The Ultimate Manifestation Technique

The Art Of

IDENTITY
SHIFTING
A 7-Step Blueprint For Redefining
Yourself To Manifest Any Desire or Goal

Written by
Anthony V. Lombardo
 ANTHONY V. LOMBARDO
The Art of Identity Shifting
A 7-Step Blueprint For Redefining Yourself
To Manifest Any Desire or Goal
 Copyright © 2023 by Anthony V. Lombardo

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First edition
 Introduction
Over the last five years, I’ve gone down a massive rabbit hole.

I consumed practically every piece of content I could get my hands on how

to consciously manifest profound personal change in one’s life, as though my
life depended on it. Whether it was exploring various meditation techniques,
NLP, hypnotherapy, or reading books on quantum theory and old school Law
of Attraction.

The recurring theme?

It always comes down to changing who you are.

Going from where you are now to where you want to be is about forging a
new identity. It’s about embracing tiny, unfamiliar, and sometimes tedious
behaviors that you repeat over and over. To quote Publilius Syrus, (the 1st
century BC former slave—turned playwright and philosopher):

“Do not despise the bottom rungs in the ascent to greatness.”

This guide delves into the potent art of identity shifting – a blueprint for
redefining yourself to manifest any desire or goal and create lasting personal
changes in your life. I distilled everything I learned into a practical, simple
seven-step process that anyone can use to upgrade their life and evolve into
the person they desire to be.

But before we delve into the process, let's briefly discuss what identity
shifting is and why it's so crucial. It stands out as the most powerful and
transformative technique for manifesting outcomes and achieving goals.

Note: I created a companion course for this guide called The Identity Shifting Morning
Practice, a daily system to help you embody this work and step into who you're meant to be.

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 What is Identity Shifting?

The concept of identity is one of the great spiritual paradoxes. On one hand,
we must learn to detach ourselves from our identity, the contrived sense of
self dictated by the ego, but on the other, the concept of identity is at the
heart of how we intentionally shape our experience of reality.

Identity shifting is the process of intentionally changing your self-concept,

the way you see yourself, and your beliefs about who you are. It involves
changing your model of reality, how you see the world, your attitude, and
your habits and behaviors — so it aligns with the identity of the person you
want to become.

Here’s an example.

If you desire more confidence, you must shift your identity to that of a
confident person by resonating with the thoughts, beliefs, feelings, and
behaviors of a confident person. You start doing that by asking yourself
questions like:

“How would a confident person act?”

“What daily habits would a confident person have in their life?”
“How would a confident person respond in this situation? Or in that
situation?”

As a result, you start taking actions that align with this identity. You believe
in yourself more and begin opening yourself up to new opportunities and
experiences that further boost and affirm your confidence. This positive
cycle propels you to take more aligned action.

Congratulations, you just created a roadmap for achieving your goals. Now,
this roadmap makes it easier for you to identify the steps you need to take
and the changes you need to make in your life to reach your desired
outcomes.
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These, in a nutshell, are the fundamental laws of reality at work: When
similar energies align, they give rise to corresponding outcomes. We
resonate with the energies of what we desire (see Law of Resonance) and
begin to open ourselves up to experiences and opportunities that match that
energy (see Law of Attraction).

Congratulations, now you just put the wheels of metaphysics in motion. Now,
shit is really about to go down!

Identity Shifting and Conscious Creation

As mentioned, identity shifting is the ultimate form of conscious creation and

manifesting. This is because identity shifting taps into the only principle that
really matters when it comes to manifesting:

Your inner world creates your outer world.

Defining your identity is how you consciously create the life you desire,
empowering you to vehemently choose who you want to be and how you
want to experience life — rather than feeling confined in your current
circumstances.

Some key points on identity shifting.

Identity shifting is not about throwing yourself away, disliking yourself,

or changing who you are fundamentally. Instead, it’s about shifting who
you are in the context of your various life situations: work, job,
relationships, health, etc.

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 It’s about recognizing that you are not defined by your past, your current
circumstances, your emotions, or even your personality traits.

By shifting your identity, you are essentially convincing (programming)

your subconscious mind to become the person you need to be to achieve
your goals and create the life you want. You are giving your subconscious
a target to hit.

