests you and
make the interaction with the website more educational.
4. Do you believe that the use of digital marketing increases sales in your company?
Yes, I think that if we generate greater exposure within a specific sector,
there would be a possibility of gaining some clients.
5. Do you think that the use of digital marketing helps the company's positioning?
Yes, I believe it.
6. Do you think that in recent years the client portfolio has increased?
new?
Yes, in a short time we have been able to gain new clients with marketing techniques.
traditional.
7. Do you use social media to promote your fabrics? What platforms could you use?
can you mention one of them? (HARU HELP ME HERE)
If we use social media to promote our products, like tail fabric of
mouse, soft fabric and plush fabric.
8. Do you think that the use of social media (WhatsApp, Facebook, Instagram, etc.)
Increase the company's sales?
Used properly, knowing how to direct customer inquiries through all
these platforms and subsequently managing the orders in an orderly manner,
definitely if they become sales channels.
9. Do you believe that an increase in sales is achieved through personalized attention?
Yes, the customer usually seeks security and trust when making a purchase.
Those values can be transmitted through kind attention and guidance.
customized.
10. Do you believe that quality service leads to customer satisfaction?
Definitely, it is the only way to build customer loyalty, you have to have...
I am satisfied with the quality of the product, the price, and the service.