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One-Week Beauty Content Calendar

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100% found this document useful (1 vote)
15 views4 pages

One-Week Beauty Content Calendar

e-comm

Uploaded by

SIDRA
Copyright
© All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd

Sure!

Here's a one-week content calendar—featuring three daily pieces


(morning, midday, evening)—tailored to your beauty & spa niche, focusing
on bath bombs, moisturizers, and spa candles. With your minimalist white &
black aesthetic and event-driven hooks, this will help keep your audience
engaged and aligned with seasonal or cultural moments.

Weekly Content Calendar (3 posts/day)

Midday
Evening
Day Morning (Reel/Post) (Reel/Post
(Reel/Post)
)

Static
Post: Flat-
lay of bath
Reel: "Morning Ritual" – Reel: Unwind
bombs +
Demonstrate using a spa sequence – show
Mon moisturizer
candle to start the week. bath bomb fizz w/
with
Black/white visuals. candle light.
“Monday
Mood”
caption.

Static
Post: Reel: ASMR vibe –
Reel: “Tip Tuesday” – Quick Before/after pouring
skincare tip using moisturizer skin glow moisturizer,
Tue
(in minimal black/white using candle flicker,
packaging). moisturizer foam from bath
+ a candle bomb.
photo.

Static
Post:
Testimonial Reel: “Relax &
Wed Reel: Spa candles in focus: from a Reflect” – cozy
(Midweek lighting routine + benefits customer evening bath
reset) (e.g. stress-relief). who used bomb soak with
bath bomb candle, journaling.
+ candle
combo.
Midday
Evening
Day Morning (Reel/Post) (Reel/Post
(Reel/Post)
)

Static
Post:
Product
Reel: “How to”
spotlight –
Reel: “Behind-the-scenes” – style – layering
highlight a
Thu packing orders in signature moisturizer,
bestselling
logo packaging (monochrome). lighting candles
bath bomb;
post-shower.
mood board
in B/W
theme.

Static
Post: “Date Reel: Weekend
Fri (Event
night in?” wind-down –
Marketing: Reel: Friday Alert – prep a spa
Showcase moisturizer
Movie Night night w/ candles and bath
candles in application +
or Self-Care bomb.
romantic candlelit journal
Friday)
playlist notes.
setup.

Static
Post: User-
Reel: Q&A –
generated
Sat Reel: “Spa Saturdays” – full answer a follower
content
(Weekend spa moment w/ all three question on
repost –
Special) products. moisturizer care
customer
tips.
enjoying
products.

Static
Post:
Reel: “Prep for
Quote on
Reel: Morning self-care routine the week” – bath
Sun (Skincare self-care
– moisturizer + candle + bomb soak with
Sunday) overlayed
gratitude journal. ambient candle
on black-
lighting.
white spa
scene.
📌 Event Marketing Hooks

 Monthly Events: Tie content to wellness awareness days, like


Self-Care Month, World Mental Health Day, or International Spa Day
(May 22).

 Seasonal Themes:

o Summer: “Beat the heat with cooling bath bomb + SPF


moisturizer hints”

o Winter: “Warm & cozy spa candle + hydrating moisturizer”

 Weekly Rituals:

o Tip Tuesday, Self-Care Sunday, Feature Fridays

You can adjust month-to-month, e.g., in October, lean into cozy vibes and
autumn scents; in February, focus on romance and self-love.

🎨 Visual & Aesthetic Notes

 Stick to black-and-white backgrounds, with minimal color pops


from product packaging.

 Emphasize the calm glow of candles, neutral lighting, marble/linen


textures.

 Keep your logo elegantly visible—e.g., on candle labels or product tags.

✅ Next Steps

1. Plan ahead monthly: map event-driven themes (e.g., Mother’s Day,


Summer solstice).

2. Batch-create: record several reels in one go to stay ahead.

3. Use consistent hashtags: e.g., #VlouraByHadia #SpaAtHome


#BathBombGlow.

4. Engage daily: prompt comments (e.g., “Which scent would you


choose?”).
Feel free to let me know if you'd like to expand this into a full month, or want
caption ideas/templates for each post!

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