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Create a Problem Tree for Content Focus

Creating a problem tree helps focus content creation by outlining a greater transformation and breaking it down into smaller problems. The process involves identifying the main issue, subdividing it into three smaller problems, and further exploring topics related to those problems. Teachable offers resources and a community for creators to support their online course and coaching endeavors.

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Sonila Kodra
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6 views5 pages

Create a Problem Tree for Content Focus

Creating a problem tree helps focus content creation by outlining a greater transformation and breaking it down into smaller problems. The process involves identifying the main issue, subdividing it into three smaller problems, and further exploring topics related to those problems. Teachable offers resources and a community for creators to support their online course and coaching endeavors.

Uploaded by

Sonila Kodra
Copyright
© All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd

How to create

your problem tree


Creating a problem tree is a great activity to help you narrow down your focus when creating
content. It can be applied for various purposes but the goal is always the same: hone in your
focus. See how to create one and give it a shot yourself below.

Step 1:

Start by outlining the greater transformation you want


to offer your audience, that goes at the top of the tree.

Step 2:

Break your greater transformation down into smaller


problems that make up that problem. Try three smaller
problems to get started.

Step 3:

From here, you can go as many levels down as you want


to unlock topics your content can focus around.

Four step launch strategy | Page 2


See it in action:
If you’re an expert on vinyl records, let’s say you want to teach your audience of beginner
record collectors how to shop for gear and choose the right record player to start out with.
You want to take them from not knowing anything about record players to understanding
what type of gear and player is right for them. This is your A to B transformation.

How to choose
a record player?

How to shop
How to find an How to shop for a
for a player for
automatic player? bluetooth player?
small places?

What else What else What else What else What else
can you can you can you can you can you
solve for? solve for? solve for? solve for? solve for?

Smaller problem 1: Smaller problem 2: Smaller problem 3:

Help people find Help people find record Help people find record
record players for players that play vinyl players with Bluetooth
small spaces automatically connectivity

Within any of those, you can boil them down even further and further until you’re able
to choose what exact topic you want to cover in your content.

Problem tree | Page 3


Problem tree worksheet:

Problem tree | Page 4


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