For dialogue & inputs
Indicative Course Outline@
Week Topic(s) Readings / Cases / Assignments
No.
Module 1: Competitiveness: Context & Concepts
1 Knowing @ Learners, Caselet: Context of innovation and digital for competitiveness
Needs …in the era of AI
Games: Perceptions, Myths, Reality Macro Views,…
2 Introduction to context Read: International Competitiveness (IC), Chapters 1-3
Caselet: OL-Export Competitiveness of Select Firms from India:
Glimpse of Trends and Implications
3 Factors and criteria of Read: IC Chapter 2
competitiveness Game: IPO
4 Tools to make better sense Case: Institutional growth and ….competitiveness
of problem Deliverables: Structured abstract of mini-project
5 Key concepts: ValueX Read: Role of Creative Marketing in 10X Journey: Case of IT
Firms from India, IIMB Management Review
6 Key concepts: Innovation Digital, Sustainability, Productivity, Quality, Benchmarking
Caselet: Indian Pharma’s…Read: Chapter 6 Innovation
7 Venture competitiveness Read: OL-Exploring the patterns of venture scale-up: Findings
from IITB related ventures (Mehta, Lalwani, et al.)
Mid-semester Examination & Project direction presentations (Optional)
Module 2 Concepts and Tools to Evaluate & Enhance Competitiveness
8 Competitiveness Analysis Game: Platforms in Telecom Industry: Where shall we play?
Caselets: Biocon
Tools: PPA, VRIO, TCI
Readings: IC-Chapter 4
9 Evaluating Integrating Case: Sona Koyo
Competitiveness Readings: IC Chapter 5
10 Internationalization Case: Internationalization of Bharat Forge (indicative case)
11 Frameworks for Analysis Read: OL- Competitiveness of Firms: Review of theory,
frameworks and models
Chapter 9 Industry expert sessions / Project play / Industry Visit
Can be at different time
12 Drivers and Enablers of Cases: 1. PCMM @ Tata Capital
competitiveness 2. Capturing value in Global Markets: The Case of Samsung
13 Sustainability and Caselet: Presenting the business case for environmental
Competitiveness sustainability
Topics: 3BL
13b Topics selected from YOUR suggestions
14 Technological Read: OL-Longitudinal and Comparative Perspectives on the
competitiveness Competitiveness of Countries (Mittal et al.)
Practitioners Sessions by professionals in industry / academia / other
perspectives
Notes: Some readings (marked OL) are available online and you are expected to download and read before the specific week or session.
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Notes: 1. A major upgrade is underway based on recent Japan exploration and feedback from students. Pl.
do suggest, if you have any innovative ideas and we will try to review.