Your identity will dictate what you manifest in life because who you are
determines how you act and behave. And if you want to change your
actions and behavior, you must first change your identity. As James Clear
states in Atomic Habits: “Your identity is the most powerful force in your
life. It determines your habits, influences your decisions, and predicts your
future.”

Focusing on your identity makes you more resilient. Since you have a
clear vision of who you want to become and are motivated to keep
reaching that identity, you are likely to bounce back quicker when you
inevitably face obstacles and setbacks pursuing your goals.

But here’s the twist.

You have to shift your identity to that of someone who has already achieved
your goal, especially when you are first trying to manifest something new in
your life.

Essentially, you have to “act as-if.” Or, as Dr. Joe Dispenza calls it, you must
“bond with your future.” You must think and act like the person who has the
thing you want or achieved the outcome you desire.

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 Act As If

Do you know what the best way to become a piano player is?

Practice playing the piano. You have to train those fingers to play those
scales and chords so it becomes muscle memory. The same goes with
shifting your identity; you must practice religiously.

Practice leads to embodiment in all areas of life.

So, to shift your identity, you must practice acting as if by:

Aligning the small behaviors you engage in and the decisions you make
throughout the day with the type of person you desire to become.

At first, this will be difficult. But the key is to work in baby steps by
committing to one action or behavior every day that aligns with your
identity. It can be the tiniest thing.

For example, if you want to become a confident public speaker who dazzles
audiences, start acting as if you are already that person by practicing in front
of a mirror. Stand in front of a mirror and deliver your speech or
presentation. Pay attention to your body language, facial expressions, and
gestures. Practice speaking with clarity and confidence. This will help you
build self-awareness and improve your presentation skills.

It might sound overly simplistic, but creating lasting behavior change is hard.
It requires doing the simple and mundane over and over again. It’s about
incremental gains.

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Think of it like this — the person you are right now is the result of every tiny
action and behavior you have been practicing for a long time, whether
consciously or unconsciously. Meaning, that we are always practicing
something in life, and over time we will get good at whatever we are
practicing.

The question to ask yourself is: Are you getting good a being the person you
want to be or the one you don’t?

Now that you have an understanding of identity shifting and how

transformative it can be when embraced as a pathway to manifest personal
change, let's get into the process.

Interested in going deeper?

If you’d love a daily practice to help you embody everything you're learning here,
check out the program I created, The Identity Shifting Morning Practice. It’s based
on the exact system I used to shift my own identity—and is designed to help you
rewire your subconscious, align with your future self, and create lasting
transformation.

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 7-Steps To Shift Your Identity To
Achieve Any Goal Or Desire
I suggest doing this process slowly and intentionally to give yourself the time
and space to reflect on your answers and allow them to become as clear as
possible. Grab yourself your journal or a notebook and capture all your
answers and insights with as much detail as possible. The deeper you go the
more powerful this process will be for you.

Step 1
Choose one of your most desired goals.
When selecting a goal, it’s important to choose something that truly matters
to you. Choose something you are passionate about right now but that still
aligns with your long-term vision for your life. Additionally, choose a goal
that will bring you joy, and excitement, and light you up from the inside out.
At the end of the day, experiencing positive emotions and delightful states of
being is what we are really after. Focusing on how you desire to feel by
achieving your goal will also significantly improve your motivation and
chances of success.

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 Step 2
Identify your current beliefs and
behaviors around your goal.

Honest self-assessment is critical. Analyze your current beliefs and behaviors

regarding the goal you’ve chosen, identifying any limiting thoughts or habits
that might hinder your progress. Awareness is always the first step to
transformation.

This can be challenging because our beliefs and behaviors are often deeply
ingrained, making them difficult to recognize. However, taking the time to
reflect on your current identity is crucial in understanding what needs to
change.

For example, if your goal is to start your own business, a limiting belief that
may arise is: “I’m not experienced enough to be an entrepreneur.” Or, “I’m
not the business type.” These beliefs will hold you back from taking action
and pursuing your entrepreneurial aspirations. By recognizing this limiting
belief, you can challenge it and work towards developing the right mindset
that empowers you to take the necessary steps to achieve your goal.

Start compiling a list of all your beliefs, values, and behaviors pertaining to
your goal. Then ask yourself: How do they contribute to my current
circumstances and hinder my results?

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 Step 3
Extract the identity from your goal.

The essence of identity shifting lies in moving beyond the goal itself and
embracing the corresponding identity.

So your goal is not to make passive income through an online business; it’s to
become an entrepreneur.

Your goal is not to create an online course; it’s to become a teacher and an
incredible presenter who brilliantly articulates wisdom and knowledge.

Your goal is not to restore your marriage; it’s to become a better husband,
lover, and companion.

Your goal is not to have more confidence; it’s to become a charismatic leader
who inspires others.

Get it?

Now, consider your goal and pull out the corresponding identity.

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 Step 4
Define the identity traits that
align with your goal.

It’s not enough to have a generic identity like an entrepreneur, a brilliant

presenter, a better husband, or a leader. You have to tap into the underlying
qualities of this identity that align with your goal. To do this, ask yourself:
What type of person has what I want? Or who do I truly need to become in
order to achieve what I desire?

Write down all the characteristics and personality traits of such a person.
You can do this by asking yourselves questions such as:

What is this person’s overall attitude and demeanor?

What is their mindset or self-talk?

What is their body language?

How do they talk to others?

What is their energy like?

How do they move?

You can also reflect on people you know or admire who achieved the success
you desire. What traits do they possess that you want to model?
Create a list of all these qualities and traits. Be as specific as possible. Think
in terms of attitudes and states of being.

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 Step 5
Name and claim your identity and
write an identity statement.

Reviewing your list of traits and qualities, give your desired identity a specific
name that encapsulates the success of your goal and the essence of the
person you ultimately want to become. This name should be easy to
remember, and serve as a powerful reminder of who you aspire to become.

Then draft a powerful “I am” statement that expands on your chosen name —
something that resonates with you. To jumpstart this process, here are some
questions you can ask yourself:

1. Who am I and what do I spend my time doing as this new identity?

2. What is the vibe or the main qualities I exhibit when doing what I do?

3. What are the outcomes I create by being this new person?

Get creative with it. There are no rules here; this is your personal mantra. It
doesn’t have to make sense to anyone else; it just has to deeply resonate with
you.

Here are some examples.

Goal: Create an online course to empower single moms.

Identity: “The Single Mom Empowerer”

Identity Statement: “I am the Single Mom Empowerer, lighting the path

of transformation for single moms, equipping them to conquer challenges
and soar with unwavering determination.”

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Goal: Become more confident and have higher self-esteem.

Identity: “The Charismatic Dynamo”

Identity Statement: “I am a charismatic, confident social dynamo who is

always open and honest about who I am and how I live around all people
in all situations.”

Goal: Become fit and healthy.

Identity: “A Fit, Athletic Biohacker”

Identity Statement: “I am a fit, athletic biohacker who loves challenging

and taking care of my body and who is reversing aging.”

Crafting an identity statement that resonates with you is massive. Whenever

you need to overcome challenges, break through resistance, or step out of
your comfort zone, this identity statement will serve as your strength.
Repeat it as needed to remind yourself of who you are and what you’re
capable of achieving.

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 Step 6
Define the actions and behaviors
that align with your identity.

With a clear understanding of your current identity (Step 2), the qualities and
traits that align with your goal (Step 4), and the new identity you want to
create (Step 5), it’s time to align your actions and behaviors accordingly.

Consider the identity statement that you drafted in the previous step. Think
about the actions and behaviors that someone with your chosen identity
would take on a regular basis.

What daily tasks do they perform?

How do they respond in various situations?

What type of projects does that person work on?

What events or activities would they participate in?

What kind of situations and interactions would they engage in?

What does greatness or excellence look like for this type of person?

Answer the above questions to jumpstart crafting a detailed list of actions

and behaviors that define the person you want to become. Describe each
action and behavior in as much detail as possible.

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 Step 7
Integration: Act as if and integrate
into your daily routine.

Now, to truly become the person you aspire to be, you must consistently act
and behave as if you already are this person. You have to do this by making
the qualities, attitudes, actions, and behaviors you defined in the previous
steps habitual. This will seem daunting at first, but it’s all about small steps
and incremental gains.

Here are some tips to integrate these qualities, attitudes,

actions, and behaviors into your daily life.

Choose one thing (maybe two) that you listed in step six and focus solely
on doing that every day for the next month. What will move the needle
and is not too far of a stretch from where you are now?

If you can’t do it every day, then aim for 5 days a week.

If you miss a day, don’t beat yourself up, and give yourself grace. Consult
your list of aligned actions and behaviors (from step 6), and find one tiny
thing you can do before the day ends that aligns with your desired
identity. If that’s not possible, no sweat, get back at it tomorrow. Just
make your non-negotiable rule never to miss two days in a row.

Track your progress by creating a calendar or a weekly list. Each day you
successfully complete your chosen action or behavior, mark it off.

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 Reinforce your identity by repeating your identity statement every
morning and night to remind yourself of who you are becoming and
ignite motivation.

Reinforce by incorporating visualization into your daily routine.

Visualize yourself as if you already are the person you’ve defined. See
yourself engaging in your aligned habits and actions and embodying the
attitudes and qualities of your chosen identity.

Master your “one thing.”

Remember your objective is to take one aligned action or behavior every day.
Make it your “one thing,” and when you do it, claim victory over the day and
repeat the process tomorrow. Master doing that, and after a month, layer on
another “one thing.” And another and another—and pretty soon you won’t
recognize yourself.

Now that you know the process of shifting your identity, let’s get into some
quick actionable tips that can help amplify your results.

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 Tips for Shifting Your Identity To
Accelerate Your Manifestations

1. Create a vision board tailored to your new identity.

I know it sounds like a cliché, but by creating a physical reminder of what
you want to achieve and who you want to become, you’ll be more
motivated to take action and make changes in your life to achieve those
goals. Plus, this will serve as a reminder to your subconscious mind of
who you are becoming.

2. Develop positive affirmations.

Create highly specific positive affirmations tailored to your desired
identity. To supercharge your affirmation practice, try the lofty question
technique listed in the resources section at the end of this guide.

3. Surround yourself with the right people.

Your environment and the people around you have a significant impact on
your identity and your ability to achieve your goals. Spend more time with
people who inspire and support you, and distance yourself from those
who hold you back or discourage you.

4. Learn and practice mindfulness.

Awareness is pivotal to personal transformation. Practicing mindfulness
enhances your understanding of your thoughts and behaviors,
empowering you to make conscious choices in alignment with your
desired life.

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5. Mentally picture being your identity.
Regularly visualize yourself embodying the qualities and actions that
resonate with the person you aspire to become. The goal here is to
solidify the image of the “new you” in your subconscious mind, making it
believe more and more that you are indeed this person. (See the
resources section for visualization practices).

6. Just do one thing.

Whenever you wake up feeling unmotivated to do something that aligns
with your identity, or whenever weakness or resistance shows up, smash
that weakness by reminding yourself of who you are by affirming your
identity. Repeat in your mind or aloud your empowering identity
statement that you crafted in step 5 of this guide, then commit to taking
one action today that aligns with it.

7. Celebrate small victories.

Building on the previous point, identity shifting is a process built on baby
steps. Every time you take a step towards your desired identity, take a
moment to acknowledge the incremental progress and celebrate your
path toward creating a better life for yourself. Remember, tiny wins build
massive shifts.

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 Write Yourself a New Story.
Your life is a story, and you are the author.

If you're not happy with your current story, start writing a new one.
Shifting your identity is the key to achieving your heart’s wildest desires
and consciously creating a better life for yourself. By defining the person
you want to become and aligning your thoughts, behaviors, and actions
with that identity, you can create a roadmap for success and achieve and
experience anything. Literally.

Choose a major goal you have and determine the type of person you need
to become in order to achieve it. Dissect the traits and qualities of such a
person, visualize yourself taking aligned action, and then, start living as if
that person already exists. Start today, and the future you desire will be
here before you know it.

Hope this helps you on your journey.

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 Thank you for reading!
Below are some additional resources to support you on your journey and
explore more of this extraordinary art of conscious creation and
manifestation. Feel free to visit my website for more support and to get in
touch: [Link]. I would love to hear from you and get
your feedback on this guide.

Join the Identity Shifting Morning Practice — a guided daily system

to help you rewire your subconscious, align with your future self, and
live the life you're meant for.

Subscribe to the You Are a Conscious Creator Newsletter — sent

every other week with hand-picked insights and deep dives into
identity shifting, manifestation, and conscious living.

Follow me on Insight Timer — for free weekly meditations and audio

talks.

Read more on Substack — where I share essays, practical teachings,

and poetic reflections to help you become who you’re meant to be.

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